How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 |  Kendra Scott |
8.8M | 89.7% | 41.7 | 84.8% | Fashion designer |
| 2 |  Tom Ford |
5.4M | 18.4% | 38.8 | 61.3% | Fashion designer |
| 3 |  Monica Lewinsky |
4.1M | 52.7% | 42.0 | 29.0% | Fashion designer |
| 4 |  Dan Bongino |
4M | 82.6% | 50.2 | 38.2% | Fashion designer |
| 5 |  Lilly Pulitzer |
3.9M | 84.8% | 39.4 | 84.4% | Fashion designer |
| 6 |  Dave Ramsey |
3.6M | 82.5% | 41.0 | 60.6% | Fashion designer |
| 7 |  Vivienne Westwood |
3.5M | 16.3% | 32.8 | 72.6% | Fashion designer |
| 8 |  Jean Paul Gaultier |
3.2M | 14.8% | 33.5 | 61.9% | Fashion designer |
| 9 |  Doc Holliday |
2.2M | 80.3% | 42.2 | 30.3% | Fashion designer |
| 10 |  Karl Lagerfeld |
2.1M | 14.0% | 33.7 | 70.6% | Fashion designer |
| 11 |  John F. MacArthur |
1.8M | 70.5% | 45.8 | 67.1% | Fashion designer |
| 12 |  Dries van Noten |
1.5M | 22.9% | 28.6 | 65.0% | Fashion designer |
| 13 |  Betsey Johnson |
1.3M | 70.9% | 41.3 | 93.0% | Fashion designer |
| 14 |  Donatella Versace |
1.1M | 15.8% | 35.8 | 61.1% | Fashion designer |
| 15 |  Elie Saab |
892k | 23.1% | 34.5 | 78.5% | Fashion designer |
| 16 |  Sherri Hill |
867k | 68.8% | 30.0 | 94.3% | Fashion designer |
| 17 |  Donna Karan |
784k | 53.2% | 39.7 | 80.0% | Fashion designer |
| 18 |  Anita Dongre |
760k | 28.7% | 32.6 | 66.0% | Fashion designer |
| 19 |  Betsy Ross |
758k | 96.6% | 49.3 | 35.4% | Fashion designer |
| 20 |  Virgil Abloh |
749k | 33.5% | 35.2 | 66.7% | Fashion designer |
| 21 |  Cenk Uygur |
708k | 69.9% | 40.5 | 32.6% | Fashion designer |
| 22 |  Christian Siriano |
673k | 71.6% | 36.1 | 75.7% | Fashion designer |
| 23 |  Rachel Roy |
597k | 79.5% | 41.3 | 73.8% | Fashion designer |
| 24 |  Monique Lhuillier |
594k | 60.2% | 40.0 | 73.5% | Fashion designer |
| 25 |  Michael Reagan |
584k | 93.1% | 54.4 | 36.6% | Fashion designer |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this Top 100 list compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each fashion designer by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest fashion designer in United States?
Kendra Scott currently leads with an estimated audience of 8.8M people in United States.