Rascasse Audience Intelligence

Tights Audience in Germany

A data profile of the people who buy, follow and care about Tights in Germany — modelled from more than twelve digital signal sources. Tights has an estimated audience of 2,377,377 people in Germany.

#1658among Topic in Germany#153in Fashion & Accessoires

The average Tights fan in Germany is 40.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Leggings, Leg warmer, Aerobics, with strongest over-indexing on Leggings (10.29× the country average).

Demographically, the Tights audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Extroversion, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Tights fan in Germany is more female, around 40.0 years old, with strong Extroversion tendencies and a notable affinity for Leggings.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tights profile in Germany.

Audience size
2.4M
in Germany
Gender
82.0%♀
18.0% male
Age
40.0
average years
Country rank
#2792
Topic in Germany
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tights fans

82.0% are female, 18.0% are male, average age 40.0.

Fig. 02

Gender split

82.0%
Female
18.0%
Male
Demographic split for Tights audience in Germany
MetricValue
Female82.0%
Male18.0%
Average age40.0
Estimated audience size2,377,377
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Tights audience in Germany
Age bracketShare%
16-1914%
20-2921%
30-3924%
40-4924%
50+17%
Fig. 04

Worldwide distribution

4.6%

of the worldwide Tights audience comes from Germany.

Worldwide audience distribution share by country for Tights
CountryShare
United States19.9%
United Kingdom6.1%
Italy6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tights audience in Germany is strongest.

Fig. 05

Top regions by affinity

Tights fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~100K1.26×
02Nordrhein-Westfalen~600K1.15×
03Baden-Württemberg~300K1.07×
04Hamburg~60K1.06×
05Niedersachsen~200K1.04×
06Bayern~400K1.03×
07Schleswig-Holstein~90K1.00×
08Rheinland-Pfalz~100K0.98×
09Bremen~20K0.98×
10Hessen~200K0.96×
11Sachsen~100K0.96×
12Brandenburg~70K0.95×
13Thüringen~60K0.95×
14Mecklenburg-Vorpommern~40K0.89×
15Saarland~30K0.89×
16Sachsen-Anhalt~50K0.88×
Fig. 06

Affinity by region

Affinity by region — Tights, Germany
0.88×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tights audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tights audience
#·InterestCategoryAffinity×
01Leg warmerFashion & Accessoires16.90×
02British AirwaysTravel & Leisure11.26×
03LeggingsFashion & Accessoires10.29×
042010s in fashionFashion & Accessoires7.31×
05Yoga pantsFashion & Accessoires6.95×
061990s in fashionFashion & Accessoires6.69×
07AerobicsSports6.19×
08HosieryFashion & Accessoires5.78×
09LeatherFashion & Accessoires4.70×
10SkirtFashion & Accessoires2.80×
11WomanKids & Family2.69×
12TrousersFashion & Accessoires2.50×
13Men's clothingFashion & Accessoires2.48×
14DressesFashion & Accessoires2.47×
15DeichmannShopping2.24×
16FootwearFashion & Accessoires2.13×
17Women's clothingFashion & Accessoires1.94×
18ShoesFashion & Accessoires1.90×
19CosmeticsBeauty & Wellness1.81×
20Discount storesShopping1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tights audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tights audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.05×
CreativityOPEN1.52×
Price SensitivityPREMIUM1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tights audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.73×
TravellingTHRILL0.78×
Need for SecurityCONSERVATISM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tights have in Germany?

Tights has an estimated audience of 2,377,377 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Tights fans?

82.0% of Tights fans are female, 18.0% are male, with an average age of 40.0 years.

03

Which brands do Tights fans like most?

Tights fans show strongest brand affinity for Leggings (10.29×), Leg warmer (16.9×), and Aerobics (6.19×) over the country average.

04

Where do Tights fans live in Germany?

Tights fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Tights fans also like?

Beyond Tights itself, the audience over-indexes on Leg warmer (16.9×), Aerobics (6.19×), British Airways (11.26×), and 2010s in fashion (7.31×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in Germany

See Tights audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tights. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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