Eintracht Frankfurt Audience in Germany

Eintracht Frankfurt logo

Eintracht Frankfurt has an estimated audience of 13,696,905 people in Germany. 36.5% are female, 63.5% are male, average age 37.3. Top regions: Hessen, Nordrhein-Westfalen, Bayern. Top brand affinities: Borussia Dortmund, SV Werder Bremen, 2. Bundesliga, VfB Stuttgart, Bundesliga.

The average Eintracht Frankfurt fan in Germany is 37.3 years old, more male, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Bayern. Top brand affinities include Borussia Dortmund, SV Werder Bremen, 2. Bundesliga, with strongest over-indexing on Borussia Dortmund (2.64× the country average). Demographically, the Eintracht Frankfurt audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Eintracht Frankfurt fans

Demographic split for Eintracht Frankfurt audience in Germany
MetricValue
Female36.5%
Male63.5%
Average age37.3
Estimated audience size13,696,905

Audience persona

The typical Eintracht Frankfurt fan in Germany is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Borussia Dortmund.

Top regions in Germany

Top regions ranked by reach for Eintracht Frankfurt in Germany
RegionReachAffinity
Hessen4,710,5956.87×
Nordrhein-Westfalen1,655,1610.55×
Bayern1,512,6810.69×
Baden-Württemberg1,380,2780.74×
Rheinland-Pfalz942,1761.37×
Niedersachsen726,8230.55×
Sachsen430,7430.64×
Thüringen294,1150.84×
Berlin292,8370.48×
Schleswig-Holstein231,8670.47×
Sachsen-Anhalt203,8140.57×
Brandenburg192,5580.45×
Hamburg152,4140.49×
Saarland100,4480.6×
Mecklenburg-Vorpommern93,8430.36×
Bremen37,2850.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Eintracht Frankfurt audience
BrandAffinityCategory
Borussia Dortmund2.64×Sports
SV Werder Bremen3.25×Sports
2. Bundesliga3.02×Sports
VfB Stuttgart3.08×Sports
Bundesliga2.15×Sports
Bild2.05×News
Gala2.46×News
FC Bayern Munich1.97×Sports
FC Schalke 043.52×Sports
Hamburger SV3.45×Sports
RB Leipzig3.4×Sports
F.C. Hansa Rostock4.22×Sports
Dynamo Dresden3.19×Sports
Wetter.com2.39×Home & Garden
Spiegel Online2.06×News
3. Liga3.9×Sports
Sportschau2.43×Sports
Sport Bild3.16×Sports
FOCUS Online2.48×News
Hannover 963.62×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Eintracht Frankfurt audience
TraitClusterScore
PatriotismCONSERVATISM1.07
Sports ActivityPOWER0.95
Luxury OrientationPREMIUM0.94
TraditionCONSERVATISM0.93
DIY MentalityTHRILL0.88
Social Media UsageJOY0.87

Worldwide distribution

Worldwide audience distribution share by country for Eintracht Frankfurt
CountryShare
Germany57.2%
Brazil3.1%
United States2.3%

See Eintracht Frankfurt audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does Eintracht Frankfurt have in Germany?

Eintracht Frankfurt has an estimated audience of 13,696,905 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.

What is the gender split and age of Eintracht Frankfurt fans?

36.5% of Eintracht Frankfurt fans are female, 63.5% are male, with an average age of 37.3 years.

Which brands do Eintracht Frankfurt fans like most?

Eintracht Frankfurt fans show strongest brand affinity for Borussia Dortmund (2.64×), SV Werder Bremen (3.25×), and 2. Bundesliga (3.02×) over the country average.

Where do Eintracht Frankfurt fans live in Germany?

Eintracht Frankfurt fans in Germany are most concentrated in Hessen (reach 4,710,595), Nordrhein-Westfalen (reach 1,655,161), and Bayern (reach 1,512,681). These three regions account for the largest share of the active audience.

What other brands do Eintracht Frankfurt fans also like?

Beyond Eintracht Frankfurt itself, the audience over-indexes on SV Werder Bremen (3.25×), 2. Bundesliga (3.02×), VfB Stuttgart (3.08×), and Bundesliga (2.15×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Eintracht Frankfurt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.