Bill Cosby Audience in United States

Bill Cosby logo

Bill Cosby has an estimated audience of 5,076,022 people in United States. 41.6% are female, 58.4% are male, average age 43.6. Top regions: California, Texas, Florida. Top brand affinities: Urban Outfitters, Elsword, Pillow, 3D printing, Staycation.

The average Bill Cosby fan in United States is 43.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Urban Outfitters, Elsword, Pillow, with strongest over-indexing on Urban Outfitters (2.14× the country average). Demographically, the Bill Cosby audience skews more male with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Comedy

Demographics of Bill Cosby fans

Demographic split for Bill Cosby audience in United States
MetricValue
Female41.6%
Male58.4%
Average age43.6
Estimated audience size5,076,022

Audience persona

The typical Bill Cosby fan in United States is more male, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Bill Cosby in United States
RegionReachAffinity
California1,117,0780.93×
Texas1,024,7491.09×
Florida778,5721.05×
New York632,4191.04×
Georgia454,8981.35×
Pennsylvania413,2411.12×
North Carolina405,4671.23×
Ohio396,7461.18×
Illinois395,2961.09×
Michigan338,0871.18×
Virginia287,8771.08×
New Jersey285,7381.03×
Tennessee266,1921.22×
Maryland230,5711.23×
Indiana213,9261.07×
Massachusetts206,5110.96×
Missouri203,8911.16×
Alabama203,8811.34×
South Carolina203,8791.24×
Louisiana202,8651.44×
Arizona202,1590.91×
Washington194,8700.89×
Wisconsin151,7960.92×
Kentucky149,4081.09×
Colorado146,7500.85×
Mississippi135,4141.51×
Minnesota132,1460.85×
Oklahoma131,8301.09×
Connecticut109,7991×
Arkansas108,7641.21×
Oregon107,6460.86×
Nevada104,8720.99×
Kansas82,8880.96×
Iowa80,5690.9×
Utah75,7440.78×
Nebraska48,6810.89×
West Virginia47,4730.93×
New Mexico45,9690.84×
Idaho44,9700.82×
New Hampshire36,3400.85×
Washington, District of Columbia31,5130.96×
Maine31,2700.8×
Hawaii30,9620.66×
Rhode Island29,9730.86×
Delaware28,9370.96×
Montana23,2330.77×
South Dakota19,4340.77×
North Dakota18,4110.82×
Alaska17,6960.76×
Vermont13,9970.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bill Cosby audience
BrandAffinityCategory
Urban Outfitters2.14×Shopping
Elsword15.32×Games
Pillow1.98×Home & Garden
3D printing1.96×Technology & Electronics
Staycation2.54×Home & Garden
Academy Award for Best Documentary Feature7.79×Movies & TV
Unique Gifts1.57×Shopping
Nebraska1.77×Travel & Leisure
How to Rock13.33×Movies & TV
ABC 7 Chicago2.38×Movies & TV
Goop2.94×Internet & Social Media
Sinaloa1.91×Travel & Leisure
WESH2.39×Movies & TV
Home staging2.58×Home & Garden
Wok3.01×Food & Beverages
Historic site1.95×Arts & Culture
Corona (band)2.57×Music & Radio
Kodiak, Alaska3.46×Travel & Leisure
Home Bargains4.83×Shopping
MK1.62×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bill Cosby audience
TraitClusterScore
PatriotismCONSERVATISM2.06
ExtroversionTHRILL1.31
IndividualismJOY1.27
Convenience OrientationPREMIUM1.2
SpiritualityBALANCE1.13
Need for SecurityCONSERVATISM1.13

Worldwide distribution

Worldwide audience distribution share by country for Bill Cosby
CountryShare
United States57.1%
Germany6.1%
United Kingdom5.8%

See Bill Cosby audiences in other countries

More Comedy audiences in United States

Frequently asked questions

How many fans does Bill Cosby have in United States?

Bill Cosby has an estimated audience of 5,076,022 people in United States, concentrated in California and Texas.

What is the gender split and age of Bill Cosby fans?

41.6% of Bill Cosby fans are female, 58.4% are male, with an average age of 43.6 years.

Which brands do Bill Cosby fans like most?

Bill Cosby fans show strongest brand affinity for Urban Outfitters (2.14×), Elsword (15.32×), and Pillow (1.98×) over the country average.

Where do Bill Cosby fans live in United States?

Bill Cosby fans in United States are most concentrated in California (reach 1,117,078), Texas (reach 1,024,749), and Florida (reach 778,572). These three regions account for the largest share of the active audience.

What other brands do Bill Cosby fans also like?

Beyond Bill Cosby itself, the audience over-indexes on Elsword (15.32×), Pillow (1.98×), 3D printing (1.96×), and Staycation (2.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bill Cosby. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.