KK Partizan Audience in Germany
KK Partizan has an estimated audience of 233,967 people in Germany. 46.5% are female, 53.5% are male, average age 36.8. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Dnevni avaz, Blic, Red Star Belgrade, KK Crvena zvezda, 24 sata (Serbia).
The average KK Partizan fan in Germany is 36.8 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Dnevni avaz, Blic, Red Star Belgrade, with strongest over-indexing on Dnevni avaz (64.67× the country average). Demographically, the KK Partizan audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Risk Appetite, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of KK Partizan fans
| Metric | Value |
|---|---|
| Female | 46.5% |
| Male | 53.5% |
| Average age | 36.8 |
| Estimated audience size | 233,967 |
Audience persona
The typical KK Partizan fan in Germany is balanced, around 36.8 years old, with strong Risk Appetite tendencies and a notable affinity for Dnevni avaz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 103,232 | 2.51× |
| Baden-Württemberg | 83,884 | 2.41× |
| Nordrhein-Westfalen | 65,028 | 1.16× |
| Hessen | 36,104 | 1.86× |
| Rheinland-Pfalz | 22,701 | 1.77× |
| Berlin | 17,834 | 1.56× |
| Niedersachsen | 12,875 | 0.52× |
| Hamburg | 4,831 | 0.84× |
| Brandenburg | 4,655 | 0.59× |
| Sachsen | 3,797 | 0.3× |
| Schleswig-Holstein | 3,604 | 0.39× |
| Sachsen-Anhalt | 3,014 | 0.46× |
| Thüringen | 2,292 | 0.35× |
| Bremen | 1,444 | 0.66× |
| Saarland | 1,400 | 0.45× |
| Mecklenburg-Vorpommern | 812 | 0.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dnevni avaz | 64.67× | News |
| Blic | 38.5× | News |
| Red Star Belgrade | 70.69× | Sports |
| KK Crvena zvezda | 78.65× | Sports |
| 24 sata (Serbia) | 42.33× | News |
| Radio Television of Serbia | 65.26× | Music & Radio |
| Serbia national football team | 26.17× | Sports |
| The Prestige (film) | 33.91× | Movies & TV |
| Belgrade | 16.93× | Travel & Leisure |
| Mixa | 56.19× | Beauty & Wellness |
| Street One | 8.63× | Fashion & Accessoires |
| Bosnia and Herzegovina national football team | 23.32× | Sports |
| FK Partizan | 35.19× | Sports |
| Syoss | 50.08× | Beauty & Wellness |
| Ethiopia national football team | 23.39× | Sports |
| Olympique Lyonnais (Ladies) | 65.82× | Sports |
| Lepa Brena | 46.42× | Fashion & Accessoires |
| Refurbed | 5.94× | Technology & Electronics |
| Serbian language | 13.33× | Politics & Society |
| Beauty tips | 11.62× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.53 |
| Need for Security | CONSERVATISM | 1.32 |
| Quality Awareness | PREMIUM | 1.29 |
| Tradition | CONSERVATISM | 1.17 |
| Urban Lifestyle | OPEN | 1.13 |
| Sports Activity | POWER | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Serbia | 65.6% |
| Bosnia and Herzegovina | 4.6% |
| Montenegro | 3.7% |
See KK Partizan audiences in other countries
More Basketball audiences in Germany
- NBA (5,399,543)
- Fenerbahçe Men's Basketball (4,667,064)
- Germany men's national basketball team (2,851,400)
- Basketball (ball) (2,716,388)
- NBA Finals (2,509,336)
Frequently asked questions
How many fans does KK Partizan have in Germany?
KK Partizan has an estimated audience of 233,967 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of KK Partizan fans?
46.5% of KK Partizan fans are female, 53.5% are male, with an average age of 36.8 years.
Which brands do KK Partizan fans like most?
KK Partizan fans show strongest brand affinity for Dnevni avaz (64.67×), Blic (38.5×), and Red Star Belgrade (70.69×) over the country average.
Where do KK Partizan fans live in Germany?
KK Partizan fans in Germany are most concentrated in Bayern (reach 103,232), Baden-Württemberg (reach 83,884), and Nordrhein-Westfalen (reach 65,028). These three regions account for the largest share of the active audience.
What other brands do KK Partizan fans also like?
Beyond KK Partizan itself, the audience over-indexes on Blic (38.5×), Red Star Belgrade (70.69×), KK Crvena zvezda (78.65×), and 24 sata (Serbia) (42.33×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for KK Partizan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.