Emporio Armani Audience in Germany
Emporio Armani has an estimated audience of 383,050 people in Germany. 45.5% are female, 54.5% are male, average age 26.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Hermès, Farfetch, Moschino, paul smith, Marc Jacobs.
The average Emporio Armani fan in Germany is 26.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Hermès, Farfetch, Moschino, with strongest over-indexing on Hermès (5.89× the country average). Demographically, the Emporio Armani audience skews balanced with an average age of 26.2, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand · Subtype: Fashion designer
Demographics of Emporio Armani fans
| Metric | Value |
|---|---|
| Female | 45.5% |
| Male | 54.5% |
| Average age | 26.2 |
| Estimated audience size | 383,050 |
Audience persona
The typical Emporio Armani fan in Germany is balanced, around 26.2 years old, with strong Quality Awareness tendencies and a notable affinity for Hermès.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 102,124 | 1.22× |
| Bayern | 71,946 | 1.17× |
| Baden-Württemberg | 54,981 | 1.05× |
| Hessen | 35,221 | 1.21× |
| Niedersachsen | 34,828 | 0.94× |
| Berlin | 21,088 | 1.23× |
| Rheinland-Pfalz | 17,953 | 0.94× |
| Sachsen | 15,417 | 0.82× |
| Brandenburg | 12,082 | 1.02× |
| Schleswig-Holstein | 11,374 | 0.83× |
| Hamburg | 9,720 | 1.12× |
| Sachsen-Anhalt | 8,956 | 0.9× |
| Thüringen | 8,351 | 0.86× |
| Mecklenburg-Vorpommern | 6,288 | 0.86× |
| Saarland | 4,134 | 0.88× |
| Bremen | 3,169 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hermès | 5.89× | Fashion & Accessoires |
| Farfetch | 21.93× | Shopping |
| Moschino | 15.31× | Fashion & Accessoires |
| paul smith | 19.3× | Fashion & Accessoires |
| Marc Jacobs | 11.56× | Fashion & Accessoires |
| Drop shipping | 4.15× | Shopping |
| Monty Python's Life of Brian | 17.51× | Movies & TV |
| Armani | 7.64× | Fashion & Accessoires |
| Maison Margiela | 10.11× | Fashion & Accessoires |
| Western Union | 4.69× | Business & Career |
| Valentino | 9.61× | Fashion & Accessoires |
| Rosie Huntington-Whiteley | 13.63× | Fashion & Accessoires |
| Pandora | 5.65× | Fashion & Accessoires |
| Longchamp | 8.49× | Fashion & Accessoires |
| Bulgari | 7.4× | Fashion & Accessoires |
| Tom Ford | 8.68× | Fashion & Accessoires |
| Balmain | 9.56× | Fashion & Accessoires |
| Connie Britton | 20× | Movies & TV |
| JACK & JONES | 14.52× | Fashion & Accessoires |
| Louis Vuitton | 3.31× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.62 |
| Luxury Orientation | PREMIUM | 1.62 |
| Design Affinity | PREMIUM | 1.54 |
| Community Orientation | OPEN | 1.53 |
| Sports Activity | POWER | 1.32 |
| Creativity | OPEN | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 17.7% |
| India | 8.7% |
| United States | 7.4% |
See Emporio Armani audiences in other countries
More Fashion designer audiences in Germany
- Harald Glööckler (3,122,937)
- Jean Paul Gaultier (1,492,705)
- Karl Lagerfeld (1,389,702)
- Tom Ford (1,211,175)
- Vivienne Westwood (914,066)
Frequently asked questions
How many fans does Emporio Armani have in Germany?
Emporio Armani has an estimated audience of 383,050 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Emporio Armani fans?
45.5% of Emporio Armani fans are female, 54.5% are male, with an average age of 26.2 years.
Which brands do Emporio Armani fans like most?
Emporio Armani fans show strongest brand affinity for Hermès (5.89×), Farfetch (21.93×), and Moschino (15.31×) over the country average.
Where do Emporio Armani fans live in Germany?
Emporio Armani fans in Germany are most concentrated in Nordrhein-Westfalen (reach 102,124), Bayern (reach 71,946), and Baden-Württemberg (reach 54,981). These three regions account for the largest share of the active audience.
What other brands do Emporio Armani fans also like?
Beyond Emporio Armani itself, the audience over-indexes on Farfetch (21.93×), Moschino (15.31×), paul smith (19.3×), and Marc Jacobs (11.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Emporio Armani. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.