Dylan O'Brien Audience in United States

Dylan O'Brien logo

Dylan O'Brien has an estimated audience of 6,673,575 people in United States. 54.7% are female, 45.3% are male, average age 40.3. Top regions: California, Texas, Florida. Top brand affinities: I Know What You Did Last Summer, Tyler Posey, Dylan O’Brien, Emily Osment, Holland Roden.

The average Dylan O'Brien fan in United States is 40.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include I Know What You Did Last Summer, Tyler Posey, Dylan O’Brien, with strongest over-indexing on I Know What You Did Last Summer (55.9× the country average). Demographically, the Dylan O'Brien audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Dylan O'Brien fans

Demographic split for Dylan O'Brien audience in United States
MetricValue
Female54.7%
Male45.3%
Average age40.3
Estimated audience size6,673,575

Audience persona

The typical Dylan O'Brien fan in United States is balanced, around 40.3 years old, with strong Extroversion tendencies and a notable affinity for I Know What You Did Last Summer.

Top regions in United States

Top regions ranked by reach for Dylan O'Brien in United States
RegionReachAffinity
California903,3941.23×
Texas680,3721.19×
Florida473,4051.05×
New York382,9211.03×
Illinois235,6331.06×
Pennsylvania231,4411.03×
Georgia209,5361.02×
Ohio207,8161.01×
North Carolina207,5371.03×
Michigan169,0720.97×
New Jersey165,8490.98×
Virginia161,6770.99×
Arizona152,3391.12×
Washington149,0951.11×
Tennessee141,6881.06×
Massachusetts136,9411.04×
Indiana131,9821.08×
Missouri110,9491.03×
Colorado108,9551.04×
Maryland103,1440.9×
Wisconsin97,5080.97×
Minnesota95,3461×
South Carolina92,9960.93×
Utah90,6671.52×
Kentucky90,1821.08×
Louisiana86,8681.01×
Oklahoma84,1941.14×
Alabama83,8800.9×
Oregon82,0081.07×
Connecticut67,0871×
Nevada63,2700.98×
Arkansas57,6291.05×
Kansas55,2701.05×
Iowa54,4220.99×
Mississippi46,1540.84×
Idaho40,5061.21×
Nebraska33,9121.01×
New Mexico28,3750.85×
Hawaii27,3750.95×
West Virginia27,0780.87×
New Hampshire22,8290.87×
Maine22,0310.92×
Rhode Island18,2520.86×
Montana16,9030.91×
Washington, District of Columbia16,7730.84×
Delaware15,5990.85×
Alaska13,2620.93×
South Dakota13,1990.86×
North Dakota12,6330.92×
Vermont9,5600.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dylan O'Brien audience
BrandAffinityCategory
I Know What You Did Last Summer55.9×Movies & TV
Tyler Posey103.71×Movies & TV
Dylan O’Brien47.43×Movies & TV
Emily Osment55.1×Movies & TV
Holland Roden111×Movies & TV
Misfits (TV series)96.75×Movies & TV
Addison Rae35.43×Movies & TV
Dakota Johnson26.49×Movies & TV
Peacemaker8.04×Movies & TV
Hellraiser (franchise)52.34×Movies & TV
Jamie Dornan39.54×Movies & TV
The Secret Circle (TV series)101.22×
Scream (film series)22.55×Movies & TV
After32.67×Music & Radio
Kelli Berglund67.34×Movies & TV
Colton Haynes53.41×Fashion & Accessoires
Lucas Cruikshank80.09×Movies & TV
jxdn84.69×Music & Radio
The 100 (TV series)26.85×Movies & TV
Charli D’Amelio52.45×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dylan O'Brien audience
TraitClusterScore
ExtroversionTHRILL1.38
Early Adopter MentalityPOWER1.37
LGBTQ+ IdentityOPEN1.34
Social Media UsageJOY1.23
SustainabilityBALANCE1.19
DIY MentalityTHRILL1.14

Worldwide distribution

Worldwide audience distribution share by country for Dylan O'Brien
CountryShare
United States38.5%
Brazil4.6%
United Kingdom4.1%

See Dylan O'Brien audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Dylan O'Brien have in United States?

Dylan O'Brien has an estimated audience of 6,673,575 people in United States, concentrated in California and Texas.

What is the gender split and age of Dylan O'Brien fans?

54.7% of Dylan O'Brien fans are female, 45.3% are male, with an average age of 40.3 years.

Which brands do Dylan O'Brien fans like most?

Dylan O'Brien fans show strongest brand affinity for I Know What You Did Last Summer (55.9×), Tyler Posey (103.71×), and Dylan O’Brien (47.43×) over the country average.

Where do Dylan O'Brien fans live in United States?

Dylan O'Brien fans in United States are most concentrated in California (reach 903,394), Texas (reach 680,372), and Florida (reach 473,405). These three regions account for the largest share of the active audience.

What other brands do Dylan O'Brien fans also like?

Beyond Dylan O'Brien itself, the audience over-indexes on Tyler Posey (103.71×), Dylan O’Brien (47.43×), Emily Osment (55.1×), and Holland Roden (111×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dylan O'Brien. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.