A data profile of the people who buy, follow and care about True Detective in India — modelled from more than twelve digital signal sources. True Detective has an estimated audience of 7,943,631 people in India.
The average True Detective fan in India is 27.4 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, Karnataka.
Top brand affinities include 24 (TV series), Stranger Things, Sex and the City, with strongest over-indexing on 24 (TV series) (31.84× the country average).
Demographically, the True Detective audience skews more male with an average age of 27.4, and over-indexes on personality traits such as Price Sensitivity, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical True Detective fan in India is more male, around 27.4 years old, with strong Price Sensitivity tendencies and a notable affinity for 24 (TV series).
The key figures that characterise the True Detective profile in India.
36.8% are female, 63.2% are male, average age 27.4.
| Metric | Value |
|---|---|
| Female | 36.8% |
| Male | 63.2% |
| Average age | 27.4 |
| Estimated audience size | 7,943,631 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 55% | |
| 20-29 | 22% | |
| 30-39 | 11% | |
| 40-49 | 7% | |
| 50+ | 5% |
of the worldwide True Detective audience comes from India.
| Country | Share |
|---|---|
| United States | 30.5% |
| India | 13.4% |
| Brazil | 11.5% |
Where the True Detective audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kerala | ~200K | 1.93× | |
| 02 | Karnataka | ~300K | 1.68× | |
| 03 | Tamil Nadu | ~300K | 1.42× | |
| 04 | Maharashtra | ~500K | 1.39× | |
| 05 | Gujarat | ~300K | 1.31× | |
| 06 | Uttarakhand | ~50K | 1.26× | |
| 07 | Telangana | ~100K | 1.11× | |
| 08 | Haryana | ~100K | 1.11× | |
| 09 | Punjab (region) | ~100K | 1.07× | |
| 10 | Rajasthan | ~200K | 1.06× | |
| 11 | West Bengal | ~300K | 1.05× | |
| 12 | Uttar Pradesh | ~400K | 1.03× | |
| 13 | Jammu and Kashmir | ~40K | 1.03× | |
| 14 | Madhya Pradesh | ~200K | 1.01× | |
| 15 | Odisha | ~80K | 0.99× | |
| 16 | Jharkhand | ~70K | 0.98× | |
| 17 | Goa | ~8K | 0.98× | |
| 18 | Himachal Pradesh | ~30K | 0.97× | |
| 19 | Andhra Pradesh | ~90K | 0.92× | |
| 20 | Assam | ~70K | 0.92× | |
| 21 | Chhattisgarh | ~50K | 0.89× | |
| 22 | Manipur | ~8K | 0.83× | |
| 23 | Sikkim | ~3K | 0.80× | |
| 24 | Bihar | ~100K | 0.77× | |
| 25 | Arunachal Pradesh | ~4K | 0.76× | |
| 26 | Nagaland | ~4K | 0.71× | |
| 27 | Mizoram | ~4K | 0.66× | |
| 28 | Meghalaya | ~5K | 0.65× | |
| 29 | Tripura | ~7K | 0.63× |
The strongest cross-interests of the True Detective audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Clueless (film) | Movies & TV | 35.90× | ||
| 02 | 24 (TV series) | Movies & TV | 31.84× | ||
| 03 | Black Mirror (TV series) | Movies & TV | 28.35× | ||
| 04 | Criminal Minds | Movies & TV | 24.70× | ||
| 05 | House of Cards (U.S. TV series) | Movies & TV | 23.28× | ||
| 06 | Two and a Half Men | Movies & TV | 21.97× | ||
| 07 | The Matrix (franchise) | Movies & TV | 21.76× | ||
| 08 | Modern Family | Movies & TV | 19.40× | ||
| 09 | Dexter (TV series) | Movies & TV | 15.14× | ||
| 10 | How I Met Your Mother | Movies & TV | 14.11× | ||
| 11 | Peaky Blinders (TV series) | Movies & TV | 13.54× | ||
| 12 | Prison Break | Movies & TV | 12.05× | ||
| 13 | Breaking Bad | Movies & TV | 10.73× | ||
| 14 | Stranger Things | Movies & TV | 10.50× | ||
| 15 | The Big Bang Theory | Movies & TV | 10.38× | ||
| 16 | Sex and the City | Movies & TV | 6.77× | ||
| 17 | Harry Potter | Movies & TV | 5.71× | ||
| 18 | Game of Thrones | Movies & TV | 3.90× | ||
| 19 | Superman | Movies & TV | 2.48× | ||
| 20 | FIFA World Cup 2026 | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 2.73× | |
| Indulgence | JOY | 2.44× | |
| Urban Lifestyle | OPEN | 2.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.96× | |
| Patriotism | CONSERVATISM | 0.99× | |
| Tradition | CONSERVATISM | 1.30× |
True Detective has an estimated audience of 7,943,631 people in India, concentrated in Maharashtra and Uttar Pradesh.
36.8% of True Detective fans are female, 63.2% are male, with an average age of 27.4 years.
True Detective fans show strongest brand affinity for 24 (TV series) (31.84×), Stranger Things (10.5×), and Sex and the City (6.77×) over the country average.
True Detective fans in India are most concentrated in Maharashtra (reach ~500K), Uttar Pradesh (reach ~400K), and Karnataka (reach ~300K). These three regions account for the largest share of the active audience.
Beyond True Detective itself, the audience over-indexes on Stranger Things (10.5×), Sex and the City (6.77×), Harry Potter (5.71×), and Black Mirror (TV series) (28.35×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for True Detective. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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