Rascasse Audience Intelligence

1080i Audience in United States

A data profile of the people who buy, follow and care about 1080i in United States — modelled from more than twelve digital signal sources. 1080i has an estimated audience of 42,457,516 people in United States.

#380among Topic in United States#27in Technology & Electronics

The average 1080i fan in United States is 35.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Nordstrom rack, High school, Bath and Bodyworks, with strongest over-indexing on Nordstrom rack (2.75× the country average).

Demographically, the 1080i audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Quality Awareness, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical 1080i fan in United States is more female, around 35.6 years old, with strong Quality Awareness tendencies and a notable affinity for Nordstrom rack.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the 1080i profile in United States.

Audience size
42.5M
in United States
Gender
59.0%♀
41.0% male
Age
35.6
average years
Country rank
#526
Topic in United States
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of 1080i fans

59.0% are female, 41.0% are male, average age 35.6.

Fig. 02

Gender split

59.0%
Female
41.0%
Male
Demographic split for 1080i audience in United States
MetricValue
Female59.0%
Male41.0%
Average age35.6
Estimated audience size42,457,516
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the 1080i audience in United States
Age bracketShare%
16-1929%
20-2922%
30-3918%
40-4917%
50+14%
Fig. 04

Worldwide distribution

29.4%

of the worldwide 1080i audience comes from United States.

Worldwide audience distribution share by country for 1080i
CountryShare
United States29.4%
Brazil5.8%
United Kingdom4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the 1080i audience in United States is strongest.

Fig. 05

Top regions by affinity

1080i fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~100K1.26×
02Rhode Island~200K1.11×
03Vermont~80K1.11×
04North Dakota~100K1.10×
05Delaware~100K1.09×
06South Dakota~100K1.08×
07New Hampshire~200K1.06×
08Maine~200K1.06×
09West Virginia~200K1.05×
10New Mexico~200K1.03×
11Nebraska~200K1.03×
12Hawaii~200K1.03×
13Montana~100K1.03×
14Mississippi~400K1.02×
15Idaho~200K1.02×
16Arkansas~300K1.00×
17Washington, District of Columbia~100K1.00×
18Kansas~300K0.99×
19Iowa~300K0.98×
20Kentucky~500K0.97×
21Oklahoma~500K0.97×
22Utah~400K0.97×
23Louisiana~500K0.96×
24Connecticut~400K0.96×
25Nevada~400K0.96×
26Indiana~700K0.95×
27Wisconsin~600K0.95×
28South Carolina~600K0.95×
29Alabama~600K0.95×
30Oregon~500K0.95×
31Missouri~600K0.94×
32Minnesota~600K0.94×
33Tennessee~800K0.93×
34Washington~800K0.93×
35Maryland~700K0.93×
36Colorado~600K0.93×
37Arizona~800K0.92×
38Michigan~1M0.91×
39Virginia~900K0.91×
40Massachusetts~800K0.91×
41Ohio~1M0.90×
42New Jersey~1M0.90×
43Georgia~1M0.89×
44North Carolina~1M0.89×
45Pennsylvania~1.5M0.88×
46Illinois~1M0.87×
47New York~2M0.82×
48Florida~2.5M0.81×
49Texas~3M0.79×
50California~3.5M0.78×
Fig. 06

Affinity by region

Affinity by region — 1080i, United States
0.78×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the 1080i audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for 1080i audience
#·InterestCategoryAffinity×
01Bath and BodyworksShopping2.93×
02City BankBusiness & Career2.93×
03Nail artBeauty & Wellness2.86×
04Nordstrom rackFashion & Accessoires2.75×
05High schoolBusiness & Career2.69×
06PoodlePets & Animals2.56×
07EyebrowBeauty & Wellness2.53×
08Nail polishBeauty & Wellness2.50×
09House musicMusic & Radio2.33×
10Yorkshire TerrierPets & Animals2.27×
11Dog walkingPets & Animals2.25×
12French BulldogPets & Animals2.22×
13Hair ExtensionsBeauty & Wellness2.17×
14Labrador RetrieverPets & Animals2.16×
15Real propertyHome & Garden2.04×
16PianoMusic & Radio1.99×
17High-definition televisionTechnology & Electronics1.85×
18Musical instrumentMusic & Radio1.58×
19AldiShopping1.57×
20Old NavyFashion & Accessoires1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the 1080i audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by 1080i audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.31×
PatriotismCONSERVATISM1.21×
Luxury OrientationPREMIUM1.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by 1080i audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.85×
Need for SecurityCONSERVATISM0.89×
MindfulnessBALANCE0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does 1080i have in United States?

1080i has an estimated audience of 42,457,516 people in United States, concentrated in California and Texas.

02

What is the gender split and age of 1080i fans?

59.0% of 1080i fans are female, 41.0% are male, with an average age of 35.6 years.

03

Which brands do 1080i fans like most?

1080i fans show strongest brand affinity for Nordstrom rack (2.75×), High school (2.69×), and Bath and Bodyworks (2.93×) over the country average.

04

Where do 1080i fans live in United States?

1080i fans in United States are most concentrated in California (reach ~3.5M), Texas (reach ~3M), and Florida (reach ~2.5M). These three regions account for the largest share of the active audience.

05

What other brands do 1080i fans also like?

Beyond 1080i itself, the audience over-indexes on High school (2.69×), Bath and Bodyworks (2.93×), Dog walking (2.25×), and High-definition television (1.85×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See 1080i audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for 1080i. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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