Eintracht Frankfurt Audience in Germany

Eintracht Frankfurt has an estimated audience of 13,696,905 people in Germany. 36.5% are female, 63.5% are male, average age 37.3. Top regions: Hessen, Nordrhein-Westfalen, Bayern. Top brand affinities: Borussia Dortmund, SV Werder Bremen, 2. Bundesliga, VfB Stuttgart, Bundesliga.
The average Eintracht Frankfurt fan in Germany is 37.3 years old, more male, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Bayern. Top brand affinities include Borussia Dortmund, SV Werder Bremen, 2. Bundesliga, with strongest over-indexing on Borussia Dortmund (2.64× the country average). Demographically, the Eintracht Frankfurt audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Eintracht Frankfurt fans
| Metric | Value |
|---|---|
| Female | 36.5% |
| Male | 63.5% |
| Average age | 37.3 |
| Estimated audience size | 13,696,905 |
Audience persona
The typical Eintracht Frankfurt fan in Germany is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Borussia Dortmund.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Hessen | 4,710,595 | 6.87× |
| Nordrhein-Westfalen | 1,655,161 | 0.55× |
| Bayern | 1,512,681 | 0.69× |
| Baden-Württemberg | 1,380,278 | 0.74× |
| Rheinland-Pfalz | 942,176 | 1.37× |
| Niedersachsen | 726,823 | 0.55× |
| Sachsen | 430,743 | 0.64× |
| Thüringen | 294,115 | 0.84× |
| Berlin | 292,837 | 0.48× |
| Schleswig-Holstein | 231,867 | 0.47× |
| Sachsen-Anhalt | 203,814 | 0.57× |
| Brandenburg | 192,558 | 0.45× |
| Hamburg | 152,414 | 0.49× |
| Saarland | 100,448 | 0.6× |
| Mecklenburg-Vorpommern | 93,843 | 0.36× |
| Bremen | 37,285 | 0.32× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Borussia Dortmund | 2.64× | Sports |
| SV Werder Bremen | 3.25× | Sports |
| 2. Bundesliga | 3.02× | Sports |
| VfB Stuttgart | 3.08× | Sports |
| Bundesliga | 2.15× | Sports |
| Bild | 2.05× | News |
| Gala | 2.46× | News |
| FC Bayern Munich | 1.97× | Sports |
| FC Schalke 04 | 3.52× | Sports |
| Hamburger SV | 3.45× | Sports |
| RB Leipzig | 3.4× | Sports |
| F.C. Hansa Rostock | 4.22× | Sports |
| Dynamo Dresden | 3.19× | Sports |
| Wetter.com | 2.39× | Home & Garden |
| Spiegel Online | 2.06× | News |
| 3. Liga | 3.9× | Sports |
| Sportschau | 2.43× | Sports |
| Sport Bild | 3.16× | Sports |
| FOCUS Online | 2.48× | News |
| Hannover 96 | 3.62× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.07 |
| Sports Activity | POWER | 0.95 |
| Luxury Orientation | PREMIUM | 0.94 |
| Tradition | CONSERVATISM | 0.93 |
| DIY Mentality | THRILL | 0.88 |
| Social Media Usage | JOY | 0.87 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 57.2% |
| Brazil | 3.1% |
| United States | 2.3% |
See Eintracht Frankfurt audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Eintracht Frankfurt have in Germany?
Eintracht Frankfurt has an estimated audience of 13,696,905 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.
What is the gender split and age of Eintracht Frankfurt fans?
36.5% of Eintracht Frankfurt fans are female, 63.5% are male, with an average age of 37.3 years.
Which brands do Eintracht Frankfurt fans like most?
Eintracht Frankfurt fans show strongest brand affinity for Borussia Dortmund (2.64×), SV Werder Bremen (3.25×), and 2. Bundesliga (3.02×) over the country average.
Where do Eintracht Frankfurt fans live in Germany?
Eintracht Frankfurt fans in Germany are most concentrated in Hessen (reach 4,710,595), Nordrhein-Westfalen (reach 1,655,161), and Bayern (reach 1,512,681). These three regions account for the largest share of the active audience.
What other brands do Eintracht Frankfurt fans also like?
Beyond Eintracht Frankfurt itself, the audience over-indexes on SV Werder Bremen (3.25×), 2. Bundesliga (3.02×), VfB Stuttgart (3.08×), and Bundesliga (2.15×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Eintracht Frankfurt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.