Rascasse Audience Intelligence

Bill Hader Audience in United States

A data profile of the people who buy, follow and care about Bill Hader in United States — modelled from more than twelve digital signal sources. Bill Hader has an estimated audience of 2,853,851 people in United States.

The average Bill Hader fan in United States is 35.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Austin Powers (film series), Jason Segel, Hot Fuzz, with strongest over-indexing on Austin Powers (film series) (275.94× the country average).

Demographically, the Bill Hader audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as Indulgence, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bill Hader fan in United States is balanced, around 35.6 years old, with strong Indulgence tendencies and a notable affinity for Austin Powers (film series).

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bill Hader profile in United States.

Audience size
2.9M
in United States
Gender
50.2%
49.8% male
Age
35.6
average years
Country rank
#10726
Person in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bill Hader fans

50.2% are female, 49.8% are male, average age 35.6.

Fig. 02

Gender split

50.2%
Female
49.8%
Male
Demographic split for Bill Hader audience in United States
MetricValue
Female50.2%
Male49.8%
Average age35.6
Estimated audience size2,853,851
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Bill Hader audience in United States
Age bracketShare%
16-1926%
20-2924%
30-3921%
40-4917%
50+13%
Fig. 04

Worldwide distribution

52.8%

of the worldwide Bill Hader audience comes from United States.

Worldwide audience distribution share by country for Bill Hader
CountryShare
United States52.8%
United Kingdom5.5%
Canada4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bill Hader audience in United States is strongest.

Fig. 05

Top regions by affinity

Bill Hader fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~50K1.56×
02Utah~30K1.31×
03Oregon~40K1.28×
04California~400K1.27×
05Idaho~20K1.22×
06Washington~70K1.21×
07Arizona~70K1.16×
08Colorado~50K1.14×
09Alaska~7K1.13×
10Montana~9K1.10×
11Maine~10K1.09×
12Massachusetts~60K1.06×
13Illinois~100K1.05×
14Vermont~5K1.05×
15New Hampshire~10K1.04×
16Michigan~80K1.03×
17Missouri~50K1.03×
18Arkansas~20K1.03×
19Kansas~20K1.03×
20New Mexico~20K1.03×
21Minnesota~40K1.02×
22Wisconsin~40K1.01×
23Indiana~50K1.00×
24Iowa~20K1.00×
25Nevada~30K0.99×
26Kentucky~40K0.98×
27Connecticut~30K0.98×
28New York~200K0.97×
29Ohio~90K0.97×
30Rhode Island~9K0.97×
31Texas~200K0.96×
32Pennsylvania~90K0.96×
33Tennessee~60K0.95×
34Nebraska~10K0.95×
35Hawaii~10K0.95×
36North Dakota~6K0.94×
37Washington, District of Columbia~8K0.91×
38South Dakota~6K0.91×
39North Carolina~80K0.89×
40New Jersey~70K0.89×
41Virginia~60K0.88×
42West Virginia~10K0.88×
43Maryland~40K0.85×
44Florida~200K0.83×
45Delaware~7K0.82×
46Georgia~70K0.81×
47South Carolina~30K0.79×
48Alabama~30K0.78×
49Louisiana~30K0.77×
50Mississippi~20K0.69×
Fig. 06

Affinity by region

Affinity by region — Bill Hader, United States
0.69×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bill Hader audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bill Hader audience
#·InterestCategoryAffinity×
01Hot FuzzMovies & TV348.75×
02Austin Powers (film series)Movies & TV275.94×
03Sausage PartyMovies & TV249.40×
04Jason SegelMovies & TV207.47×
05Bride WarsMovies & TV163.63×
06Jason SudeikisMovies & TV124.91×
07Isla FisherMovies & TV122.57×
0822 Jump StreetMovies & TV92.64×
09ZoolanderMovies & TV89.05×
10Natasha LyonneMovies & TV84.32×
11Jonathan GroffMovies & TV65.56×
12Andy SambergMovies & TV62.92×
13Magic MikeMovies & TV61.17×
14Paul RuddMovies & TV53.61×
15Legally BlondeMovies & TV53.45×
16Christopher WalkenMovies & TV51.41×
17Chevy ChaseMovies & TV42.58×
18Matt DamonMovies & TV41.44×
19Bill MurrayMovies & TV38.01×
20ZootopiaMovies & TV34.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bill Hader audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bill Hader audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.23×
Pet OwnershipJOY2.01×
Convenience OrientationPREMIUM1.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bill Hader audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.64×
Design AffinityPREMIUM0.68×
Healthy LifestyleBALANCE0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bill Hader have in United States?

Bill Hader has an estimated audience of 2,853,851 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bill Hader fans?

50.2% of Bill Hader fans are female, 49.8% are male, with an average age of 35.6 years.

03

Which brands do Bill Hader fans like most?

Bill Hader fans show strongest brand affinity for Austin Powers (film series) (275.94×), Jason Segel (207.47×), and Hot Fuzz (348.75×) over the country average.

04

Where do Bill Hader fans live in United States?

Bill Hader fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Bill Hader fans also like?

Beyond Bill Hader itself, the audience over-indexes on Jason Segel (207.47×), Hot Fuzz (348.75×), Sausage Party (249.4×), and Isla Fisher (122.57×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bill Hader. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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