49 Most Popular Mainstream Fashions in Brazil 2026 — by Audience Size

How to read this list

Rank

Position in the Top 49, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank	Audience	Audience size	Country share	Avg age	Female share	Subtype
1	QQuiksilver	933k	13.1%	33.0	43.5%	Mainstream fashion
2	MMarco Polo	328k	3.0%	34.4	34.0%	Mainstream fashion
3	AAmerican Eagle Outfitters	270k	1.0%	35.5	73.8%	Mainstream fashion
4	VVF Corporation	251k	8.7%	34.1	52.3%	Mainstream fashion
5	RReplay	237k	10.9%	41.1	68.6%	Mainstream fashion
6	UUNITED COLORS OF BENETTON	230k	3.1%	33.9	52.1%	Mainstream fashion
7	MMax Mara	197k	0.8%	36.8	74.3%	Mainstream fashion
8	BBanana Republic	192k	0.5%	35.4	70.0%	Mainstream fashion
9	GGuess (clothing)	186k	1.4%	41.5	76.1%	Mainstream fashion
10	AAbercrombie & Fitch	164k	0.9%	35.1	64.2%	Mainstream fashion
11	BBONITA	142k	5.9%	35.9	87.8%	Mainstream fashion
12	PPierre Cardin	131k	2.0%	40.1	70.1%	Mainstream fashion
13	LLevi Strauss	126k	4.0%	35.9	59.2%	Mainstream fashion
14	NNew Look	108k	0.8%	33.8	82.7%	Mainstream fashion
15	SSuperdry.	96k	0.7%	35.3	63.3%	Mainstream fashion
16	BBench (British clothing brand)	89k	2.1%	35.1	87.4%	Mainstream fashion
17	JJOOP!	85k	3.0%	39.1	71.6%	Mainstream fashion
18	PPepe Jeans	68k	0.5%	37.9	68.6%	Mainstream fashion
19	RRiver Island	43k	0.2%	33.2	73.6%	Mainstream fashion
20	DDesigual	43k	0.4%	36.3	84.3%	Mainstream fashion
21	Bbogner	42k	3.6%	33.5	40.1%	Mainstream fashion
22	EEterna	40k	5.5%	37.6	82.2%	Mainstream fashion
23	SStreet One	31k	0.5%	36.8	65.6%	Mainstream fashion
24	SScotch and Soda (clothing)	29k	0.7%	35.9	65.0%	Mainstream fashion
25	EEsprit	28k	1.2%	36.2	85.0%	Mainstream fashion

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular mainstream fashions compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each mainstream fashion by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest mainstream fashion in Brazil?

Quiksilver currently leads with an estimated audience of 933k people in Brazil.

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