Top 50 News brands in Germany
This curated ranking covers the 50 largest news brands in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 3,092 news brands tracked in Germany, the 50 ranked here account for the largest measured audience reach. Focus, Bild and Spiegel Online lead the list with a combined estimated audience of 80,060,420 people. Across all 50 entries the average audience size is 5,263,876, and the largest, Focus, reaches around 35,292,000 people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each news brand, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Focus |
35,292,000 | 66.9% | Newspaper | News |
| 2 |  Bild |
23,266,420 | 35.4% | Newspaper | News |
| 3 |  Spiegel Online |
21,502,000 | 93.0% | News | News |
| 4 |  Gala |
15,357,176 | 40.8% | News | |
| 5 |  News magazine |
11,448,827 | 9.3% | News | |
| 6 |  FOCUS Online |
10,512,560 | 89.5% | News | News |
| 7 |  Online newspaper |
9,630,469 | 4.9% | News | News |
| 8 |  MSN |
8,872,128 | 4.7% | News | |
| 9 |  Local news |
7,860,202 | 4.7% | News | |
| 10 |  Der Spiegel |
7,052,708 | 74.8% | Newspaper | News |
| 11 |  Die Welt |
6,140,614 | 81.0% | Newspaper | News |
| 12 |  Der Tagesspiegel |
6,071,944 | 94.2% | Newspaper | News |
| 13 |  Achse des Guten |
5,446,808 | 93.1% | News | |
| 14 |  Google News |
5,347,009 | 7.2% | News | |
| 15 |  Haberler |
4,927,545 | 1.9% | News | |
| 16 |  Electronic publishing |
4,688,183 | 3.1% | News | |
| 17 |  Frankfurter Allgemeine Zeitung |
3,945,733 | 81.3% | Newspaper | News |
| 18 |  B.Z. (newspaper) |
3,917,265 | 61.1% | Newspaper | News |
| 19 |  Die Zeit |
3,897,454 | 77.6% | News | |
| 20 |  Süddeutsche Zeitung |
3,355,711 | 83.3% | Newspaper | News |
| 21 |  Pleiteticker |
3,261,415 | 99.5% | News | |
| 22 |  Journalist |
3,237,152 | 2.8% | News | |
| 23 |  Métro (Canadian newspaper) |
2,879,091 | 7.5% | News | |
| 24 |  El País (Uruguay) |
2,826,843 | 8.6% | Newspaper | News |
| 25 |  Passauer Neue Presse |
2,516,193 | 76.8% | Newspaper | News |
| 26 |  Fanatik |
2,496,893 | 5.0% | News | |
| 27 |  Heute (newspaper) |
2,492,100 | 7.8% | News | |
| 28 |  Berliner Morgenpost |
2,442,411 | 92.2% | Newspaper | News |
| 29 |  The Epoch Times |
2,430,261 | 47.5% | Newspaper | News |
| 30 |  Frankfurter Rundschau |
2,296,777 | 79.9% | Newspaper | News |
| 31 |  Dernières Nouvelles d'Alsace |
2,277,789 | 6.6% | Newspaper | News |
| 32 |  Astrowoche |
2,219,890 | 87.0% | News | |
| 33 |  Onet.pl |
2,158,085 | 13.0% | News | |
| 34 |  Time (magazine) |
2,148,904 | 4.5% | News | |
| 35 |  Sarpsborg Arbeiderblad |
2,076,944 | 8.2% | News | |
| 36 |  The New York Times |
2,060,248 | 6.9% | Newspaper | News |
| 37 |  In Touch Weekly |
2,009,117 | 60.9% | News | |
| 38 |  Cumhuriyet |
1,983,832 | 3.5% | News | |
| 39 |  Sözcü |
1,953,155 | 0.9% | News | |
| 40 |  Augsburger Allgemeine |
1,880,788 | 94.0% | News | |
| 41 |  Alto Adige (newspaper) |
1,853,364 | 40.6% | News | |
| 42 |  Dnevni avaz |
1,834,957 | 16.1% | Newspaper | News |
| 43 |  Freie Presse |
1,829,532 | 96.0% | News | |
| 44 |  Boyens Medien |
1,763,298 | 98.8% | Publishing | News |
| 45 |  Daily Mail |
1,744,934 | 2.3% | Newspaper | News |
| 46 |  NIUS.de |
1,740,976 | 75.8% | News | |
| 47 |  Berliner Zeitung |
1,588,203 | 86.0% | Newspaper | News |
| 48 |  Habertürk |
1,585,988 | 2.1% | News | |
| 49 |  Jutarnji list |
1,584,588 | 10.4% | News | |
| 50 |  Blic |
1,487,338 | 7.0% | News |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each news brand by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest news brand in Germany?
Focus currently leads with an estimated audience of 35,292,000 people in Germany.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Germany. Lists below 5 entries are not published. See methodology for full details.