A data profile of the people who buy, follow and care about 1080i in India — modelled from more than twelve digital signal sources. 1080i has an estimated audience of 4,665,451 people in India.
1080i has an estimated audience of 4,665,451 people in India. 25.0% are female, 75.0% are male, average age 31.7. Top brand affinities: Young's, Videography, Real property, True Detective, OnePlus.
Top brand affinities include Young's, Videography, Real property, with strongest over-indexing on Young's (4.45× the country average).
Demographically, the 1080i audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.
The typical 1080i fan in India is more male, around 31.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Young's.
The key figures that characterise the 1080i profile in India.
25.0% are female, 75.0% are male, average age 31.7.
| Metric | Value |
|---|---|
| Female | 25.0% |
| Male | 75.0% |
| Average age | 31.7 |
| Estimated audience size | 4,665,451 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 31% | |
| 30-39 | 18% | |
| 40-49 | 10% | |
| 50+ | 8% |
of the worldwide 1080i audience comes from India.
| Country | Share |
|---|---|
| United States | 29.4% |
| Brazil | 5.8% |
| United Kingdom | 4.7% |
The strongest cross-interests of the 1080i audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Edward Norton | Movies & TV | 5.60× | ||
| 02 | Jim Parsons | Movies & TV | 5.60× | ||
| 03 | Rey Mysterio | Sports | 5.60× | ||
| 04 | Jim Carrey | Movies & TV | 4.50× | ||
| 05 | Young's | Food & Beverages | 4.45× | ||
| 06 | Malcolm in the Middle | Movies & TV | 4.05× | ||
| 07 | Kristen Stewart | Movies & TV | 3.80× | ||
| 08 | Videography | Internet & Social Media | 3.37× | ||
| 09 | Spanish language | Politics & Society | 3.17× | ||
| 10 | Brock Lesnar | Sports | 2.92× | ||
| 11 | Real property | Home & Garden | 2.80× | ||
| 12 | Roman Reigns | Sports | 2.80× | ||
| 13 | WrestleMania | Sports | 2.75× | ||
| 14 | Bed sheet | Home & Garden | 2.41× | ||
| 15 | United Nations | Politics & Society | 2.40× | ||
| 16 | OnePlus | Technology & Electronics | 2.07× | ||
| 17 | True Detective | Movies & TV | 2.01× | ||
| 18 | Anthropology | Business & Career | 1.97× | ||
| 19 | Mattress | Home & Garden | 1.71× | ||
| 20 | Seafood | Food & Beverages | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.25× | |
| Career Orientation | POWER | 1.14× | |
| Spirituality | BALANCE | 1.11× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.69× | |
| Social Media Usage | JOY | 0.73× | |
| Tradition | CONSERVATISM | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for 1080i. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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