Nacho Libre Audience in United States

Nacho Libre has an estimated audience of 2,714,856 people in United States. 38.2% are female, 61.8% are male, average age 40.6. Top regions: California, Texas, Florida. Top brand affinities: Christopher Walken, Borat, Ace Ventura, Chevy Chase, Brendan Fraser.

The average Nacho Libre fan in United States is 40.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Christopher Walken, Borat, Ace Ventura, with strongest over-indexing on Christopher Walken (209.16× the country average). Demographically, the Nacho Libre audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Nacho Libre fans

Demographic split for Nacho Libre audience in United States
MetricValue
Female38.2%
Male61.8%
Average age40.6
Estimated audience size2,714,856

Audience persona

The typical Nacho Libre fan in United States is more male, around 40.6 years old, with strong Extroversion tendencies and a notable affinity for Christopher Walken.

Top regions in United States

Top regions ranked by reach for Nacho Libre in United States
RegionReachAffinity
California600,0462.01×
Texas465,0481.99×
Florida157,0450.85×
Arizona110,5531.99×
Illinois91,3951.01×
New York91,3710.6×
Georgia70,9750.85×
North Carolina69,6750.85×
Washington68,6781.26×
Colorado63,3781.48×
Utah58,7752.42×
Ohio57,5920.69×
Pennsylvania54,5000.6×
Tennessee52,3720.96×
Michigan49,7820.7×
Virginia47,5530.72×
Indiana43,6850.88×
New Jersey42,9630.62×
Oklahoma42,6181.41×
Oregon42,0121.35×
Nevada39,3161.5×
Missouri36,7250.84×
Wisconsin32,4550.79×
New Mexico31,3612.3×
Massachusetts30,3390.57×
Alabama30,1750.8×
Minnesota29,4110.76×
South Carolina28,7490.7×
Louisiana28,4090.81×
Kentucky28,1130.83×
Maryland26,7580.57×
Kansas24,8691.16×
Arkansas24,1451.08×
Idaho22,7411.67×
Iowa18,7150.84×
Connecticut17,5470.64×
Hawaii15,9691.37×
Mississippi14,6630.66×
Nebraska13,6351×
West Virginia8,3290.66×
Montana8,1221.08×
Alaska6,2151.07×
New Hampshire5,6360.53×
South Dakota5,4230.86×
Rhode Island5,3900.62×
Maine5,3170.55×
North Dakota4,9690.89×
Wyoming4,3301.08×
Washington, District of Columbia4,2510.52×
Delaware3,7040.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nacho Libre audience
BrandAffinityCategory
Christopher Walken209.16×Movies & TV
Borat223.68×Movies & TV
Ace Ventura484.41×Movies & TV
Chevy Chase105.36×Movies & TV
Brendan Fraser81.64×Movies & TV
Mads Mikkelsen107.69×Movies & TV
Jason Bateman57.79×Movies & TV
Bill Murray76.23×Movies & TV
Legally Blonde86.56×Movies & TV
Goldie Hawn60.04×Movies & TV
Mel Brooks63.63×Movies & TV
Zoolander78.36×Movies & TV
Clueless (film)56.92×Movies & TV
The A-Team115.87×Movies & TV
Maya Rudolph50.83×Movies & TV
Jim Carrey23.36×Movies & TV
Danny DeVito34.62×Movies & TV
Google Maps9.69×Internet & Social Media
Beverly Hills, 9021059.06×Movies & TV
Rey Mysterio47.26×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nacho Libre audience
TraitClusterScore
ExtroversionTHRILL1.76
LGBTQ+ IdentityOPEN1.65
Risk AppetiteTHRILL1.63
Urban LifestyleOPEN1.36
Luxury OrientationPREMIUM1.29
Early Adopter MentalityPOWER1.27

Worldwide distribution

Worldwide audience distribution share by country for Nacho Libre
CountryShare
United States49.0%
Mexico17.7%
United Kingdom4.2%

See Nacho Libre audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Nacho Libre have in United States?

Nacho Libre has an estimated audience of 2,714,856 people in United States, concentrated in California and Texas.

What is the gender split and age of Nacho Libre fans?

38.2% of Nacho Libre fans are female, 61.8% are male, with an average age of 40.6 years.

Which brands do Nacho Libre fans like most?

Nacho Libre fans show strongest brand affinity for Christopher Walken (209.16×), Borat (223.68×), and Ace Ventura (484.41×) over the country average.

Where do Nacho Libre fans live in United States?

Nacho Libre fans in United States are most concentrated in California (reach 600,046), Texas (reach 465,048), and Florida (reach 157,045). These three regions account for the largest share of the active audience.

What other brands do Nacho Libre fans also like?

Beyond Nacho Libre itself, the audience over-indexes on Borat (223.68×), Ace Ventura (484.41×), Chevy Chase (105.36×), and Brendan Fraser (81.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nacho Libre. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.