Rascasse Audience Intelligence

Atheism Audience in United States

A data profile of the people who buy, follow and care about Atheism in United States — modelled from more than twelve digital signal sources. Atheism has an estimated audience of 5,260,380 people in United States.

#3654among Topic in United States#403in Politics & Society

The average Atheism fan in United States is 39.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Step Brothers (film), Kristen Wiig, 21 Jump Street (film), with strongest over-indexing on Step Brothers (film) (17.5× the country average).

Demographically, the Atheism audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Atheism fan in United States is balanced, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Step Brothers (film).

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Atheism profile in United States.

Audience size
5.3M
in United States
Gender
46.3%♀
53.7% male
Age
39.2
average years
Country rank
#6378
Topic in United States
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Atheism fans

46.3% are female, 53.7% are male, average age 39.2.

Fig. 02

Gender split

46.3%
Female
53.7%
Male
Demographic split for Atheism audience in United States
MetricValue
Female46.3%
Male53.7%
Average age39.2
Estimated audience size5,260,380
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Atheism audience in United States
Age bracketShare%
16-1922%
20-2919%
30-3918%
40-4919%
50+23%
Fig. 04

Worldwide distribution

35.8%

of the worldwide Atheism audience comes from United States.

Worldwide audience distribution share by country for Atheism
CountryShare
United States35.8%
United Kingdom5.5%
Mexico4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Atheism audience in United States is strongest.

Fig. 05

Top regions by affinity

Atheism fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~30K1.17×
02Arkansas~50K1.15×
03Arizona~100K1.13×
04Alaska~10K1.13×
05Texas~500K1.12×
06California~600K1.10×
07Washington~100K1.10×
08Mississippi~50K1.10×
09Oklahoma~60K1.09×
10Georgia~200K1.08×
11North Carolina~200K1.07×
12Indiana~100K1.06×
13Maryland~100K1.06×
14Louisiana~70K1.06×
15Virginia~100K1.05×
16Kentucky~70K1.05×
17Alabama~80K1.04×
18West Virginia~30K1.04×
19Michigan~100K1.03×
20Kansas~40K1.03×
21Missouri~90K1.02×
22Oregon~60K1.02×
23Pennsylvania~200K1.01×
24Nevada~50K1.00×
25Florida~400K0.99×
26Illinois~200K0.99×
27South Carolina~80K0.99×
28Connecticut~50K0.99×
29New Mexico~30K0.99×
30Ohio~200K0.98×
31Tennessee~100K0.98×
32Minnesota~70K0.98×
33Nebraska~30K0.98×
34New York~300K0.97×
35Utah~50K0.97×
36Maine~20K0.97×
37Iowa~40K0.96×
38North Dakota~10K0.96×
39Idaho~20K0.95×
40New Hampshire~20K0.93×
41Montana~10K0.93×
42Delaware~10K0.93×
43South Dakota~10K0.93×
44Vermont~8K0.92×
45New Jersey~100K0.91×
46Colorado~80K0.91×
47Wisconsin~70K0.90×
48Rhode Island~10K0.88×
49Massachusetts~90K0.87×
50Washington, District of Columbia~10K0.86×
Fig. 06

Affinity by region

Affinity by region — Atheism, United States
0.86×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Atheism audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Atheism audience
#·InterestCategoryAffinity×
01Nick KrollMovies & TV23.36×
02Kate McKinnonMovies & TV22.18×
03shawshank redemptionMovies & TV20.56×
0421 Jump Street (film)Movies & TV20.33×
05Reservoir DogsMovies & TV18.88×
06Kristen WiigMovies & TV18.75×
07Arrested Development (TV series)Movies & TV18.66×
08Step Brothers (film)Movies & TV17.50×
09John MulaneyMovies & TV16.67×
10The SandlotMovies & TV16.15×
11Chris FarleyMovies & TV15.04×
12Jonah HillMovies & TV14.63×
13Larry DavidMovies & TV14.53×
14Kill BillMovies & TV14.44×
15Chevy ChaseMovies & TV13.46×
16Stephen ColbertMovies & TV11.61×
17Jason BatemanMovies & TV10.21×
18Jim CarreyMovies & TV6.81×
19Jimmy KimmelMovies & TV6.13×
20Mitch McConnellPolitics & Society3.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Atheism audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Atheism audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.91×
SpiritualityBALANCE1.86×
IndividualismJOY1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Atheism audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.77×
Luxury OrientationPREMIUM0.80×
DIY MentalityTHRILL0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Atheism have in United States?

Atheism has an estimated audience of 5,260,380 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Atheism fans?

46.3% of Atheism fans are female, 53.7% are male, with an average age of 39.2 years.

03

Which brands do Atheism fans like most?

Atheism fans show strongest brand affinity for Step Brothers (film) (17.5×), Kristen Wiig (18.75×), and 21 Jump Street (film) (20.33×) over the country average.

04

Where do Atheism fans live in United States?

Atheism fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Atheism fans also like?

Beyond Atheism itself, the audience over-indexes on Kristen Wiig (18.75×), 21 Jump Street (film) (20.33×), Jonah Hill (14.63×), and Arrested Development (TV series) (18.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Atheism audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Atheism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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