Luka Modrić Audience in Germany
Luka Modrić has an estimated audience of 680,059 people in Germany. 26.6% are female, 73.4% are male, average age 31.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Red Star Belgrade, Edin Džeko, GNK Dinamo Zagreb, Thibaut Courtois, Isco.
The average Luka Modrić fan in Germany is 31.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Red Star Belgrade, Edin Džeko, GNK Dinamo Zagreb, with strongest over-indexing on Red Star Belgrade (67.77× the country average). Demographically, the Luka Modrić audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Early Adopter Mentality, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Soccer
Demographics of Luka Modrić fans
| Metric | Value |
|---|---|
| Female | 26.6% |
| Male | 73.4% |
| Average age | 31.7 |
| Estimated audience size | 680,059 |
Audience persona
The typical Luka Modrić fan in Germany is more male, around 31.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Red Star Belgrade.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 166,354 | 1.12× |
| Bayern | 152,321 | 1.39× |
| Baden-Württemberg | 130,194 | 1.4× |
| Hessen | 64,079 | 1.24× |
| Niedersachsen | 60,995 | 0.92× |
| Rheinland-Pfalz | 38,646 | 1.13× |
| Berlin | 33,595 | 1.1× |
| Sachsen | 29,448 | 0.88× |
| Schleswig-Holstein | 21,916 | 0.9× |
| Brandenburg | 19,948 | 0.95× |
| Hamburg | 15,561 | 1.01× |
| Thüringen | 13,437 | 0.78× |
| Sachsen-Anhalt | 12,866 | 0.73× |
| Mecklenburg-Vorpommern | 10,667 | 0.82× |
| Saarland | 6,680 | 0.8× |
| Bremen | 4,774 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Red Star Belgrade | 67.77× | Sports |
| Edin Džeko | 53.28× | Sports |
| GNK Dinamo Zagreb | 67.19× | Sports |
| Thibaut Courtois | 124.39× | Sports |
| Isco | 141.01× | Sports |
| Serbia national football team | 34.22× | Sports |
| FK Partizan | 65.38× | Sports |
| Vincent Kompany | 20× | Sports |
| KK Partizan | 57.17× | Sports |
| Marta (footballer) | 63.7× | Sports |
| Ana Ivanovic | 19.7× | Sports |
| Ceca (singer) | 26.24× | Music & Radio |
| Ronaldinho | 31.54× | Sports |
| Valencia CF | 48.78× | Sports |
| Radio Television of Serbia | 53.16× | Music & Radio |
| Borussia Dortmund | 3.79× | Sports |
| Blic | 20× | News |
| Thiago Silva | 59.05× | Sports |
| Croatia national football team | 25.95× | Sports |
| AutoScout24 | 5.4× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.69 |
| Spirituality | BALANCE | 1.35 |
| Need for Security | CONSERVATISM | 1.34 |
| Sports Activity | POWER | 1.29 |
| Price Sensitivity | PREMIUM | 1.22 |
| Travelling | THRILL | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| Croatia | 10.6% |
| Spain | 7.3% |
| United States | 7.2% |
See Luka Modrić audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Luka Modrić have in Germany?
Luka Modrić has an estimated audience of 680,059 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Luka Modrić fans?
26.6% of Luka Modrić fans are female, 73.4% are male, with an average age of 31.7 years.
Which brands do Luka Modrić fans like most?
Luka Modrić fans show strongest brand affinity for Red Star Belgrade (67.77×), Edin Džeko (53.28×), and GNK Dinamo Zagreb (67.19×) over the country average.
Where do Luka Modrić fans live in Germany?
Luka Modrić fans in Germany are most concentrated in Nordrhein-Westfalen (reach 166,354), Bayern (reach 152,321), and Baden-Württemberg (reach 130,194). These three regions account for the largest share of the active audience.
What other brands do Luka Modrić fans also like?
Beyond Luka Modrić itself, the audience over-indexes on Edin Džeko (53.28×), GNK Dinamo Zagreb (67.19×), Thibaut Courtois (124.39×), and Isco (141.01×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Luka Modrić. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.