Rowan Atkinson Audience in United States

Rowan Atkinson logo

Rowan Atkinson has an estimated audience of 2,052,783 people in United States. 51.1% are female, 48.9% are male, average age 35.2. Top regions: California, Texas, Florida. Top brand affinities: Jay Baruchel, Alison Brie, Vince Vaughn, Luke Wilson, Isla Fisher.

The average Rowan Atkinson fan in United States is 35.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jay Baruchel, Alison Brie, Vince Vaughn, with strongest over-indexing on Jay Baruchel (256.36× the country average). Demographically, the Rowan Atkinson audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Comedian

Demographics of Rowan Atkinson fans

Demographic split for Rowan Atkinson audience in United States
MetricValue
Female51.1%
Male48.9%
Average age35.2
Estimated audience size2,052,783

Audience persona

The typical Rowan Atkinson fan in United States is balanced, around 35.2 years old, with strong Patriotism tendencies and a notable affinity for Jay Baruchel.

Top regions in United States

Top regions ranked by reach for Rowan Atkinson in United States
RegionReachAffinity
California265,1071.17×
Texas202,4211.15×
Florida146,7071.06×
New York127,2871.11×
Illinois78,9841.15×
Pennsylvania72,3581.05×
Ohio65,0381.03×
Georgia64,7731.02×
North Carolina61,3630.99×
New Jersey60,3581.16×
Michigan54,5651.02×
Virginia53,8731.08×
Washington48,9851.19×
Arizona48,6401.16×
Massachusetts43,7261.08×
Tennessee38,8880.94×
Indiana37,619
Maryland37,4241.06×
Missouri33,199
Colorado31,9240.99×
Wisconsin30,4930.99×
Minnesota28,2960.96×
South Carolina27,8040.9×
Oregon27,2201.16×
Alabama26,0520.91×
Kentucky25,619
Oklahoma23,1071.01×
Louisiana22,5700.85×
Utah21,7111.18×
Connecticut20,2630.98×
Nevada19,1220.96×
Kansas16,250
Arkansas16,2400.96×
Iowa15,5730.92×
Mississippi14,2580.84×
Idaho11,0751.08×
New Mexico10,1160.98×
Nebraska9,5190.92×
West Virginia8,3660.88×
New Hampshire8,1641.01×
Maine7,9561.08×
Hawaii7,8210.89×
Rhode Island6,3800.98×
Montana5,1980.91×
Washington, District of Columbia5,1470.83×
Alaska4,9371.12×
Delaware4,6140.81×
South Dakota3,9260.83×
North Dakota3,5670.85×
Vermont3,3710.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rowan Atkinson audience
BrandAffinityCategory
Jay Baruchel256.36×Movies & TV
Alison Brie141.7×Movies & TV
Vince Vaughn95.04×Movies & TV
Luke Wilson137.71×Movies & TV
Isla Fisher97.12×Movies & TV
Chris O'Dowd232.48×Movies & TV
Danny McBride78.24×Movies & TV
Rake (Australian TV series)159.26×Movies & TV
Elizabeth Banks62.16×Movies & TV
Will Arnett76.4×Movies & TV
Tim Meadows124.98×Movies & TV
Megan Mullally88.32×Movies & TV
Leslie Mann77.78×Movies & TV
Steve Coogan126.88×Movies & TV
Rob Riggle100.43×Movies & TV
Bill Hader52.57×Movies & TV
Eugene Levy55.21×Movies & TV
Seth Green52.87×Movies & TV
Jason Segel51.49×Movies & TV
Christina Applegate33.3×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rowan Atkinson audience
TraitClusterScore
PatriotismCONSERVATISM3.5
SpiritualityBALANCE1.47
Risk AppetiteTHRILL1.47
Need for SecurityCONSERVATISM1.46
MindfulnessBALANCE1.4
ExtroversionTHRILL1.37

Worldwide distribution

Worldwide audience distribution share by country for Rowan Atkinson
CountryShare
United States13.7%
United Kingdom11.8%
India10.0%

See Rowan Atkinson audiences in other countries

More Comedian audiences in United States

Frequently asked questions

How many fans does Rowan Atkinson have in United States?

Rowan Atkinson has an estimated audience of 2,052,783 people in United States, concentrated in California and Texas.

What is the gender split and age of Rowan Atkinson fans?

51.1% of Rowan Atkinson fans are female, 48.9% are male, with an average age of 35.2 years.

Which brands do Rowan Atkinson fans like most?

Rowan Atkinson fans show strongest brand affinity for Jay Baruchel (256.36×), Alison Brie (141.7×), and Vince Vaughn (95.04×) over the country average.

Where do Rowan Atkinson fans live in United States?

Rowan Atkinson fans in United States are most concentrated in California (reach 265,107), Texas (reach 202,421), and Florida (reach 146,707). These three regions account for the largest share of the active audience.

What other brands do Rowan Atkinson fans also like?

Beyond Rowan Atkinson itself, the audience over-indexes on Alison Brie (141.7×), Vince Vaughn (95.04×), Luke Wilson (137.71×), and Isla Fisher (97.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rowan Atkinson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.