Superman (TV series) Audience in United States

Superman (TV series) has an estimated audience of 17,514,154 people in United States. 40.0% are female, 60.0% are male, average age 36.8. Top regions: California, Texas, Florida. Top brand affinities: Guardians of the Galaxy (film), Superman, Christian Slater, Doctor Strange, Man of Steel (film).

The average Superman (TV series) fan in United States is 36.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Guardians of the Galaxy (film), Superman, Christian Slater, with strongest over-indexing on Guardians of the Galaxy (film) (27.38× the country average). Demographically, the Superman (TV series) audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Superman (TV series) fans

Demographic split for Superman (TV series) audience in United States
MetricValue
Female40.0%
Male60.0%
Average age36.8
Estimated audience size17,514,154

Audience persona

The typical Superman (TV series) fan in United States is more male, around 36.8 years old, with strong Risk Appetite tendencies and a notable affinity for Guardians of the Galaxy (film).

Top regions in United States

Top regions ranked by reach for Superman (TV series) in United States
RegionReachAffinity
California2,347,8441.22×
Texas1,992,1411.32×
Florida1,377,8481.16×
New York1,115,5981.14×
Ohio695,9431.29×
Pennsylvania662,0191.12×
Illinois635,3781.09×
Georgia608,6891.13×
North Carolina580,0681.1×
New Jersey511,9851.15×
Michigan471,6881.03×
Arizona467,7721.31×
Virginia441,0021.03×
Tennessee374,5861.07×
Washington349,7441×
Indiana335,2201.05×
Massachusetts327,6270.95×
Missouri301,7821.07×
Maryland300,1491×
Alabama285,6381.17×
Colorado272,9660.99×
South Carolina255,6700.97×
Kentucky249,0371.13×
Wisconsin230,3200.87×
Louisiana222,6810.99×
Minnesota217,8620.87×
Oklahoma216,2161.11×
Oregon193,6490.96×
Nevada192,6471.14×
Connecticut184,8231.05×
Utah178,8471.14×
Arkansas145,8781.01×
Mississippi145,1331.01×
Kansas138,5851×
Iowa129,0890.89×
New Mexico89,5131.02×
Idaho80,6720.92×
Nebraska80,4190.92×
Hawaii73,6520.98×
West Virginia72,8440.89×
New Hampshire55,7790.81×
Maine54,9460.88×
Rhode Island46,9870.84×
Washington, District of Columbia44,8150.85×
Delaware40,1990.83×
Alaska37,3051×
Montana34,9420.72×
South Dakota30,4040.75×
North Dakota27,3140.76×
Vermont19,7160.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Superman (TV series) audience
BrandAffinityCategory
Guardians of the Galaxy (film)27.38×Movies & TV
Superman6.33×Movies & TV
Christian Slater52.32×Movies & TV
Doctor Strange35.57×Literature
Man of Steel (film)52.06×Movies & TV
Michael Shannon43.74×Movies & TV
Arrow28.54×Movies & TV
Rachel McAdams22.79×Movies & TV
Ant-Man (film)39.42×Movies & TV
Anthony Mackie34.72×Movies & TV
Dominic West59.01×Movies & TV
Tekken 768.13×Games
Gotham (TV series)35.92×Movies & TV
Tom Welling19.62×Movies & TV
Anime and manga fandom8.34×Literature
Collectible card game10.9×Games
Superhero fiction12.67×Literature
24 (TV series)21.24×Movies & TV
captain america17.16×Movies & TV
Elizabeth Olsen13.56×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Superman (TV series) audience
TraitClusterScore
Risk AppetiteTHRILL1.94
Luxury OrientationPREMIUM1.86
LGBTQ+ IdentityOPEN1.7
TraditionCONSERVATISM1.47
Early Adopter MentalityPOWER1.4
Urban LifestyleOPEN1.38

Worldwide distribution

Worldwide audience distribution share by country for Superman (TV series)
CountryShare
United States35.4%
Brazil11.6%
India7.2%

See Superman (TV series) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Superman (TV series) have in United States?

Superman (TV series) has an estimated audience of 17,514,154 people in United States, concentrated in California and Texas.

What is the gender split and age of Superman (TV series) fans?

40.0% of Superman (TV series) fans are female, 60.0% are male, with an average age of 36.8 years.

Which brands do Superman (TV series) fans like most?

Superman (TV series) fans show strongest brand affinity for Guardians of the Galaxy (film) (27.38×), Superman (6.33×), and Christian Slater (52.32×) over the country average.

Where do Superman (TV series) fans live in United States?

Superman (TV series) fans in United States are most concentrated in California (reach 2,347,844), Texas (reach 1,992,141), and Florida (reach 1,377,848). These three regions account for the largest share of the active audience.

What other brands do Superman (TV series) fans also like?

Beyond Superman (TV series) itself, the audience over-indexes on Superman (6.33×), Christian Slater (52.32×), Doctor Strange (35.57×), and Man of Steel (film) (52.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Superman (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.