Rascasse Audience Intelligence

Chevy Chase Audience in United States

A data profile of the people who buy, follow and care about Chevy Chase in United States — modelled from more than twelve digital signal sources. Chevy Chase has an estimated audience of 5,607,012 people in United States.

#205among Actor Actress or TV Star in United States#583among Person in United States#574in Movies & TV

The average Chevy Chase fan in United States is 44.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Vince Vaughn, Luke Wilson, Kim Cattrall, with strongest over-indexing on Vince Vaughn (89.82× the country average).

Demographically, the Chevy Chase audience skews more male with an average age of 44.7, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chevy Chase fan in United States is more male, around 44.7 years old, with strong Patriotism tendencies and a notable affinity for Vince Vaughn.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chevy Chase profile in United States.

Audience size
5.6M
in United States
Gender
39.5%♀
60.5% male
Age
44.7
average years
Country rank
#6041
Person in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chevy Chase fans

39.5% are female, 60.5% are male, average age 44.7.

Fig. 02

Gender split

39.5%
Female
60.5%
Male
Demographic split for Chevy Chase audience in United States
MetricValue
Female39.5%
Male60.5%
Average age44.7
Estimated audience size5,607,012
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Chevy Chase audience in United States
Age bracketShare%
16-198%
20-2911%
30-3923%
40-4933%
50+26%
Fig. 04

Worldwide distribution

59.9%

of the worldwide Chevy Chase audience comes from United States.

Worldwide audience distribution share by country for Chevy Chase
CountryShare
United States59.9%
United Kingdom8.2%
Canada5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chevy Chase audience in United States is strongest.

Fig. 05

Top regions by affinity

Chevy Chase fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~40K2.29×
02Maryland~100K1.56×
03Kentucky~90K1.35×
04New Hampshire~20K1.13×
05Vermont~10K1.12×
06Ohio~200K1.11×
07Missouri~100K1.11×
08Iowa~50K1.11×
09Pennsylvania~200K1.10×
10Virginia~200K1.10×
11Montana~20K1.08×
12West Virginia~30K1.07×
13Nebraska~30K1.06×
14Illinois~200K1.05×
15Indiana~100K1.05×
16Maine~20K1.05×
17Wisconsin~90K1.04×
18Connecticut~60K1.04×
19Minnesota~80K1.03×
20Oregon~70K1.03×
21Michigan~100K1.02×
22Tennessee~100K1.02×
23Utah~50K1.02×
24Colorado~90K1.00×
25Kansas~40K1.00×
26Rhode Island~20K1.00×
27South Dakota~10K1.00×
28Massachusetts~100K0.99×
29Idaho~30K0.99×
30North Dakota~10K0.99×
31Oklahoma~60K0.98×
32Washington~100K0.96×
33Arkansas~40K0.91×
34New York~300K0.90×
35Delaware~10K0.90×
36North Carolina~100K0.89×
37New Jersey~100K0.88×
38South Carolina~70K0.87×
39Alabama~70K0.86×
40Arizona~100K0.85×
41New Mexico~20K0.85×
42Florida~300K0.81×
43Louisiana~60K0.81×
44California~500K0.79×
45Georgia~100K0.79×
46Nevada~40K0.79×
47Texas~400K0.78×
48Mississippi~40K0.76×
49Alaska~9K0.73×
50Hawaii~10K0.62×
Fig. 06

Affinity by region

Affinity by region — Chevy Chase, United States
0.62×1.00×2.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chevy Chase audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chevy Chase audience
#·InterestCategoryAffinity×
01Kim CattrallMovies & TV119.33×
02Luke WilsonMovies & TV113.91×
03Jay BaruchelMovies & TV112.74×
04Chris O'DowdMovies & TV105.72×
05Vince VaughnMovies & TV89.82×
06Nacho LibreMovies & TV84.11×
07Lauren LapkusMovies & TV65.57×
08Danny McBrideMovies & TV60.74×
09Alison BrieMovies & TV56.29×
10Nick SwardsonMovies & TV53.67×
11Isla FisherMovies & TV44.67×
12Bill HaderMovies & TV42.58×
13Dan AykroydMovies & TV40.37×
14Chris FarleyMovies & TV39.40×
15Seth GreenMovies & TV39.30×
16Bill MurrayMovies & TV36.25×
17Ted (film)Movies & TV34.03×
18Ben StillerMovies & TV33.28×
19Sacha Baron CohenMovies & TV30.45×
20Christina ApplegateMovies & TV25.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chevy Chase audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chevy Chase audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.34×
Need for SecurityCONSERVATISM1.16×
Luxury OrientationPREMIUM1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chevy Chase audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.86×
CreativityOPEN0.87×
TraditionCONSERVATISM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chevy Chase have in United States?

Chevy Chase has an estimated audience of 5,607,012 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Chevy Chase fans?

39.5% of Chevy Chase fans are female, 60.5% are male, with an average age of 44.7 years.

03

Which brands do Chevy Chase fans like most?

Chevy Chase fans show strongest brand affinity for Vince Vaughn (89.82×), Luke Wilson (113.91×), and Kim Cattrall (119.33×) over the country average.

04

Where do Chevy Chase fans live in United States?

Chevy Chase fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Chevy Chase fans also like?

Beyond Chevy Chase itself, the audience over-indexes on Luke Wilson (113.91×), Kim Cattrall (119.33×), Alison Brie (56.29×), and Jay Baruchel (112.74×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Chevy Chase audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Chevy Chase. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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