Jay Baruchel Audience in United States

Jay Baruchel logo

Jay Baruchel has an estimated audience of 2,003,456 people in United States. 42.2% are female, 57.8% are male, average age 41.8. Top regions: California, Texas, Florida. Top brand affinities: Horeca, Hendaye, Kiwoko, Project HOPE, Mae Hong Son Province.

The average Jay Baruchel fan in United States is 41.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Horeca, Hendaye, Kiwoko, with strongest over-indexing on Horeca (339.62× the country average). Demographically, the Jay Baruchel audience skews more male with an average age of 41.8, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Jay Baruchel fans

Demographic split for Jay Baruchel audience in United States
MetricValue
Female42.2%
Male57.8%
Average age41.8
Estimated audience size2,003,456

Audience persona

The typical Jay Baruchel fan in United States is more male, around 41.8 years old, with strong Patriotism tendencies and a notable affinity for Horeca.

Top regions in United States

Top regions ranked by reach for Jay Baruchel in United States
RegionReachAffinity
California243,8651.11×
Texas181,0021.05×
Florida112,6130.83×
New York92,2670.82×
Illinois64,7500.97×
Pennsylvania63,5220.94×
Ohio59,5810.97×
Michigan55,1841.05×
North Carolina51,3570.85×
Arizona49,6971.21×
Georgia49,1500.8×
Washington47,9731.19×
Virginia41,5890.85×
New Jersey40,0290.79×
Colorado38,8841.23×
Indiana38,8111.06×
Tennessee37,8060.94×
Missouri37,1541.15×
Massachusetts34,3770.87×
Wisconsin31,0721.03×
Utah30,0631.68×
Minnesota29,2291.02×
Oregon28,5841.24×
Maryland26,7090.78×
Oklahoma25,6071.15×
Kentucky24,1970.96×
South Carolina23,0730.77×
Alabama22,2880.8×
Louisiana19,8370.77×
Nevada19,6211.01×
Iowa17,3981.05×
Kansas17,2961.1×
Connecticut17,1290.85×
Arkansas15,7870.96×
Idaho15,4271.54×
Mississippi12,0750.73×
New Mexico11,3341.13×
Nebraska10,5461.05×
New Hampshire8,5331.08×
West Virginia7,9170.85×
Hawaii7,8670.91×
Montana7,1261.28×
Maine7,0920.99×
Rhode Island5,3860.84×
Alaska5,1761.21×
South Dakota4,6471×
North Dakota4,3221.05×
Washington, District of Columbia4,0980.68×
Delaware3,9030.71×
Wyoming3,4241.15×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jay Baruchel audience
BrandAffinityCategory
Horeca339.62×Travel & Leisure
Hendaye404.29×Travel & Leisure
Kiwoko341.05×Shopping
Project HOPE91.48×Health
Mae Hong Son Province71.89×Travel & Leisure
Nationality5.35×Politics & Society
Jab Tak Hai Jaan72.09×Movies & TV
Alaska3.32×Travel & Leisure
Arthur Abraham199.8×Sports
How to Rock38.55×Movies & TV
Kaytranada20×Music & Radio
Kay Hooper118.41×Literature
Dog breed1.97×Pets & Animals
Google Home10.12×Technology & Electronics
Hooked on Phonics14.03×Kids & Family
Minnesota2.1×Travel & Leisure
Elsword18.48×Games
Johns Hopkins School of Nursing15.28×Business & Career
Figure painting (hobby)5.86×Arts & Culture
Google Photos2.6×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jay Baruchel audience
TraitClusterScore
PatriotismCONSERVATISM2.59
ExtroversionTHRILL1.59
TraditionCONSERVATISM1.47
Price SensitivityPREMIUM1.36
Luxury OrientationPREMIUM1.26
Convenience OrientationPREMIUM1.26

Worldwide distribution

Worldwide audience distribution share by country for Jay Baruchel
CountryShare
United States56.2%
United Kingdom11.6%
Canada9.4%

See Jay Baruchel audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Jay Baruchel have in United States?

Jay Baruchel has an estimated audience of 2,003,456 people in United States, concentrated in California and Texas.

What is the gender split and age of Jay Baruchel fans?

42.2% of Jay Baruchel fans are female, 57.8% are male, with an average age of 41.8 years.

Which brands do Jay Baruchel fans like most?

Jay Baruchel fans show strongest brand affinity for Horeca (339.62×), Hendaye (404.29×), and Kiwoko (341.05×) over the country average.

Where do Jay Baruchel fans live in United States?

Jay Baruchel fans in United States are most concentrated in California (reach 243,865), Texas (reach 181,002), and Florida (reach 112,613). These three regions account for the largest share of the active audience.

What other brands do Jay Baruchel fans also like?

Beyond Jay Baruchel itself, the audience over-indexes on Hendaye (404.29×), Kiwoko (341.05×), Project HOPE (91.48×), and Mae Hong Son Province (71.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jay Baruchel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.