A data profile of the people who buy, follow and care about Holland Roden in United States — modelled from more than twelve digital signal sources. Holland Roden has an estimated audience of 831,349 people in United States.
The average Holland Roden fan in United States is 39.1 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Dylan O'Brien, Dakota Johnson, I Know What You Did Last Summer, with strongest over-indexing on Dylan O'Brien (37.67× the country average).
Demographically, the Holland Roden audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Spirituality, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Holland Roden fan in United States is more female, around 39.1 years old, with strong Spirituality tendencies and a notable affinity for Dylan O'Brien.
The key figures that characterise the Holland Roden profile in United States.
62.8% are female, 37.2% are male, average age 39.1.
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 39.1 |
| Estimated audience size | 831,349 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 22% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 19% |
Where the Holland Roden audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kentucky | ~10K | 1.22× | |
| 02 | Oklahoma | ~10K | 1.22× | |
| 03 | Arkansas | ~8K | 1.22× | |
| 04 | Mississippi | ~8K | 1.22× | |
| 05 | West Virginia | ~5K | 1.21× | |
| 06 | Alabama | ~10K | 1.18× | |
| 07 | Tennessee | ~20K | 1.14× | |
| 08 | Idaho | ~5K | 1.13× | |
| 09 | North Carolina | ~30K | 1.12× | |
| 10 | Louisiana | ~10K | 1.11× | |
| 11 | Texas | ~70K | 1.08× | |
| 12 | Missouri | ~10K | 1.08× | |
| 13 | Ohio | ~30K | 1.07× | |
| 14 | Kansas | ~7K | 1.07× | |
| 15 | Georgia | ~30K | 1.06× | |
| 16 | Utah | ~8K | 1.06× | |
| 17 | Arizona | ~20K | 1.05× | |
| 18 | Indiana | ~20K | 1.05× | |
| 19 | Pennsylvania | ~30K | 1.04× | |
| 20 | South Carolina | ~10K | 1.03× | |
| 21 | Wisconsin | ~10K | 1.02× | |
| 22 | Iowa | ~7K | 1.01× | |
| 23 | New Mexico | ~4K | 1.01× | |
| 24 | Delaware | ~2K | 1.01× | |
| 25 | Wyoming | ~1K | 1.01× | |
| 26 | North Dakota | ~2K | 1.00× | |
| 27 | Nebraska | ~4K | 0.99× | |
| 28 | Michigan | ~20K | 0.98× | |
| 29 | South Dakota | ~2K | 0.98× | |
| 30 | New York | ~40K | 0.97× | |
| 31 | Nevada | ~8K | 0.97× | |
| 32 | Florida | ~50K | 0.96× | |
| 33 | Connecticut | ~8K | 0.96× | |
| 34 | Montana | ~2K | 0.96× | |
| 35 | Illinois | ~30K | 0.95× | |
| 36 | Virginia | ~20K | 0.93× | |
| 37 | New Hampshire | ~3K | 0.93× | |
| 38 | Maine | ~3K | 0.93× | |
| 39 | Colorado | ~10K | 0.92× | |
| 40 | Oregon | ~8K | 0.92× | |
| 41 | Hawaii | ~3K | 0.92× | |
| 42 | Washington | ~10K | 0.91× | |
| 43 | Minnesota | ~10K | 0.91× | |
| 44 | California | ~80K | 0.90× | |
| 45 | Rhode Island | ~2K | 0.90× | |
| 46 | Maryland | ~10K | 0.89× | |
| 47 | Alaska | ~2K | 0.89× | |
| 48 | New Jersey | ~20K | 0.87× | |
| 49 | Massachusetts | ~10K | 0.84× | |
| 50 | Washington, District of Columbia | ~2K | 0.63× |
The strongest cross-interests of the Holland Roden audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | DevilDriver | Music & Radio | 78.14× | ||
| 02 | Perfume (Japanese band) | Music & Radio | 64.44× | ||
| 03 | 4x4 Off-Road Racing | Games | 60.32× | ||
| 04 | Disney's Typhoon Lagoon | Travel & Leisure | 53.47× | ||
| 05 | Dylan O'Brien | Movies & TV | 37.67× | ||
| 06 | Tyler Posey | Movies & TV | 31.94× | ||
| 07 | The Secret Circle (TV series) | Movie / TV Show / Series | 30.40× | ||
| 08 | Misfits (TV series) | Movies & TV | 21.07× | ||
| 09 | Hebe | Home & Garden | 17.87× | ||
| 10 | Dakota Johnson | Movies & TV | 17.72× | ||
| 11 | I Know What You Did Last Summer | Movies & TV | 17.59× | ||
| 12 | Charli D’Amelio | Movies & TV | 16.16× | ||
| 13 | Dylan O’Brien | Movies & TV | 14.32× | ||
| 14 | Jamie Dornan | Movies & TV | 13.56× | ||
| 15 | Addison Rae | Movies & TV | 10.91× | ||
| 16 | The 100 (TV series) | Movies & TV | 10.33× | ||
| 17 | After | Music & Radio | 10.05× | ||
| 18 | Stranger Things | Movies & TV | 3.63× | ||
| 19 | 1080i | Technology & Electronics | 2.85× | ||
| 20 | TV comedies | Movies & TV | 2.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.87× | |
| Social Media Usage | JOY | 0.68× | |
| Tradition | CONSERVATISM | 0.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 0.33× | |
| Healthy Lifestyle | BALANCE | 0.37× | |
| Luxury Orientation | PREMIUM | 0.37× |
Holland Roden has an estimated audience of 831,349 people in United States, concentrated in California and Texas.
62.8% of Holland Roden fans are female, 37.2% are male, with an average age of 39.1 years.
Holland Roden fans show strongest brand affinity for Dylan O'Brien (37.67×), Dakota Johnson (17.72×), and I Know What You Did Last Summer (17.59×) over the country average.
Holland Roden fans in United States are most concentrated in California (reach ~80K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Holland Roden itself, the audience over-indexes on Dakota Johnson (17.72×), I Know What You Did Last Summer (17.59×), Tyler Posey (31.94×), and Perfume (Japanese band) (64.44×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Holland Roden. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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