Top 50 Mainstream fashions in Germany
This curated ranking covers the 50 largest mainstream fashions in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 51 mainstream fashions tracked in Germany, the 50 ranked here account for the largest measured audience reach. Street One, Marco Polo and S.Oliver lead the list with a combined estimated audience of 12,602,231 people. Across all 50 entries the average audience size is 797,695, and the largest, Street One, reaches around 4,944,210 people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each mainstream fashion, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Street One |
4,944,210 | 77.7% | Mainstream fashion | Fashion & Accessoires |
| 2 |  Marco Polo |
3,942,308 | 37.2% | Mainstream fashion | Fashion & Accessoires |
| 3 |  S.Oliver |
3,715,713 | 61.8% | Mainstream fashion | Fashion & Accessoires |
| 4 |  Tom Tailor |
2,968,719 | 47.7% | Mainstream fashion | Fashion & Accessoires |
| 5 |  Trigema |
2,217,697 | 87.9% | Mainstream fashion | Fashion & Accessoires |
| 6 |  Max Mara |
2,128,010 | 8.2% | Mainstream fashion | Fashion & Accessoires |
| 7 |  Gina Tricot |
2,120,270 | 18.3% | Mainstream fashion | Fashion & Accessoires |
| 8 |  Armedangels |
1,354,953 | 65.4% | Mainstream fashion | Fashion & Accessoires |
| 9 |  Pepe Jeans |
1,204,336 | 9.2% | Mainstream fashion | Fashion & Accessoires |
| 10 |  Giesswein |
1,129,205 | 66.4% | Mainstream fashion | Fashion & Accessoires |
| 11 |  Tally Weijl |
1,113,955 | 31.3% | Mainstream fashion | Fashion & Accessoires |
| 12 |  Superdry. |
1,032,758 | 7.8% | Mainstream fashion | Fashion & Accessoires |
| 13 |  Desigual |
1,019,452 | 8.2% | Mainstream fashion | Fashion & Accessoires |
| 14 |  Abercrombie & Fitch |
942,647 | 4.8% | Mainstream fashion | Fashion & Accessoires |
| 15 |  Banana Republic |
821,828 | 2.3% | Mainstream fashion | Fashion & Accessoires |
| 16 |  American Eagle Outfitters |
805,345 | 3.0% | Mainstream fashion | Fashion & Accessoires |
| 17 |  Guess (clothing) |
661,453 | 5.1% | Mainstream fashion | Fashion & Accessoires |
| 18 |  Esprit |
635,199 | 27.8% | Mainstream fashion | Fashion & Accessoires |
| 19 |  BONITA |
616,012 | 27.3% | Mainstream fashion | Fashion & Accessoires |
| 20 |  JOOP! |
582,881 | 21.2% | Mainstream fashion | Fashion & Accessoires |
| 21 |  Levi Strauss |
546,936 | 16.0% | Mainstream fashion | Fashion & Accessoires |
| 22 |  Scotch and Soda (clothing) |
524,941 | 14.9% | Mainstream fashion | Fashion & Accessoires |
| 23 |  Quiksilver |
523,928 | 5.5% | Mainstream fashion | Fashion & Accessoires |
| 24 |  Mavi Jeans |
502,320 | 8.7% | Mainstream fashion | Fashion & Accessoires |
| 25 |  JACK & JONES |
403,444 | 8.8% | Mainstream fashion | Fashion & Accessoires |
| 26 |  VF Corporation |
355,131 | 12.0% | Mainstream fashion | Fashion & Accessoires |
| 27 |  Replay |
331,986 | 14.8% | Mainstream fashion | Fashion & Accessoires |
| 28 |  LIEBESKIND BERLIN |
319,716 | 57.1% | Mainstream fashion | Fashion & Accessoires |
| 29 |  Marni (clothing) |
304,269 | 3.9% | Mainstream fashion | Fashion & Accessoires |
| 30 |  bogner |
287,172 | 26.2% | Mainstream fashion | Fashion & Accessoires |
| 31 |  Eterna |
286,779 | 43.6% | Mainstream fashion | Fashion & Accessoires |
| 32 |  mister*lady |
278,219 | 84.9% | Mainstream fashion | Fashion & Accessoires |
| 33 |  UNITED COLORS OF BENETTON |
265,527 | 3.7% | Mainstream fashion | Fashion & Accessoires |
| 34 |  Bench (British clothing brand) |
254,758 | 2.8% | Mainstream fashion | Fashion & Accessoires |
| 35 |  Pierre Cardin |
157,427 | 2.0% | Mainstream fashion | Fashion & Accessoires |
| 36 |  Boden (clothing) |
145,631 | 9.7% | Mainstream fashion | Fashion & Accessoires |
| 37 |  Ben Sherman |
116,507 | 10.4% | Mainstream fashion | Fashion & Accessoires |
| 38 |  Mexx |
80,196 | 11.1% | Mainstream fashion | Fashion & Accessoires |
| 39 |  Cheap Monday |
78,831 | 14.4% | Mainstream fashion | Fashion & Accessoires |
| 40 |  Etnies |
63,658 | 5.5% | Mainstream fashion | Fashion & Accessoires |
| 41 |  Ezekiel |
41,936 | 8.2% | Mainstream fashion | Fashion & Accessoires |
| 42 |  Joe’s Jeans |
16,903 | 6.6% | Mainstream fashion | Fashion & Accessoires |
| 43 |  Lucky Brand |
16,605 | 1.0% | Mainstream fashion | Fashion & Accessoires |
| 44 |  CINCH JEANS |
9,531 | 3.0% | Mainstream fashion | Fashion & Accessoires |
| 45 |  Pull & Bear |
3,947 | 0.0% | Mainstream fashion | Fashion & Accessoires |
| 46 |  River Island |
3,749 | 0.0% | Mainstream fashion | Fashion & Accessoires |
| 47 |  Hudson Jeans |
3,715 | 1.9% | Mainstream fashion | Fashion & Accessoires |
| 48 |  New Look |
2,242 | 0.0% | Mainstream fashion | Fashion & Accessoires |
| 49 |  Hollister Co. |
1,214 | 0.0% | Mainstream fashion | Fashion & Accessoires |
| 50 |  Miss Selfridge |
623 | 0.0% | Mainstream fashion | Fashion & Accessoires |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each mainstream fashion by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest mainstream fashion in Germany?
Street One currently leads with an estimated audience of 4,944,210 people in Germany.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Germany. Lists below 5 entries are not published. See methodology for full details.