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Top 49 Mainstream fashions in Brazil

This curated ranking covers the 49 largest mainstream fashions in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Bench (British clothing brand), Quiksilver and Marco Polo lead the list with a combined estimated audience of 4.6M people. Across all 49 entries the average audience size is 151k, and the largest, Bench (British clothing brand), reaches around 3.3M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each mainstream fashion, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 49, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Esprit 22k 36.2 85.0% Mainstream fashion
27 Gina Tricot 21k 37.0 64.6% Mainstream fashion
28 JACK & JONES 18k 35.2 59.6% Mainstream fashion
29 Tom Tailor 9.5k 38.7 82.5% Mainstream fashion
30 Ben Sherman 8.5k 40.3 65.6% Mainstream fashion
31 Lucky Brand 7.7k 39.6 21.4% Mainstream fashion
32 CINCH JEANS 7k 33.9 59.5% Mainstream fashion
33 Mexx 6.8k 45.1 52.1% Mainstream fashion
34 Boden (clothing) 3.7k 36.9 66.7% Mainstream fashion
35 Pull & Bear 637 40.7 78.3% Mainstream fashion
36 Trigema 559 40.2 78.4% Mainstream fashion
37 Marni (clothing) 339 35.6 72.7% Mainstream fashion
38 Armedangels 261 35.6 68.0% Mainstream fashion
39 Giesswein 246 40.7 78.4% Mainstream fashion
40 Hollister Co. 244 34.9 55.3% Mainstream fashion
41 S.Oliver 105 39.2 71.2% Mainstream fashion
42 Tally Weijl 104 34.5 66.6% Mainstream fashion
43 Mavi Jeans 103 42.4 82.1% Mainstream fashion
44 Miss Selfridge 52 34.7 72.0% Mainstream fashion
45 Joe’s Jeans 33 35.2 77.0% Mainstream fashion
46 Hudson Jeans 24 39.3 75.2% Mainstream fashion
47 Cheap Monday 24 34.6 46.2% Mainstream fashion
48 NAF NAF Paris 22 33.7 56.8% Mainstream fashion
49 LIEBESKIND BERLIN 10 25.9 31.0% Mainstream fashion

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 49 list compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each mainstream fashion by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest mainstream fashion in Brazil?

Bench (British clothing brand) currently leads with an estimated audience of 3.3M people in Brazil.

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