Popularity ranking · Germany

The 100 most popular Fashion Designers in Germany

This curated ranking covers the 100 largest fashion designers in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 332 fashion designers tracked in Germany, the 100 ranked here account for the largest measured audience reach. Harald Glööckler, Jean Paul Gaultier and Karl Lagerfeld lead the list with a combined estimated audience of 5.4M people. Across all 100 entries the average audience size is 175k, and the largest, Harald Glööckler, reaches around 2.7M people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each fashion designer, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Germany who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Germany. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Germany, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Germany. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Harald Glööckler 2.7M 42.6 80.8% Fashion designer
2 Jean Paul Gaultier 1.4M 34.0 64.7% Fashion designer
3 Karl Lagerfeld 1.3M 34.9 68.2% Fashion designer
4 Tom Ford 1.2M 35.2 51.1% Fashion designer
5 Vivienne Westwood 890k 32.9 66.0% Fashion designer
6 Narciso Rodriguez 838k 39.1 80.4% Fashion designer
7 Monica Lewinsky 612k 47.4 41.7% Fashion designer
8 Christian Lacroix 442k 42.8 73.1% Fashion designer
9 Wolfgang Joop 438k 39.7 74.5% Fashion designer
10 Ken Jebsen 434k 44.9 48.8% Fashion designer
11 Emporio Armani 382k 26.2 45.5% Fashion designer
12 Kilian Kerner 374k 44.2 81.1% Fashion designer
13 Donatella Versace 312k 31.9 59.8% Fashion designer
14 Otto Kern 309k 37.1 57.3% Fashion designer
15 Hans Christian Andersen 264k 39.1 80.3% Fashion designer
16 Sarah Kern 241k 41.8 81.4% Fashion designer
17 Ameli Neureuther 236k 36.7 63.2% Fashion designer
18 Dries van Noten 221k 31.3 63.1% Fashion designer
19 Arne Jacobsen 188k 43.0 67.0% Fashion designer
20 Steffen Hallaschka 174k 40.4 58.3% Fashion designer
21 Iris von Arnim 168k 41.1 71.6% Fashion designer
22 Elie Saab 167k 33.0 72.7% Fashion designer
23 Gianni Versace 162k 36.5 58.0% Fashion designer
24 Walter Gropius 139k 40.3 50.3% Fashion designer
25 Philippe Starck 135k 43.9 47.3% Fashion designer

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Frequently asked questions

How is this list of the most popular fashion designers compiled?

Rascasse aggregates anonymized search-behavior signals across Germany and ranks each fashion designer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest fashion designer in Germany?

Harald Glööckler currently leads with an estimated audience of 2.7M people in Germany.

Same category in other countries

Other top lists in Germany