Rascasse Audience Intelligence

Lauren Lapkus Audience in United States

A data profile of the people who buy, follow and care about Lauren Lapkus in United States — modelled from more than twelve digital signal sources. Lauren Lapkus has an estimated audience of 1,045,299 people in United States.

#1634among Actor Actress or TV Star in United States#5084among Person in United States#4155in Movies & TV

The average Lauren Lapkus fan in United States is 36.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Alison Brie, Borat, Christopher Walken, with strongest over-indexing on Alison Brie (407.3× the country average).

Demographically, the Lauren Lapkus audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Indulgence, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lauren Lapkus fan in United States is balanced, around 36.8 years old, with strong Indulgence tendencies and a notable affinity for Alison Brie.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lauren Lapkus profile in United States.

Audience size
1M
in United States
Gender
46.9%♀
53.1% male
Age
36.8
average years
Country rank
#22980
Person in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lauren Lapkus fans

46.9% are female, 53.1% are male, average age 36.8.

Fig. 02

Gender split

46.9%
Female
53.1%
Male
Demographic split for Lauren Lapkus audience in United States
MetricValue
Female46.9%
Male53.1%
Average age36.8
Estimated audience size1,045,299
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Lauren Lapkus audience in United States
Age bracketShare%
16-1915%
20-2927%
30-3931%
40-4920%
50+7%
Fig. 04

Worldwide distribution

56.4%

of the worldwide Lauren Lapkus audience comes from United States.

Worldwide audience distribution share by country for Lauren Lapkus
CountryShare
United States56.4%
Germany10.5%
United Kingdom10.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lauren Lapkus audience in United States is strongest.

Fig. 05

Top regions by affinity

Lauren Lapkus fans by region: top regions in United States
#RegionReachAffinity×
01Montana~3K1.20×
02Iowa~10K1.18×
03Nebraska~6K1.18×
04Idaho~6K1.18×
05New Hampshire~5K1.18×
06Maine~4K1.15×
07Missouri~20K1.14×
08Wisconsin~20K1.14×
09Oregon~10K1.14×
10North Dakota~2K1.13×
11Ohio~30K1.12×
12Oklahoma~10K1.12×
13Kansas~9K1.12×
14Michigan~30K1.11×
15Colorado~20K1.11×
16New Mexico~6K1.11×
17West Virginia~5K1.11×
18Indiana~20K1.10×
19South Dakota~3K1.10×
20Alaska~2K1.10×
21Illinois~40K1.07×
22Washington~20K1.07×
23Minnesota~20K1.07×
24Kentucky~10K1.06×
25Arkansas~8K1.04×
26Tennessee~20K1.03×
27Pennsylvania~30K1.02×
28Utah~9K1.02×
29Vermont~2K1.02×
30Arizona~20K1.00×
31Texas~80K0.92×
32Rhode Island~3K0.92×
33North Carolina~30K0.91×
34South Carolina~10K0.89×
35Alabama~10K0.88×
36Nevada~8K0.88×
37Delaware~2K0.88×
38Louisiana~10K0.87×
39Connecticut~9K0.87×
40Virginia~20K0.86×
41Massachusetts~20K0.85×
42Mississippi~7K0.85×
43California~90K0.84×
44Florida~60K0.83×
45Hawaii~3K0.82×
46Georgia~20K0.81×
47Maryland~10K0.81×
48New Jersey~20K0.75×
49New York~40K0.74×
50Washington, District of Columbia~2K0.62×
Fig. 06

Affinity by region

Affinity by region — Lauren Lapkus, United States
0.62×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lauren Lapkus audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lauren Lapkus audience
#·InterestCategoryAffinity×
01Alison BrieMovies & TV407.30×
02BoratMovies & TV284.84×
03Kristen SchaalMovies & TV251.90×
04Yvonne StrahovskiMovies & TV181.95×
05Jenny SlateMovies & TV181.05×
06Christopher WalkenMovies & TV174.48×
07ZoolanderMovies & TV164.16×
08The A-TeamMovies & TV147.99×
09Beverly Hills, 90210Movies & TV70.88×
10Chevy ChaseMovies & TV65.57×
11Rachel McAdamsMovies & TV65.44×
12Olivia MunnMovies & TV64.98×
13Bill MurrayMovies & TV57.77×
14Legally BlondeMovies & TV54.91×
15Dax ShepardMovies & TV53.56×
16Mel BrooksMovies & TV50.25×
17Brendan FraserMovies & TV48.65×
18Jason BatemanMovies & TV37.86×
19Goldie HawnMovies & TV35.27×
20Jim CarreyMovies & TV27.29×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lauren Lapkus audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lauren Lapkus audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.44×
SpiritualityBALANCE1.30×
IndividualismJOY1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lauren Lapkus audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.62×
SustainabilityBALANCE0.64×
Quality AwarenessPREMIUM0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lauren Lapkus have in United States?

Lauren Lapkus has an estimated audience of 1,045,299 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Lauren Lapkus fans?

46.9% of Lauren Lapkus fans are female, 53.1% are male, with an average age of 36.8 years.

03

Which brands do Lauren Lapkus fans like most?

Lauren Lapkus fans show strongest brand affinity for Alison Brie (407.3×), Borat (284.84×), and Christopher Walken (174.48×) over the country average.

04

Where do Lauren Lapkus fans live in United States?

Lauren Lapkus fans in United States are most concentrated in California (reach ~90K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Lauren Lapkus fans also like?

Beyond Lauren Lapkus itself, the audience over-indexes on Borat (284.84×), Christopher Walken (174.48×), Kristen Schaal (251.9×), and Jenny Slate (181.05×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Lauren Lapkus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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