Arrow (TV series) Audience in United States

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Arrow (TV series) has an estimated audience of 2,656,714 people in United States. 48.3% are female, 51.7% are male, average age 38.2. Top regions: California, Texas, Florida. Top brand affinities: Superman (TV series), Beach Life, Godzilla, Dots (video game), Peacemaker.

The average Arrow (TV series) fan in United States is 38.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Superman (TV series), Beach Life, Godzilla, with strongest over-indexing on Superman (TV series) (25.45× the country average). Demographically, the Arrow (TV series) audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Arrow (TV series) fans

Demographic split for Arrow (TV series) audience in United States
MetricValue
Female48.3%
Male51.7%
Average age38.2
Estimated audience size2,656,714

Audience persona

The typical Arrow (TV series) fan in United States is balanced, around 38.2 years old, with strong Extroversion tendencies and a notable affinity for Superman (TV series).

Top regions in United States

Top regions ranked by reach for Arrow (TV series) in United States
RegionReachAffinity
California266,1530.91×
Texas239,5451.05×
Florida169,9820.95×
New York134,9870.91×
Ohio86,7171.06×
Georgia86,3651.06×
Pennsylvania83,6360.93×
Illinois83,3480.94×
North Carolina81,5421.02×
Michigan71,2531.03×
Arizona63,7911.18×
Virginia58,9790.91×
New Jersey58,5410.87×
Tennessee56,7481.06×
Indiana54,3011.12×
Missouri50,2861.17×
Washington49,6500.93×
Massachusetts44,5140.85×
South Carolina42,9181.07×
Kentucky41,6001.25×
Wisconsin40,8431.02×
Maryland40,4540.89×
Alabama39,6761.07×
Minnesota37,6290.99×
Oklahoma37,5861.27×
Colorado37,0360.88×
Louisiana36,5591.07×
Oregon33,0781.09×
Utah27,5761.16×
Arkansas27,0071.23×
Kansas25,5091.22×
Iowa25,2511.15×
Connecticut25,2290.95×
Mississippi23,4501.07×
Nevada22,9520.89×
Idaho15,8461.19×
Nebraska13,8021.04×
West Virginia13,1381.06×
New Mexico11,7070.88×
Maine9,3380.98×
New Hampshire9,3230.89×
Hawaii8,5150.75×
Rhode Island7,3390.87×
Montana6,9510.94×
Delaware6,3040.86×
South Dakota6,2621.02×
North Dakota5,4701×
Alaska5,3510.94×
Washington, District of Columbia4,2490.53×
Vermont4,1130.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Arrow (TV series) audience
BrandAffinityCategory
Superman (TV series)25.45×Movies & TV
Beach Life105.65×Games
Godzilla13.49×Movies & TV
Dots (video game)66.7×Games
Peacemaker8.89×Movies & TV
Zoom (TV channel)15.24×Technology & Electronics
Heroes (TV series)26.12×Movies & TV
Mary Elizabeth Winstead37.73×Movies & TV
Avengers (band)36.66×Music & Radio
Gotham (TV series)49.21×Movies & TV
Legends (comics)38.18×Literature
Tom Welling28.2×Movies & TV
Revolution (TV series)26.04×Movies & TV
Superman4.78×Movies & TV
Man of Steel (film)40.93×Movies & TV
Idiocracy32.66×Movies & TV
Civil War (comics)33.28×Literature
The Flash (comic book)31.81×Literature
Brandon Routh52.04×Movies & TV
Power Rangers (film)23.94×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Arrow (TV series) audience
TraitClusterScore
ExtroversionTHRILL1.45
Early Adopter MentalityPOWER1.26
Sports ActivityPOWER1.2
PatriotismCONSERVATISM1.19
Healthy LifestyleBALANCE1.16
SustainabilityBALANCE1.15

Worldwide distribution

Worldwide audience distribution share by country for Arrow (TV series)
CountryShare
United States39.7%
United Kingdom6.9%
France5.9%

See Arrow (TV series) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Arrow (TV series) have in United States?

Arrow (TV series) has an estimated audience of 2,656,714 people in United States, concentrated in California and Texas.

What is the gender split and age of Arrow (TV series) fans?

48.3% of Arrow (TV series) fans are female, 51.7% are male, with an average age of 38.2 years.

Which brands do Arrow (TV series) fans like most?

Arrow (TV series) fans show strongest brand affinity for Superman (TV series) (25.45×), Beach Life (105.65×), and Godzilla (13.49×) over the country average.

Where do Arrow (TV series) fans live in United States?

Arrow (TV series) fans in United States are most concentrated in California (reach 266,153), Texas (reach 239,545), and Florida (reach 169,982). These three regions account for the largest share of the active audience.

What other brands do Arrow (TV series) fans also like?

Beyond Arrow (TV series) itself, the audience over-indexes on Beach Life (105.65×), Godzilla (13.49×), Dots (video game) (66.7×), and Peacemaker (8.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arrow (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.