1080i Audience in United States

1080i has an estimated audience of 42,457,516 people in United States. 59.0% are female, 41.0% are male, average age 35.6. Top regions: California, Texas, New York. Top brand affinities: Singer-songwriter, Indeed.com, Google Maps, Hair Extensions, FC Bayern Munich.
The average 1080i fan in United States is 35.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Singer-songwriter, Indeed.com, Google Maps, with strongest over-indexing on Singer-songwriter (2.93× the country average). Demographically, the 1080i audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Quality Awareness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of 1080i fans
| Metric | Value |
|---|---|
| Female | 59.0% |
| Male | 41.0% |
| Average age | 35.6 |
| Estimated audience size | 42,457,516 |
Audience persona
The typical 1080i fan in United States is more female, around 35.6 years old, with strong Quality Awareness tendencies and a notable affinity for Singer-songwriter.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 2,705,535 | 0.58× |
| Texas | 1,950,608 | 0.53× |
| New York | 1,371,532 | 0.58× |
| Florida | 1,279,478 | 0.45× |
| Illinois | 841,726 | 0.6× |
| Pennsylvania | 643,802 | 0.45× |
| Georgia | 613,962 | 0.47× |
| Michigan | 613,690 | 0.55× |
| Ohio | 595,921 | 0.46× |
| North Carolina | 577,716 | 0.45× |
| Washington | 526,929 | 0.62× |
| New Jersey | 520,647 | 0.48× |
| Arizona | 470,283 | 0.54× |
| Virginia | 468,342 | 0.45× |
| Indiana | 443,788 | 0.57× |
| Massachusetts | 413,841 | 0.49× |
| Wisconsin | 386,600 | 0.61× |
| Colorado | 367,821 | 0.55× |
| Tennessee | 367,010 | 0.43× |
| Oklahoma | 353,853 | 0.75× |
| Mississippi | 349,104 | 1× |
| Kentucky | 348,245 | 0.65× |
| Louisiana | 336,263 | 0.61× |
| Missouri | 322,345 | 0.47× |
| Maryland | 316,873 | 0.43× |
| Alabama | 313,008 | 0.53× |
| Arkansas | 310,138 | 0.89× |
| South Carolina | 296,062 | 0.46× |
| Minnesota | 290,873 | 0.48× |
| West Virginia | 288,201 | 1.46× |
| Alaska | 287,603 | 3.17× |
| Kansas | 266,201 | 0.8× |
| Idaho | 266,139 | 1.25× |
| Hawaii | 254,235 | 1.39× |
| Iowa | 252,717 | 0.72× |
| Montana | 250,714 | 2.13× |
| Nevada | 249,784 | 0.61× |
| South Dakota | 247,464 | 2.52× |
| North Dakota | 240,948 | 2.76× |
| New Hampshire | 237,467 | 1.42× |
| Wyoming | 233,138 | 3.7× |
| Nebraska | 232,532 | 1.09× |
| Connecticut | 232,178 | 0.55× |
| New Mexico | 231,318 | 1.09× |
| Rhode Island | 229,302 | 1.7× |
| Maine | 229,164 | 1.51× |
| Oregon | 227,626 | 0.47× |
| Utah | 226,267 | 0.6× |
| Vermont | 225,532 | 3.03× |
| Delaware | 205,347 | 1.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Singer-songwriter | 2.93× | Music & Radio |
| Indeed.com | 2.56× | Business & Career |
| Google Maps | 2.44× | Internet & Social Media |
| Hair Extensions | 3.27× | Beauty & Wellness |
| FC Bayern Munich | 3.73× | Sports |
| Scooby-Doo | 2.55× | Movies & TV |
| Toyota Supra | 6.53× | Cars & Mobility |
| Diabetes mellitus awareness | 2.93× | Health |
| High-definition television | 1.93× | Technology & Electronics |
| Eyebrow | 2.77× | Beauty & Wellness |
| Google News | 2.42× | News |
| Rick and Morty | 2.85× | Movies & TV |
| House music | 2.43× | Music & Radio |
| Real property | 2.01× | Home & Garden |
| Dentistry | 2.01× | Business & Career |
| High school | 2.02× | Business & Career |
| Lipstick | 2.77× | Beauty & Wellness |
| Nail art | 2.61× | Beauty & Wellness |
| YouTube Music | 1.97× | Internet & Social Media |
| Dungeons & Dragons | 3.87× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.23 |
| LGBTQ+ Identity | OPEN | 1.18 |
| Luxury Orientation | PREMIUM | 1.1 |
| Early Adopter Mentality | POWER | 1.06 |
| Pet Ownership | JOY | 1.01 |
| DIY Mentality | THRILL | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.4% |
| Brazil | 5.8% |
| United Kingdom | 4.7% |
See 1080i audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does 1080i have in United States?
1080i has an estimated audience of 42,457,516 people in United States, concentrated in California and Texas.
What is the gender split and age of 1080i fans?
59.0% of 1080i fans are female, 41.0% are male, with an average age of 35.6 years.
Which brands do 1080i fans like most?
1080i fans show strongest brand affinity for Singer-songwriter (2.93×), Indeed.com (2.56×), and Google Maps (2.44×) over the country average.
Where do 1080i fans live in United States?
1080i fans in United States are most concentrated in California (reach 2,705,535), Texas (reach 1,950,608), and New York (reach 1,371,532). These three regions account for the largest share of the active audience.
What other brands do 1080i fans also like?
Beyond 1080i itself, the audience over-indexes on Indeed.com (2.56×), Google Maps (2.44×), Hair Extensions (3.27×), and FC Bayern Munich (3.73×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for 1080i. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.