Dnevni avaz Audience in Germany

Dnevni avaz logo

Dnevni avaz has an estimated audience of 1,792,864 people in Germany. 43.6% are female, 56.4% are male, average age 42.0. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Cockpit, Rossmann, Pillow, Video izle, Fatteh.

The average Dnevni avaz fan in Germany is 42.0 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Cockpit, Rossmann, Pillow, with strongest over-indexing on Cockpit (17.42× the country average). Demographically, the Dnevni avaz audience skews more male with an average age of 42.0, and over-indexes on personality traits such as Tradition, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Dnevni avaz fans

Demographic split for Dnevni avaz audience in Germany
MetricValue
Female43.6%
Male56.4%
Average age42.0
Estimated audience size1,792,864

Audience persona

The typical Dnevni avaz fan in Germany is more male, around 42.0 years old, with strong Tradition tendencies and a notable affinity for Cockpit.

Top regions in Germany

Top regions ranked by reach for Dnevni avaz in Germany
RegionReachAffinity
Bayern928,1903.22×
Baden-Württemberg625,1602.56×
Nordrhein-Westfalen594,0471.51×
Hessen285,0472.09×
Rheinland-Pfalz118,4921.32×
Niedersachsen112,8800.65×
Berlin63,9870.8×
Hamburg35,0610.87×
Schleswig-Holstein33,6940.52×
Sachsen19,3110.22×
Bremen18,3671.2×
Brandenburg15,9920.29×
Saarland9,0140.41×
Sachsen-Anhalt7,7320.17×
Thüringen5,0040.11×
Mecklenburg-Vorpommern2,6730.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dnevni avaz audience
BrandAffinityCategory
Cockpit17.42×Travel & Leisure
Rossmann1.69×Shopping
Pillow1.75×Home & Garden
Video izle3.82×
Fatteh11.18×Food & Beverages
Fast Five4.46×Movies & TV
Justice3.25×Politics & Society
Jack White1.63×Movies & TV
Bunnik24.16×Travel & Leisure
Jersey (fabric)3.28×Fashion & Accessoires
Antoine Griezmann4.17×Sports
Elliott Hulse30.08×Internet & Social Media
Duško Radović9.85×Literature
Lebanese cuisine1.77×Food & Beverages
Escape Games4.38×Games
Lake Iseo1.86×Travel & Leisure
Iseo, Lombardy3.81×Travel & Leisure
Erftstadt2.65×Travel & Leisure
Leverage (TV series)1.9×Movies & TV
Emil Nolde1.64×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dnevni avaz audience
TraitClusterScore
TraditionCONSERVATISM1.79
Need for SecurityCONSERVATISM1.5
IndulgenceJOY1.35
Price SensitivityPREMIUM1.25
Family OrientationCONSERVATISM1.01
Quality AwarenessPREMIUM0.84

Worldwide distribution

Worldwide audience distribution share by country for Dnevni avaz
CountryShare
Bosnia and Herzegovina49.4%
Germany13.0%
Austria7.4%

See Dnevni avaz audiences in other countries

More Newspaper audiences in Germany

Frequently asked questions

How many fans does Dnevni avaz have in Germany?

Dnevni avaz has an estimated audience of 1,792,864 people in Germany, concentrated in Bayern and Baden-Württemberg.

What is the gender split and age of Dnevni avaz fans?

43.6% of Dnevni avaz fans are female, 56.4% are male, with an average age of 42.0 years.

Which brands do Dnevni avaz fans like most?

Dnevni avaz fans show strongest brand affinity for Cockpit (17.42×), Rossmann (1.69×), and Pillow (1.75×) over the country average.

Where do Dnevni avaz fans live in Germany?

Dnevni avaz fans in Germany are most concentrated in Bayern (reach 928,190), Baden-Württemberg (reach 625,160), and Nordrhein-Westfalen (reach 594,047). These three regions account for the largest share of the active audience.

What other brands do Dnevni avaz fans also like?

Beyond Dnevni avaz itself, the audience over-indexes on Rossmann (1.69×), Pillow (1.75×), Video izle (3.82×), and Fatteh (11.18×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dnevni avaz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.