Street One Audience in Germany

Demographics of Street One fans

Audience persona

The typical Street One fan in Germany is more female, around 40.6 years old, with strong Creativity tendencies and a notable affinity for Outfittery.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Street One audiences in other countries

• Street One — United States
• Street One — United Kingdom
• Street One — France
• Street One — Italy
• Street One — Spain
• Street One — Brazil
• Street One — Japan
• Street One — South Korea
• Street One — India

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• S.Oliver (3,667,071)
• Tom Tailor (2,884,349)
• Gina Tricot (2,419,798)
• Trigema (2,167,646)

Frequently asked questions

How many fans does Street One have in Germany?

Street One has an estimated audience of 4,944,210 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Street One fans?

89.0% of Street One fans are female, 11.0% are male, with an average age of 40.6 years.

Which brands do Street One fans like most?

Street One fans show strongest brand affinity for Outfittery (24.46×), LIEBESKIND BERLIN (30.95×), and Mädchenflohmarkt (13.63×) over the country average.

Where do Street One fans live in Germany?

Street One fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,361,465), Bayern (reach 1,234,235), and Baden-Württemberg (reach 926,103). These three regions account for the largest share of the active audience.

What other brands do Street One fans also like?

Beyond Street One itself, the audience over-indexes on LIEBESKIND BERLIN (30.95×), Mädchenflohmarkt (13.63×), Sisley (25.01×), and Deichmann (2.45×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Street One. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.