Taika Waititi Audience in United States

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Taika Waititi has an estimated audience of 1,478,559 people in United States. 36.1% are female, 63.9% are male, average age 35.5. Top regions: California, Texas, New York. Top brand affinities: Jennifer Connelly, Ming-Na Wen, RedBalloon, Al Pacino, Nathan Fielder.

The average Taika Waititi fan in United States is 35.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Jennifer Connelly, Ming-Na Wen, RedBalloon, with strongest over-indexing on Jennifer Connelly (110.01× the country average). Demographically, the Taika Waititi audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Taika Waititi fans

Demographic split for Taika Waititi audience in United States
MetricValue
Female36.1%
Male63.9%
Average age35.5
Estimated audience size1,478,559

Audience persona

The typical Taika Waititi fan in United States is more male, around 35.5 years old, with strong Extroversion tendencies and a notable affinity for Jennifer Connelly.

Top regions in United States

Top regions ranked by reach for Taika Waititi in United States
RegionReachAffinity
California199,7251.23×
Texas111,0500.87×
New York88,7761.07×
Florida86,0720.86×
Illinois50,1401.02×
Pennsylvania48,4290.97×
Ohio42,9110.94×
Washington42,7361.44×
North Carolina39,4110.89×
Georgia38,5480.85×
Michigan37,9110.98×
New Jersey34,9540.93×
Virginia34,7190.96×
Arizona33,4931.11×
Massachusetts31,0961.07×
Colorado30,4691.31×
Oregon26,4561.56×
Tennessee25,4720.86×
Indiana24,9760.92×
Missouri23,4560.98×
Maryland22,8880.9×
Wisconsin21,9780.99×
Minnesota21,8411.03×
Utah20,9381.58×
South Carolina17,8660.8×
Kentucky16,4030.88×
Oklahoma15,8050.96×
Alabama15,6040.76×
Connecticut13,7860.93×
Louisiana13,7640.72×
Nevada13,6900.96×
Kansas10,6940.92×
Hawaii10,5991.67×
Iowa10,3920.85×
Arkansas9,8150.81×
Idaho8,9431.21×
New Mexico7,4151×
Mississippi7,3320.6×
Nebraska6,6390.9×
New Hampshire6,1051.05×
Maine5,8551.11×
West Virginia5,3520.78×
Washington, District of Columbia4,6451.05×
Montana4,5531.11×
Rhode Island4,4610.95×
Alaska4,0691.29×
Vermont3,1411.21×
Delaware3,0610.75×
South Dakota2,6570.78×
North Dakota2,4280.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Taika Waititi audience
BrandAffinityCategory
Jennifer Connelly110.01×Movies & TV
Ming-Na Wen210.22×Movies & TV
RedBalloon476.71×Shopping
Al Pacino71.22×Movies & TV
Nathan Fielder108.39×Movies & TV
Ron Howard67.64×Movies & TV
Bill Murray64.85×Movies & TV
Katee Sackhoff100.38×Movies & TV
Jack Ryan (film series)133.38×Movies & TV
Pedro Pascal26.92×Movies & TV
Owen Wilson33.04×Movies & TV
Michelle Rodriguez45.64×Movies & TV
David Harbour21.96×Movies & TV
Jon Hamm20×Movies & TV
Werner Herzog51.61×Movies & TV
Vince Vaughn22.67×Movies & TV
Amy Sedaris45.59×Movies & TV
Alison Brie19.17×Movies & TV
Fundação Getúlio Vargas139.77×Business & Career
Jeremy Renner21.62×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Taika Waititi audience
TraitClusterScore
ExtroversionTHRILL1.69
Early Adopter MentalityPOWER1.49
LGBTQ+ IdentityOPEN1.46
PatriotismCONSERVATISM1.36
SpiritualityBALANCE1.22
Convenience OrientationPREMIUM1.2

Worldwide distribution

Worldwide audience distribution share by country for Taika Waititi
CountryShare
United States34.1%
United Kingdom9.9%
Germany5.9%

See Taika Waititi audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Taika Waititi have in United States?

Taika Waititi has an estimated audience of 1,478,559 people in United States, concentrated in California and Texas.

What is the gender split and age of Taika Waititi fans?

36.1% of Taika Waititi fans are female, 63.9% are male, with an average age of 35.5 years.

Which brands do Taika Waititi fans like most?

Taika Waititi fans show strongest brand affinity for Jennifer Connelly (110.01×), Ming-Na Wen (210.22×), and RedBalloon (476.71×) over the country average.

Where do Taika Waititi fans live in United States?

Taika Waititi fans in United States are most concentrated in California (reach 199,725), Texas (reach 111,050), and New York (reach 88,776). These three regions account for the largest share of the active audience.

What other brands do Taika Waititi fans also like?

Beyond Taika Waititi itself, the audience over-indexes on Ming-Na Wen (210.22×), RedBalloon (476.71×), Al Pacino (71.22×), and Nathan Fielder (108.39×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Taika Waititi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.