Bolton Wanderers F.C. Audience in Germany

Bolton Wanderers F.C. has an estimated audience of 360,225 people in Germany. 61.7% are female, 38.3% are male, average age 35.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Borussia Dortmund, DFB-Pokal, F.C. Hansa Rostock, Eintracht Frankfurt, FIFA World Cup.
The average Bolton Wanderers F.C. fan in Germany is 35.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Borussia Dortmund, DFB-Pokal, F.C. Hansa Rostock, with strongest over-indexing on Borussia Dortmund (3.4× the country average). Demographically, the Bolton Wanderers F.C. audience skews more female with an average age of 35.5, and over-indexes on personality traits such as Risk Appetite, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Bolton Wanderers F.C. fans
| Metric | Value |
|---|---|
| Female | 61.7% |
| Male | 38.3% |
| Average age | 35.5 |
| Estimated audience size | 360,225 |
Audience persona
The typical Bolton Wanderers F.C. fan in Germany is more female, around 35.5 years old, with strong Risk Appetite tendencies and a notable affinity for Borussia Dortmund.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 95,392 | 1.21× |
| Bayern | 70,437 | 1.22× |
| Baden-Württemberg | 50,187 | 1.02× |
| Niedersachsen | 39,215 | 1.12× |
| Hessen | 31,359 | 1.14× |
| Berlin | 20,830 | 1.29× |
| Rheinland-Pfalz | 15,498 | 0.86× |
| Sachsen | 15,146 | 0.86× |
| Schleswig-Holstein | 11,844 | 0.92× |
| Brandenburg | 10,279 | 0.92× |
| Sachsen-Anhalt | 9,720 | 1.04× |
| Hamburg | 9,608 | 1.18× |
| Thüringen | 6,415 | 0.7× |
| Mecklenburg-Vorpommern | 5,589 | 0.81× |
| Saarland | 3,269 | 0.74× |
| Bremen | 2,994 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Borussia Dortmund | 3.4× | Sports |
| DFB-Pokal | 7.76× | Sports |
| F.C. Hansa Rostock | 5.99× | Sports |
| Eintracht Frankfurt | 3.41× | Sports |
| FIFA World Cup | 2.78× | Sports |
| Real Madrid C.F. | 3.34× | Sports |
| Transfermarkt | 3.52× | Sports |
| RB Leipzig | 4.08× | Sports |
| Hamburger SV | 3.86× | Sports |
| 3. Liga | 4.62× | Sports |
| 2. Bundesliga | 2.78× | Sports |
| IHF World Men's Handball Championship | 3.62× | Sports |
| UEFA Champions League | 2.23× | Sports |
| FC Schalke 04 | 3.44× | Sports |
| Bundesliga | 1.89× | Sports |
| FC Barcelona | 2.95× | Sports |
| FC St. Pauli | 4.85× | Sports |
| VfB Stuttgart | 2.59× | Sports |
| FC Bayern Munich | 1.78× | Sports |
| Dynamo Dresden | 3× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.25 |
| Convenience Orientation | PREMIUM | 1.92 |
| Career Orientation | POWER | 1.33 |
| Sports Activity | POWER | 1.26 |
| Community Orientation | OPEN | 1.14 |
| Healthy Lifestyle | BALANCE | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 35.0% |
| Germany | 11.4% |
| United States | 3.6% |
See Bolton Wanderers F.C. audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Bolton Wanderers F.C. have in Germany?
Bolton Wanderers F.C. has an estimated audience of 360,225 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bolton Wanderers F.C. fans?
61.7% of Bolton Wanderers F.C. fans are female, 38.3% are male, with an average age of 35.5 years.
Which brands do Bolton Wanderers F.C. fans like most?
Bolton Wanderers F.C. fans show strongest brand affinity for Borussia Dortmund (3.4×), DFB-Pokal (7.76×), and F.C. Hansa Rostock (5.99×) over the country average.
Where do Bolton Wanderers F.C. fans live in Germany?
Bolton Wanderers F.C. fans in Germany are most concentrated in Nordrhein-Westfalen (reach 95,392), Bayern (reach 70,437), and Baden-Württemberg (reach 50,187). These three regions account for the largest share of the active audience.
What other brands do Bolton Wanderers F.C. fans also like?
Beyond Bolton Wanderers F.C. itself, the audience over-indexes on DFB-Pokal (7.76×), F.C. Hansa Rostock (5.99×), Eintracht Frankfurt (3.41×), and FIFA World Cup (2.78×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bolton Wanderers F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.