Rascasse Audience Intelligence

Stand-up comedy Audience in United States

A data profile of the people who buy, follow and care about Stand-up comedy in United States — modelled from more than twelve digital signal sources. Stand-up comedy has an estimated audience of 59,830,376 people in United States.

#219among Topic in United States#22in Movies & TV

The average Stand-up comedy fan in United States is 39.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mitch McConnell, Wingstop, Melania Trump, with strongest over-indexing on Mitch McConnell (1.77× the country average).

Demographically, the Stand-up comedy audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Spirituality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stand-up comedy fan in United States is balanced, around 39.6 years old, with strong Spirituality tendencies and a notable affinity for Mitch McConnell.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stand-up comedy profile in United States.

Audience size
59.8M
in United States
Gender
48.0%♀
52.0% male
Age
39.6
average years
Country rank
#296
Topic in United States
Fig. 01

Search interest · 12-month trend

+577%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stand-up comedy fans

48.0% are female, 52.0% are male, average age 39.6.

Fig. 02

Gender split

48.0%
Female
52.0%
Male
Demographic split for Stand-up comedy audience in United States
MetricValue
Female48.0%
Male52.0%
Average age39.6
Estimated audience size59,830,376
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Stand-up comedy audience in United States
Age bracketShare%
16-1919%
20-2920%
30-3920%
40-4920%
50+22%
Fig. 04

Worldwide distribution

31.0%

of the worldwide Stand-up comedy audience comes from United States.

Worldwide audience distribution share by country for Stand-up comedy
CountryShare
United States31.0%
United Kingdom6.4%
India5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stand-up comedy audience in United States is strongest.

Fig. 05

Top regions by affinity

Stand-up comedy fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~1.5M1.93×
02Oregon~1.5M1.89×
03North Dakota~200K1.45×
04South Dakota~200K1.29×
05Montana~200K1.28×
06Maine~200K1.06×
07Massachusetts~1M1.05×
08Oklahoma~700K1.05×
09Connecticut~600K1.05×
10Alaska~100K1.03×
11New Hampshire~200K1.02×
12California~6.5M1.00×
13North Carolina~2M1.00×
14Tennessee~1M1.00×
15Washington~1M0.98×
16Missouri~900K0.98×
17New Mexico~300K0.97×
18New York~3M0.96×
19Illinois~2M0.96×
20New Jersey~1.5M0.96×
21Rhode Island~200K0.96×
22Colorado~900K0.95×
23Minnesota~800K0.95×
24Nevada~600K0.95×
25Vermont~100K0.95×
26Pennsylvania~2M0.94×
27Kansas~400K0.94×
28Florida~4M0.93×
29Ohio~1.5M0.93×
30Arizona~1M0.93×
31Wisconsin~800K0.92×
32Louisiana~700K0.92×
33Indiana~1M0.91×
34South Carolina~800K0.91×
35Arkansas~400K0.91×
36Texas~4.5M0.90×
37West Virginia~300K0.90×
38Iowa~400K0.89×
39Mississippi~400K0.89×
40Idaho~300K0.89×
41Michigan~1.5M0.88×
42Washington, District of Columbia~200K0.88×
43Nebraska~300K0.87×
44Alabama~700K0.85×
45Hawaii~200K0.85×
46Delaware~100K0.85×
47Maryland~900K0.84×
48Utah~500K0.84×
49Virginia~1M0.82×
50Georgia~1.5M0.81×
Fig. 06

Affinity by region

Affinity by region — Stand-up comedy, United States
0.81×1.00×1.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stand-up comedy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stand-up comedy audience
#·InterestCategoryAffinity×
01Yard HouseFood & Beverages2.76×
02Bill CosbyMusic & Radio2.48×
03Comedy clubMovies & TV2.33×
04Adam SchiffPolitics & Society2.33×
05Amy SchumerMovies & TV2.28×
06Chuck SchumerPolitics & Society2.27×
07Nate BargatzeMusic & Radio2.20×
08Benjamin NetanyahuPolitics & Society2.09×
09Nancy PelosiPolitics & Society2.05×
10Jimmy KimmelMovies & TV1.90×
11WingstopFood & Beverages1.87×
12Mitch McConnellPolitics & Society1.77×
13Sketch comedyMovies & TV1.76×
14Adam SandlerMovies & TV1.76×
15Credit KarmaBusiness & Career1.73×
16WhataburgerFood & Beverages1.69×
17Melania TrumpPolitics & Society1.67×
18Madea's Class ReunionMovies & TV1.64×
19ComedianMovies & TV1.63×
20Dick Van DykeMovies & TV1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stand-up comedy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Stand-up comedy audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.15×
Need for SecurityCONSERVATISM1.11×
IndividualismJOY1.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Stand-up comedy audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.73×
Design AffinityPREMIUM0.73×
IndulgenceJOY0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Stand-up comedy have in United States?

Stand-up comedy has an estimated audience of 59,830,376 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Stand-up comedy fans?

48.0% of Stand-up comedy fans are female, 52.0% are male, with an average age of 39.6 years.

03

Which brands do Stand-up comedy fans like most?

Stand-up comedy fans show strongest brand affinity for Mitch McConnell (1.77×), Wingstop (1.87×), and Melania Trump (1.67×) over the country average.

04

Where do Stand-up comedy fans live in United States?

Stand-up comedy fans in United States are most concentrated in California (reach ~6.5M), Texas (reach ~4.5M), and Florida (reach ~4M). These three regions account for the largest share of the active audience.

05

What other brands do Stand-up comedy fans also like?

Beyond Stand-up comedy itself, the audience over-indexes on Wingstop (1.87×), Melania Trump (1.67×), Comedian (1.63×), and Madea's Class Reunion (1.64×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Stand-up comedy audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Stand-up comedy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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