A data profile of the people who buy, follow and care about Bill Cosby in United States — modelled from more than twelve digital signal sources. Bill Cosby has an estimated audience of 9,621,651 people in United States.
The average Bill Cosby fan in United States is 41.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Political satire, Dennis Quaid, Owen Wilson, with strongest over-indexing on Political satire (18.12× the country average).
Demographically, the Bill Cosby audience skews more male with an average age of 41.9, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Bill Cosby fan in United States is more male, around 41.9 years old, with strong Patriotism tendencies and a notable affinity for Political satire.
The key figures that characterise the Bill Cosby profile in United States.
39.2% are female, 60.8% are male, average age 41.9.
| Metric | Value |
|---|---|
| Female | 39.2% |
| Male | 60.8% |
| Average age | 41.9 |
| Estimated audience size | 9,621,651 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 16% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 27% |
of the worldwide Bill Cosby audience comes from United States.
| Country | Share |
|---|---|
| United States | 60.5% |
| Germany | 6.0% |
| United Kingdom | 5.7% |
Where the Bill Cosby audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~100K | 1.44× | |
| 02 | Louisiana | ~200K | 1.35× | |
| 03 | Alabama | ~200K | 1.32× | |
| 04 | Georgia | ~400K | 1.26× | |
| 05 | South Carolina | ~200K | 1.21× | |
| 06 | North Carolina | ~400K | 1.20× | |
| 07 | Maryland | ~200K | 1.20× | |
| 08 | Arkansas | ~100K | 1.19× | |
| 09 | Tennessee | ~300K | 1.18× | |
| 10 | Ohio | ~400K | 1.16× | |
| 11 | Michigan | ~300K | 1.14× | |
| 12 | Missouri | ~200K | 1.13× | |
| 13 | Pennsylvania | ~400K | 1.12× | |
| 14 | Kentucky | ~200K | 1.10× | |
| 15 | Oklahoma | ~100K | 1.07× | |
| 16 | Virginia | ~300K | 1.06× | |
| 17 | Indiana | ~200K | 1.05× | |
| 18 | Delaware | ~30K | 1.05× | |
| 19 | Connecticut | ~100K | 1.04× | |
| 20 | Illinois | ~400K | 1.03× | |
| 21 | New Jersey | ~300K | 1.03× | |
| 22 | Texas | ~1M | 1.01× | |
| 23 | West Virginia | ~50K | 1.01× | |
| 24 | Florida | ~700K | 1.00× | |
| 25 | Kansas | ~80K | 0.97× | |
| 26 | Washington, District of Columbia | ~30K | 0.97× | |
| 27 | New York | ~600K | 0.96× | |
| 28 | Massachusetts | ~200K | 0.96× | |
| 29 | Nevada | ~100K | 0.96× | |
| 30 | Wisconsin | ~200K | 0.94× | |
| 31 | Iowa | ~80K | 0.94× | |
| 32 | New Hampshire | ~40K | 0.93× | |
| 33 | Arizona | ~200K | 0.92× | |
| 34 | Rhode Island | ~30K | 0.92× | |
| 35 | Nebraska | ~50K | 0.90× | |
| 36 | North Dakota | ~20K | 0.89× | |
| 37 | California | ~1M | 0.88× | |
| 38 | Minnesota | ~100K | 0.88× | |
| 39 | Oregon | ~100K | 0.88× | |
| 40 | Maine | ~30K | 0.88× | |
| 41 | Washington | ~200K | 0.87× | |
| 42 | New Mexico | ~50K | 0.86× | |
| 43 | South Dakota | ~20K | 0.85× | |
| 44 | Idaho | ~50K | 0.84× | |
| 45 | Montana | ~30K | 0.84× | |
| 46 | Colorado | ~100K | 0.83× | |
| 47 | Alaska | ~20K | 0.83× | |
| 48 | Vermont | ~20K | 0.81× | |
| 49 | Utah | ~80K | 0.78× | |
| 50 | Hawaii | ~30K | 0.70× |
The strongest cross-interests of the Bill Cosby audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Political satire | Literature | 18.12× | ||
| 02 | Antonio Brown | Sports | 15.76× | ||
| 03 | Dennis Quaid | Movies & TV | 15.39× | ||
| 04 | Owen Wilson | Movies & TV | 13.69× | ||
| 05 | Tim Allen | Movies & TV | 12.81× | ||
| 06 | Sean Payton | Sports | 10.45× | ||
| 07 | Norm Macdonald | Movies & TV | 9.96× | ||
| 08 | David Cross | Movies & TV | 9.92× | ||
| 09 | Bill Murray | Movies & TV | 7.14× | ||
| 10 | Steve Martin | Movies & TV | 6.87× | ||
| 11 | Berlin Wall | Travel & Leisure | 6.80× | ||
| 12 | Atheism | Politics & Society | 6.76× | ||
| 13 | Home Alone | Movies & TV | 5.93× | ||
| 14 | Britney Spears | Music & Radio | 3.28× | ||
| 15 | Discount Tire | Shopping | 3.25× | ||
| 16 | Hardware store | Home & Garden | 2.50× | ||
| 17 | Stand-up comedy | Movies & TV | 2.48× | ||
| 18 | Fox News Channel | Movies & TV | 2.14× | ||
| 19 | Pizza Hut | Food & Beverages | 1.99× | ||
| 20 | Subway | Food & Beverages | 1.95× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.78× | |
| Individualism | JOY | 1.72× | |
| Convenience Orientation | PREMIUM | 1.64× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.56× | |
| Luxury Orientation | PREMIUM | 0.60× | |
| Healthy Lifestyle | BALANCE | 0.74× |
Bill Cosby has an estimated audience of 9,621,651 people in United States, concentrated in California and Texas.
39.2% of Bill Cosby fans are female, 60.8% are male, with an average age of 41.9 years.
Bill Cosby fans show strongest brand affinity for Political satire (18.12×), Dennis Quaid (15.39×), and Owen Wilson (13.69×) over the country average.
Bill Cosby fans in United States are most concentrated in California (reach ~1M), Texas (reach ~1M), and Florida (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Bill Cosby itself, the audience over-indexes on Dennis Quaid (15.39×), Owen Wilson (13.69×), Tim Allen (12.81×), and Antonio Brown (15.76×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Bill Cosby. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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