Stand-up comedy Audience in United States

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Stand-up comedy has an estimated audience of 59,830,376 people in United States. 48.0% are female, 52.0% are male, average age 39.6. Top regions: California, Texas, Florida. Top brand affinities: Friends, Wingstop, Comedian, Sketch comedy, Whataburger.

The average Stand-up comedy fan in United States is 39.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Friends, Wingstop, Comedian, with strongest over-indexing on Friends (1.56× the country average). Demographically, the Stand-up comedy audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of Stand-up comedy fans

Demographic split for Stand-up comedy audience in United States
MetricValue
Female48.0%
Male52.0%
Average age39.6
Estimated audience size59,830,376

Audience persona

The typical Stand-up comedy fan in United States is balanced, around 39.6 years old, with strong Extroversion tendencies and a notable affinity for Friends.

Top regions in United States

Top regions ranked by reach for Stand-up comedy in United States
RegionReachAffinity
California7,279,2011.11×
Texas5,262,8211.02×
Florida3,736,3740.92×
New York3,395,3811.02×
Oregon2,057,4693×
Illinois2,000,0171×
Pennsylvania1,937,0230.96×
Ohio1,723,0830.93×
North Carolina1,678,4580.93×
Georgia1,613,6210.88×
Michigan1,467,8300.94×
Arizona1,422,3841.16×
New Jersey1,349,7530.89×
Washington1,326,2601.11×
Tennessee1,275,5811.06×
Virginia1,255,1290.86×
Massachusetts1,160,4710.98×
Indiana1,078,4270.99×
Missouri982,5621.02×
Colorado976,2091.04×
Wisconsin913,3571.01×
Kentucky898,6581.2×
Maryland853,8040.83×
Minnesota802,3960.94×
South Carolina801,8640.89×
Oklahoma787,6521.19×
Alabama721,2010.86×
Louisiana667,9530.87×
Connecticut610,2141.02×
Utah539,6141.01×
Nevada515,4080.89×
Arkansas513,2171.04×
Iowa465,6380.94×
Kansas460,8680.98×
Mississippi442,9820.9×
New Mexico287,8920.96×
Nebraska274,8520.92×
Idaho272,0160.91×
Maine265,2951.24×
West Virginia249,4790.9×
New Hampshire239,4081.02×
Hawaii187,3740.73×
Montana173,4481.04×
Rhode Island161,0270.85×
Washington, District of Columbia155,6650.87×
Delaware129,9270.79×
Alaska115,9820.91×
North Dakota113,9200.93×
South Dakota108,3980.78×
Vermont98,0070.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Stand-up comedy audience
BrandAffinityCategory
Friends1.56×Movies & TV
Wingstop1.87×Food & Beverages
Comedian1.63×Movies & TV
Sketch comedy1.76×Movies & TV
Whataburger1.69×Food & Beverages
Yard House2.76×Food & Beverages
Credit Karma1.73×Business & Career
Jimmy Kimmel1.9×Movies & TV
Bill Cosby2.48×Music & Radio
Nate Bargatze2.2×Music & Radio
Comedy club2.33×Movies & TV
Benjamin Netanyahu2.09×Politics & Society
Diddy1.66×Music & Radio
Adam Sandler1.76×Movies & TV
Quiz1.5×Games
Medicare (United States)1.66×Health
Humorism1.63×Literature
Government1.94×Politics & Society
Nigeria1.72×Travel & Leisure
Black comedy1.71×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Stand-up comedy audience
TraitClusterScore
ExtroversionTHRILL1.17
LGBTQ+ IdentityOPEN1.15
Early Adopter MentalityPOWER1.12
Social Media UsageJOY1.07
Healthy LifestyleBALANCE1.05
PatriotismCONSERVATISM0.99

Worldwide distribution

Worldwide audience distribution share by country for Stand-up comedy
CountryShare
United States31.0%
United Kingdom6.4%
India5.9%

See Stand-up comedy audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Stand-up comedy have in United States?

Stand-up comedy has an estimated audience of 59,830,376 people in United States, concentrated in California and Texas.

What is the gender split and age of Stand-up comedy fans?

48.0% of Stand-up comedy fans are female, 52.0% are male, with an average age of 39.6 years.

Which brands do Stand-up comedy fans like most?

Stand-up comedy fans show strongest brand affinity for Friends (1.56×), Wingstop (1.87×), and Comedian (1.63×) over the country average.

Where do Stand-up comedy fans live in United States?

Stand-up comedy fans in United States are most concentrated in California (reach 7,279,201), Texas (reach 5,262,821), and Florida (reach 3,736,374). These three regions account for the largest share of the active audience.

What other brands do Stand-up comedy fans also like?

Beyond Stand-up comedy itself, the audience over-indexes on Wingstop (1.87×), Comedian (1.63×), Sketch comedy (1.76×), and Whataburger (1.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Stand-up comedy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.