A.S. Roma Audience in Germany

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A.S. Roma has an estimated audience of 2,166,965 people in Germany. 30.8% are female, 69.2% are male, average age 31.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Mazatlán, Transfermarkt, Totò, Sports, Edin Džeko.

The average A.S. Roma fan in Germany is 31.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Mazatlán, Transfermarkt, Totò, with strongest over-indexing on Mazatlán (18.68× the country average). Demographically, the A.S. Roma audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Risk Appetite, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of A.S. Roma fans

Demographic split for A.S. Roma audience in Germany
MetricValue
Female30.8%
Male69.2%
Average age31.3
Estimated audience size2,166,965

Audience persona

The typical A.S. Roma fan in Germany is more male, around 31.3 years old, with strong Risk Appetite tendencies and a notable affinity for Mazatlán.

Top regions in Germany

Top regions ranked by reach for A.S. Roma in Germany
RegionReachAffinity
Nordrhein-Westfalen664,6011.4×
Bayern415,0141.19×
Baden-Württemberg370,6871.25×
Niedersachsen214,9161.02×
Hessen200,1951.21×
Rheinland-Pfalz117,1191.08×
Berlin105,3961.09×
Sachsen74,2290.7×
Schleswig-Holstein64,4000.83×
Brandenburg55,3570.82×
Hamburg53,4111.09×
Thüringen49,0570.89×
Sachsen-Anhalt45,3980.81×
Mecklenburg-Vorpommern32,2090.78×
Saarland26,4170.99×
Bremen16,5950.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for A.S. Roma audience
BrandAffinityCategory
Mazatlán18.68×Travel & Leisure
Transfermarkt3.2×Sports
Totò12.83×Movies & TV
Sports1.65×Sports
Edin Džeko12.34×Sports
Business and industry1.51×Business & Career
TgCom2415.09×News
Giorgia Meloni7.89×Politics & Society
Bolton Wanderers F.C.14.26×Sports
Dnevni avazNews
Ronaldo19.2×Sports
FIFA World Cup1.69×Sports
Vincent Kompany5.04×Sports
Natural World1.88×Fashion & Accessoires
Rheinmetall3.93×Business & Career
El-Tagamu El Khames12.12×Politics & Society
Emotional self-regulation10.72×Health
Football player6.75×Business & Career
La Liga2.99×Sports
Desperate Housewives5.95×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by A.S. Roma audience
TraitClusterScore
Risk AppetiteTHRILL1.26
TravellingTHRILL1.17
Luxury OrientationPREMIUM1.15
IndividualismJOY1.1
Social Media UsageJOY1.09
Sports ActivityPOWER1.09

Worldwide distribution

Worldwide audience distribution share by country for A.S. Roma
CountryShare
Italy35.1%
Brazil5.3%
Indonesia5.0%

See A.S. Roma audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does A.S. Roma have in Germany?

A.S. Roma has an estimated audience of 2,166,965 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of A.S. Roma fans?

30.8% of A.S. Roma fans are female, 69.2% are male, with an average age of 31.3 years.

Which brands do A.S. Roma fans like most?

A.S. Roma fans show strongest brand affinity for Mazatlán (18.68×), Transfermarkt (3.2×), and Totò (12.83×) over the country average.

Where do A.S. Roma fans live in Germany?

A.S. Roma fans in Germany are most concentrated in Nordrhein-Westfalen (reach 664,601), Bayern (reach 415,014), and Baden-Württemberg (reach 370,687). These three regions account for the largest share of the active audience.

What other brands do A.S. Roma fans also like?

Beyond A.S. Roma itself, the audience over-indexes on Transfermarkt (3.2×), Totò (12.83×), Sports (1.65×), and Edin Džeko (12.34×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for A.S. Roma. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.