Rascasse Audience Intelligence

Jason Bateman Audience in United States

A data profile of the people who buy, follow and care about Jason Bateman in United States — modelled from more than twelve digital signal sources. Jason Bateman has an estimated audience of 8,719,722 people in United States.

#86among Actor Actress or TV Star in United States#257among Person in United States#318in Movies & TV

The average Jason Bateman fan in United States is 45.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Alison Brie, Luke Wilson, Kim Cattrall, with strongest over-indexing on Alison Brie (37.24× the country average).

Demographically, the Jason Bateman audience skews more female with an average age of 45.8, and over-indexes on personality traits such as Creativity, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jason Bateman fan in United States is more female, around 45.8 years old, with strong Creativity tendencies and a notable affinity for Alison Brie.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jason Bateman profile in United States.

Audience size
8.7M
in United States
Gender
80.7%♀
19.3% male
Age
45.8
average years
Country rank
#4079
Person in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jason Bateman fans

80.7% are female, 19.3% are male, average age 45.8.

Fig. 02

Gender split

80.7%
Female
19.3%
Male
Demographic split for Jason Bateman audience in United States
MetricValue
Female80.7%
Male19.3%
Average age45.8
Estimated audience size8,719,722
Fig. 03

Age distribution

Ø 45.8
average years
Age distribution of the Jason Bateman audience in United States
Age bracketShare%
16-197%
20-2910%
30-3920%
40-4933%
50+30%
Fig. 04

Worldwide distribution

47.8%

of the worldwide Jason Bateman audience comes from United States.

Worldwide audience distribution share by country for Jason Bateman
CountryShare
United States47.8%
United Kingdom5.9%
Australia5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jason Bateman audience in United States is strongest.

Fig. 05

Top regions by affinity

Jason Bateman fans by region: top regions in United States
#RegionReachAffinity×
01Utah~90K1.19×
02Idaho~50K1.19×
03Oregon~100K1.14×
04New Hampshire~40K1.14×
05Iowa~80K1.13×
06Indiana~200K1.12×
07Missouri~200K1.11×
08Wisconsin~100K1.11×
09Michigan~200K1.10×
10Washington~200K1.09×
11Colorado~100K1.09×
12Connecticut~90K1.09×
13Maine~30K1.09×
14Minnesota~100K1.08×
15Oklahoma~100K1.06×
16Montana~30K1.06×
17Illinois~300K1.05×
18Ohio~300K1.05×
19Massachusetts~200K1.05×
20Kentucky~100K1.05×
21Kansas~70K1.05×
22Rhode Island~30K1.05×
23Pennsylvania~300K1.04×
24Nebraska~40K1.04×
25Arizona~200K1.02×
26Tennessee~200K1.02×
27Arkansas~70K1.01×
28Vermont~20K1.01×
29North Dakota~20K1.00×
30New Jersey~200K0.99×
31California~900K0.98×
32New York~500K0.98×
33North Carolina~200K0.96×
34South Carolina~100K0.96×
35West Virginia~40K0.96×
36Texas~700K0.93×
37Nevada~80K0.93×
38Delaware~20K0.93×
39Florida~500K0.92×
40New Mexico~40K0.92×
41South Dakota~20K0.92×
42Virginia~200K0.90×
43Alaska~20K0.88×
44Georgia~200K0.86×
45Maryland~100K0.86×
46Alabama~100K0.84×
47Louisiana~90K0.84×
48Mississippi~60K0.82×
49Hawaii~30K0.74×
50Washington, District of Columbia~20K0.72×
Fig. 06

Affinity by region

Affinity by region — Jason Bateman, United States
0.72×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jason Bateman audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jason Bateman audience
#·InterestCategoryAffinity×
01This Is 40Movies & TV76.40×
02Tammy (film)Movies & TV75.88×
03Kim CattrallMovies & TV65.33×
04Luke WilsonMovies & TV62.26×
05Jay BaruchelMovies & TV61.53×
06Chris O'DowdMovies & TV57.93×
07Horrible BossesMovies & TV48.68×
08Rob RiggleMovies & TV45.99×
09Nacho LibreMovies & TV45.82×
10Vince VaughnMovies & TV41.34×
11Will ArnettMovies & TV39.90×
12Bridesmaids (2011 film)Movies & TV37.79×
13Alison BrieMovies & TV37.24×
14Melissa McCarthyMovies & TV37.15×
15Danny McBrideMovies & TV33.42×
16Kristen WiigMovies & TV33.14×
17Laura LinneyMovies & TV30.72×
18Seth GreenMovies & TV27.57×
19Isla FisherMovies & TV24.90×
20Ben StillerMovies & TV19.19×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jason Bateman audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jason Bateman audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.41×
Community OrientationOPEN1.37×
SpiritualityBALANCE1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jason Bateman audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.86×
MindfulnessBALANCE0.92×
Early Adopter MentalityPOWER0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jason Bateman have in United States?

Jason Bateman has an estimated audience of 8,719,722 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jason Bateman fans?

80.7% of Jason Bateman fans are female, 19.3% are male, with an average age of 45.8 years.

03

Which brands do Jason Bateman fans like most?

Jason Bateman fans show strongest brand affinity for Alison Brie (37.24×), Luke Wilson (62.26×), and Kim Cattrall (65.33×) over the country average.

04

Where do Jason Bateman fans live in United States?

Jason Bateman fans in United States are most concentrated in California (reach ~900K), Texas (reach ~700K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Jason Bateman fans also like?

Beyond Jason Bateman itself, the audience over-indexes on Luke Wilson (62.26×), Kim Cattrall (65.33×), Melissa McCarthy (37.15×), and This Is 40 (76.4×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jason Bateman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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