Rascasse Audience Intelligence

Dan Bongino Audience in United States

A data profile of the people who buy, follow and care about Dan Bongino in United States — modelled from more than twelve digital signal sources. Dan Bongino has an estimated audience of 3,743,853 people in United States.

#5among Fashion designer in United States#1123among Person in United States#554in Politics & Society

The average Dan Bongino fan in United States is 50.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Drudge Report, New York Post, Fox News Channel, with strongest over-indexing on Drudge Report (12.65× the country average).

Demographically, the Dan Bongino audience skews more male with an average age of 50.2, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dan Bongino fan in United States is more male, around 50.2 years old, with strong Patriotism tendencies and a notable affinity for Drudge Report.

Category: Politics & Society · Type: Person · Subtype: Fashion designer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dan Bongino profile in United States.

Audience size
3.7M
in United States
Gender
38.2%♀
61.8% male
Age
50.2
average years
Country rank
#8503
Person in United States
Fig. 01

Search interest · 12-month trend

-50%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dan Bongino fans

38.2% are female, 61.8% are male, average age 50.2.

Fig. 02

Gender split

38.2%
Female
61.8%
Male
Demographic split for Dan Bongino audience in United States
MetricValue
Female38.2%
Male61.8%
Average age50.2
Estimated audience size3,743,853
Fig. 03

Age distribution

Ø 50.2
average years
Age distribution of the Dan Bongino audience in United States
Age bracketShare%
16-193%
20-296%
30-3914%
40-4929%
50+48%
Fig. 04

Worldwide distribution

82.3%

of the worldwide Dan Bongino audience comes from United States.

Worldwide audience distribution share by country for Dan Bongino
CountryShare
United States82.3%
Canada3.5%
United Kingdom2.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dan Bongino audience in United States is strongest.

Fig. 05

Top regions by affinity

Dan Bongino fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~30K1.47×
02Montana~20K1.43×
03Washington, District of Columbia~20K1.35×
04West Virginia~20K1.24×
05Pennsylvania~200K1.17×
06Wisconsin~70K1.17×
07New Hampshire~20K1.16×
08Michigan~100K1.14×
09Tennessee~90K1.11×
10Wyoming~7K1.11×
11Virginia~100K1.10×
12Oklahoma~50K1.10×
13Indiana~80K1.09×
14Missouri~70K1.09×
15Arkansas~40K1.09×
16Florida~300K1.06×
17Delaware~10K1.06×
18South Dakota~10K1.06×
19Maryland~70K1.05×
20Louisiana~50K1.03×
21Nebraska~20K1.03×
22Illinois~100K1.02×
23Ohio~100K1.02×
24Connecticut~40K1.02×
25Kansas~30K1.02×
26South Carolina~60K1.01×
27Maine~10K0.99×
28New Jersey~100K0.97×
29Kentucky~50K0.97×
30Iowa~30K0.97×
31New Mexico~20K0.97×
32Oregon~40K0.96×
33Minnesota~50K0.94×
34New York~200K0.93×
35Washington~70K0.93×
36Rhode Island~10K0.92×
37Massachusetts~70K0.91×
38Alabama~50K0.89×
39North Dakota~7K0.89×
40Nevada~30K0.88×
41North Carolina~100K0.87×
42Colorado~50K0.87×
43Mississippi~30K0.87×
44Alaska~7K0.84×
45Georgia~100K0.82×
46Arizona~70K0.82×
47Utah~30K0.82×
48Texas~300K0.78×
49California~300K0.75×
50Hawaii~10K0.68×
Fig. 06

Affinity by region

Affinity by region — Dan Bongino, United States
0.68×1.00×1.47×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dan Bongino audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dan Bongino audience
#·InterestCategoryAffinity×
01Drudge ReportSports12.65×
02The Matrix (franchise)Movies & TV8.53×
03New York PostNews6.89×
04PoliticoPolitics & Society5.10×
05Fox News ChannelMovies & TV4.80×
06Carbonated waterFood & Beverages4.80×
07RokuMovies & TV3.78×
08Joe BidenPolitics & Society3.16×
09CBS NewsMovies & TV3.01×
10Made in USABusiness & Career2.92×
11TraditionPolitics & Society2.81×
12Real propertyHome & Garden2.69×
13Online newspaperNews2.64×
14Nonprofit organizationPolitics & Society2.54×
15Ace HardwareHome & Garden2.45×
16NostalgiaHome & Garden2.40×
17Donald TrumpPolitics & Society2.33×
18American AirlinesTravel & Leisure2.30×
19CNNMovies & TV2.17×
20Stand-up comedyMovies & TV2.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dan Bongino audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dan Bongino audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.22×
IndividualismJOY2.66×
Need for SecurityCONSERVATISM1.92×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dan Bongino audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.75×
Pet OwnershipJOY0.79×
Healthy LifestyleBALANCE0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dan Bongino have in United States?

Dan Bongino has an estimated audience of 3,743,853 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Dan Bongino fans?

38.2% of Dan Bongino fans are female, 61.8% are male, with an average age of 50.2 years.

03

Which brands do Dan Bongino fans like most?

Dan Bongino fans show strongest brand affinity for Drudge Report (12.65×), New York Post (6.89×), and Fox News Channel (4.8×) over the country average.

04

Where do Dan Bongino fans live in United States?

Dan Bongino fans in United States are most concentrated in California (reach ~300K), Florida (reach ~300K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Dan Bongino fans also like?

Beyond Dan Bongino itself, the audience over-indexes on New York Post (6.89×), Fox News Channel (4.8×), Donald Trump (2.33×), and Nonprofit organization (2.54×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Dan Bongino. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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