Red Star Belgrade Audience in Germany
Red Star Belgrade has an estimated audience of 403,006 people in Germany. 45.3% are female, 54.7% are male, average age 37.6. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: Blic, Ceca (singer), Radio Television of Serbia, Novak Djokovic, Sofa bed.
The average Red Star Belgrade fan in Germany is 37.6 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include Blic, Ceca (singer), Radio Television of Serbia, with strongest over-indexing on Blic (35.03× the country average). Demographically, the Red Star Belgrade audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Band
Demographics of Red Star Belgrade fans
| Metric | Value |
|---|---|
| Female | 45.3% |
| Male | 54.7% |
| Average age | 37.6 |
| Estimated audience size | 403,006 |
Audience persona
The typical Red Star Belgrade fan in Germany is balanced, around 37.6 years old, with strong Quality Awareness tendencies and a notable affinity for Blic.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 137,748 | 2.43× |
| Nordrhein-Westfalen | 109,011 | 1.2× |
| Bayern | 81,479 | 1.22× |
| Hessen | 36,581 | 1.15× |
| Niedersachsen | 36,537 | 0.9× |
| Rheinland-Pfalz | 19,609 | 0.94× |
| Berlin | 16,971 | 0.91× |
| Sachsen | 16,955 | 0.83× |
| Schleswig-Holstein | 11,784 | 0.79× |
| Hamburg | 8,939 | 0.95× |
| Brandenburg | 8,600 | 0.67× |
| Sachsen-Anhalt | 8,461 | 0.78× |
| Thüringen | 7,537 | 0.71× |
| Saarland | 4,744 | 0.93× |
| Mecklenburg-Vorpommern | 4,544 | 0.57× |
| Bremen | 3,621 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Blic | 35.03× | News |
| Ceca (singer) | 34.13× | Music & Radio |
| Radio Television of Serbia | 68.35× | Music & Radio |
| Novak Djokovic | 17.54× | Sports |
| Sofa bed | 18.54× | Home & Garden |
| Belgrade | 22.19× | Travel & Leisure |
| Serbia | 13.08× | Travel & Leisure |
| Lepa Brena | 59.68× | Fashion & Accessoires |
| KK Partizan | 42.23× | Sports |
| Kurir | 39.32× | News |
| Montenegro | 18.36× | Travel & Leisure |
| Novi Sad | 22.56× | Travel & Leisure |
| Dino Merlin | 50.93× | Music & Radio |
| Blanket | 12.42× | Home & Garden |
| Dara Bubamara | 71.74× | Music & Radio |
| Tights | 11.48× | Fashion & Accessoires |
| KK Crvena zvezda | 40.38× | Sports |
| Pop-folk | 39.24× | Music & Radio |
| Večernje novosti | 26.74× | News |
| Jelena Rozga | 72.52× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.36 |
| Need for Security | CONSERVATISM | 1.27 |
| Tradition | CONSERVATISM | 1.21 |
| Risk Appetite | THRILL | 1.1 |
| Early Adopter Mentality | POWER | 1.01 |
| Family Orientation | CONSERVATISM | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| Serbia | 22.7% |
| Germany | 8.0% |
| United States | 6.0% |
See Red Star Belgrade audiences in other countries
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Frequently asked questions
How many fans does Red Star Belgrade have in Germany?
Red Star Belgrade has an estimated audience of 403,006 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of Red Star Belgrade fans?
45.3% of Red Star Belgrade fans are female, 54.7% are male, with an average age of 37.6 years.
Which brands do Red Star Belgrade fans like most?
Red Star Belgrade fans show strongest brand affinity for Blic (35.03×), Ceca (singer) (34.13×), and Radio Television of Serbia (68.35×) over the country average.
Where do Red Star Belgrade fans live in Germany?
Red Star Belgrade fans in Germany are most concentrated in Baden-Württemberg (reach 137,748), Nordrhein-Westfalen (reach 109,011), and Bayern (reach 81,479). These three regions account for the largest share of the active audience.
What other brands do Red Star Belgrade fans also like?
Beyond Red Star Belgrade itself, the audience over-indexes on Ceca (singer) (34.13×), Radio Television of Serbia (68.35×), Novak Djokovic (17.54×), and Sofa bed (18.54×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Red Star Belgrade. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.