1080i Audience in United States

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1080i has an estimated audience of 42,457,516 people in United States. 59.0% are female, 41.0% are male, average age 35.6. Top regions: California, Texas, New York. Top brand affinities: Product design, Home equity, Bank account, JDSU, UK garage.

The average 1080i fan in United States is 35.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Product design, Home equity, Bank account, with strongest over-indexing on Product design (3.54× the country average). Demographically, the 1080i audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Quality Awareness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of 1080i fans

Demographic split for 1080i audience in United States
MetricValue
Female59.0%
Male41.0%
Average age35.6
Estimated audience size42,457,516

Audience persona

The typical 1080i fan in United States is more female, around 35.6 years old, with strong Quality Awareness tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for 1080i in United States
RegionReachAffinity
California2,705,5350.58×
Texas1,950,6080.53×
New York1,371,5320.58×
Florida1,279,4780.45×
Illinois841,7260.6×
Pennsylvania643,8020.45×
Georgia613,9620.47×
Michigan613,6900.55×
Ohio595,9210.46×
North Carolina577,7160.45×
Washington526,9290.62×
New Jersey520,6470.48×
Arizona470,2830.54×
Virginia468,3420.45×
Indiana443,7880.57×
Massachusetts413,8410.49×
Wisconsin386,6000.61×
Colorado367,8210.55×
Tennessee367,0100.43×
Oklahoma353,8530.75×
Mississippi349,1041×
Kentucky348,2450.65×
Louisiana336,2630.61×
Missouri322,3450.47×
Maryland316,8730.43×
Alabama313,0080.53×
Arkansas310,1380.89×
South Carolina296,0620.46×
Minnesota290,8730.48×
West Virginia288,2011.46×
Alaska287,6033.17×
Kansas266,2010.8×
Idaho266,1391.25×
Hawaii254,2351.39×
Iowa252,7170.72×
Montana250,7142.13×
Nevada249,7840.61×
South Dakota247,4642.52×
North Dakota240,9482.76×
New Hampshire237,4671.42×
Wyoming233,1383.7×
Nebraska232,5321.09×
Connecticut232,1780.55×
New Mexico231,3181.09×
Rhode Island229,3021.7×
Maine229,1641.51×
Oregon227,6260.47×
Utah226,2670.6×
Vermont225,5323.03×
Delaware205,3471.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 1080i audience
BrandAffinityCategory
Product design3.54×Business & Career
Home equity2.65×Home & Garden
Bank account2.93×Business & Career
JDSU2.93×Business & Career
UK garage4.82×Music & Radio
Pro-Ject2.29×Music & Radio
Isometric exercise4.65×Sports
Home staging2.72×Home & Garden
Christmas Gifts2.58×Kids & Family
Joshua Jackson2.19×Movies & TV
Stamp collecting2.06×Home & Garden
Goop2.16×Internet & Social Media
Nuts (film)2.32×Movies & TV
Fairy godmother2.93×Literature
Governor of Michigan2.86×Politics & Society
Mathcore2.93×Music & Radio
Laneige1.96×Beauty & Wellness
Cachorro1.93×Pets & Animals
Halsey, Oregon2.93×Travel & Leisure
Corona (band)2×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 1080i audience
TraitClusterScore
Quality AwarenessPREMIUM1.23
LGBTQ+ IdentityOPEN1.18
Luxury OrientationPREMIUM1.1
Early Adopter MentalityPOWER1.06
Pet OwnershipJOY1.01
DIY MentalityTHRILL0.99

Worldwide distribution

Worldwide audience distribution share by country for 1080i
CountryShare
United States29.4%
Brazil5.8%
United Kingdom4.7%

See 1080i audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does 1080i have in United States?

1080i has an estimated audience of 42,457,516 people in United States, concentrated in California and Texas.

What is the gender split and age of 1080i fans?

59.0% of 1080i fans are female, 41.0% are male, with an average age of 35.6 years.

Which brands do 1080i fans like most?

1080i fans show strongest brand affinity for Product design (3.54×), Home equity (2.65×), and Bank account (2.93×) over the country average.

Where do 1080i fans live in United States?

1080i fans in United States are most concentrated in California (reach 2,705,535), Texas (reach 1,950,608), and New York (reach 1,371,532). These three regions account for the largest share of the active audience.

What other brands do 1080i fans also like?

Beyond 1080i itself, the audience over-indexes on Home equity (2.65×), Bank account (2.93×), JDSU (2.93×), and UK garage (4.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 1080i. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.