Matt Damon Audience in United States
Matt Damon has an estimated audience of 7,248,453 people in United States. 44.4% are female, 55.6% are male, average age 39.9. Top regions: California, Texas, Florida. Top brand affinities: Natalie Portman, Christian Bale, Bill Hader, George Clooney, Jake Gyllenhaal.
The average Matt Damon fan in United States is 39.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Natalie Portman, Christian Bale, Bill Hader, with strongest over-indexing on Natalie Portman (39.18× the country average). Demographically, the Matt Damon audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Matt Damon fans
| Metric | Value |
|---|---|
| Female | 44.4% |
| Male | 55.6% |
| Average age | 39.9 |
| Estimated audience size | 7,248,453 |
Audience persona
The typical Matt Damon fan in United States is more male, around 39.9 years old, with strong Extroversion tendencies and a notable affinity for Natalie Portman.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 872,993 | 1.1× |
| Texas | 642,105 | 1.03× |
| Florida | 488,274 | 0.99× |
| New York | 425,081 | 1.05× |
| Illinois | 248,200 | 1.03× |
| Pennsylvania | 242,704 | 0.99× |
| Ohio | 220,166 | 0.99× |
| Massachusetts | 209,446 | 1.47× |
| North Carolina | 200,031 | 0.92× |
| Georgia | 198,409 | 0.89× |
| Michigan | 191,258 | 1.01× |
| New Jersey | 189,749 | 1.03× |
| Virginia | 169,608 | 0.96× |
| Washington | 165,085 | 1.14× |
| Arizona | 161,621 | 1.09× |
| Tennessee | 138,910 | 0.96× |
| Indiana | 132,187 | 1× |
| Missouri | 123,779 | 1.06× |
| Colorado | 123,348 | 1.08× |
| Maryland | 111,040 | 0.89× |
| Minnesota | 110,093 | 1.06× |
| Wisconsin | 107,386 | 0.98× |
| Oregon | 96,680 | 1.16× |
| South Carolina | 95,730 | 0.88× |
| Kentucky | 87,520 | 0.96× |
| Alabama | 86,562 | 0.85× |
| Oklahoma | 83,111 | 1.03× |
| Utah | 82,772 | 1.28× |
| Connecticut | 81,330 | 1.12× |
| Louisiana | 75,699 | 0.81× |
| Nevada | 65,287 | 0.93× |
| Iowa | 60,478 | 1.01× |
| Kansas | 58,720 | 1.03× |
| Arkansas | 54,957 | 0.92× |
| Mississippi | 43,048 | 0.72× |
| Idaho | 42,784 | 1.18× |
| Nebraska | 38,125 | 1.05× |
| New Mexico | 35,390 | 0.97× |
| New Hampshire | 33,945 | 1.19× |
| Maine | 27,944 | 1.08× |
| Hawaii | 27,518 | 0.88× |
| West Virginia | 26,456 | 0.78× |
| Rhode Island | 25,238 | 1.09× |
| Montana | 21,641 | 1.08× |
| Washington, District of Columbia | 19,299 | 0.89× |
| Delaware | 16,787 | 0.84× |
| South Dakota | 14,308 | 0.85× |
| Alaska | 14,054 | 0.91× |
| North Dakota | 12,875 | 0.86× |
| Vermont | 12,360 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Natalie Portman | 39.18× | Movies & TV |
| Christian Bale | 31.89× | Movies & TV |
| Bill Hader | 41.44× | Movies & TV |
| George Clooney | 21.4× | Movies & TV |
| Jake Gyllenhaal | 18.99× | Movies & TV |
| Hercules (2014 film) | 34.53× | Movies & TV |
| Russell Crowe | 27.08× | Movies & TV |
| Tessa Thompson | 24.02× | Movies & TV |
| Argo (2012 film) | 35.77× | Movies & TV |
| Taika Waititi | 35.94× | Movies & TV |
| The Mummy (1999 film) | 59.97× | Movies & TV |
| Julia Louis-Dreyfus | 21.26× | Movies & TV |
| Superman (TV series) | 9.17× | Movies & TV |
| Sophie Marceau | 44.73× | Movies & TV |
| Jon Hamm | 12.32× | Movies & TV |
| Superwoman | 64.76× | Movies & TV |
| Hugh Grant | 17.74× | Movies & TV |
| Chris Hemsworth | 10.86× | Movies & TV |
| Syriana | 53.41× | Movies & TV |
| Mads Mikkelsen | 15.06× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.49 |
| Social Media Usage | JOY | 1.22 |
| Tradition | CONSERVATISM | 1.14 |
| Patriotism | CONSERVATISM | 1.13 |
| Indulgence | JOY | 1.06 |
| Early Adopter Mentality | POWER | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.8% |
| United Kingdom | 6.0% |
| Italy | 5.7% |
See Matt Damon audiences in other countries
More Actor Actress or TV Star audiences in United States
- Sydney Sweeney (48,121,350)
- Diane Keaton (25,584,734)
- Chuck Norris (25,290,102)
- Val Kilmer (23,817,597)
- Eric Dane (23,340,240)
Frequently asked questions
How many fans does Matt Damon have in United States?
Matt Damon has an estimated audience of 7,248,453 people in United States, concentrated in California and Texas.
What is the gender split and age of Matt Damon fans?
44.4% of Matt Damon fans are female, 55.6% are male, with an average age of 39.9 years.
Which brands do Matt Damon fans like most?
Matt Damon fans show strongest brand affinity for Natalie Portman (39.18×), Christian Bale (31.89×), and Bill Hader (41.44×) over the country average.
Where do Matt Damon fans live in United States?
Matt Damon fans in United States are most concentrated in California (reach 872,993), Texas (reach 642,105), and Florida (reach 488,274). These three regions account for the largest share of the active audience.
What other brands do Matt Damon fans also like?
Beyond Matt Damon itself, the audience over-indexes on Christian Bale (31.89×), Bill Hader (41.44×), George Clooney (21.4×), and Jake Gyllenhaal (18.99×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Matt Damon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.