Rascasse Audience Intelligence

Poodle Audience in United States

A data profile of the people who buy, follow and care about Poodle in United States — modelled from more than twelve digital signal sources. Poodle has an estimated audience of 22,630,792 people in United States.

#5among Dog breed in United States#962among Topic in United States#36in Pets & Animals

The average Poodle fan in United States is 36.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Dog lovers, Maltese (dog), French Bulldog, with strongest over-indexing on Dog lovers (6.79× the country average).

Demographically, the Poodle audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Poodle fan in United States is more female, around 36.7 years old, with strong Pet Ownership tendencies and a notable affinity for Dog lovers.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Poodle profile in United States.

Audience size
22.6M
in United States
Gender
65.6%♀
34.4% male
Age
36.7
average years
Country rank
#1409
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Poodle fans

65.6% are female, 34.4% are male, average age 36.7.

Fig. 02

Gender split

65.6%
Female
34.4%
Male
Demographic split for Poodle audience in United States
MetricValue
Female65.6%
Male34.4%
Average age36.7
Estimated audience size22,630,792
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Poodle audience in United States
Age bracketShare%
16-1929%
20-2919%
30-3917%
40-4918%
50+18%
Fig. 04

Worldwide distribution

23.4%

of the worldwide Poodle audience comes from United States.

Worldwide audience distribution share by country for Poodle
CountryShare
United States23.4%
Japan19.7%
Germany5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Poodle audience in United States is strongest.

Fig. 05

Top regions by affinity

Poodle fans by region: top regions in United States
#RegionReachAffinity×
01Texas~2.5M1.28×
02Georgia~900K1.22×
03California~3M1.20×
04Arkansas~200K1.20×
05Louisiana~300K1.19×
06Florida~2M1.16×
07North Carolina~800K1.15×
08Alabama~400K1.15×
09Nevada~300K1.15×
10Mississippi~200K1.14×
11New Jersey~600K1.13×
12Oklahoma~300K1.11×
13Utah~200K1.10×
14Arizona~500K1.08×
15Maryland~400K1.08×
16Virginia~600K1.07×
17New York~1.5M1.05×
18Illinois~800K1.05×
19Tennessee~500K1.05×
20Indiana~400K1.05×
21South Carolina~400K1.05×
22Connecticut~200K1.05×
23Washington~500K1.04×
24Kentucky~300K1.04×
25Pennsylvania~800K1.01×
26Massachusetts~400K1.00×
27Kansas~200K1.00×
28Delaware~60K0.99×
29Missouri~400K0.98×
30Nebraska~100K0.98×
31Ohio~700K0.97×
32Oregon~300K0.97×
33Michigan~600K0.95×
34North Dakota~40K0.95×
35Alaska~50K0.94×
36Iowa~200K0.92×
37Minnesota~300K0.91×
38New Mexico~100K0.91×
39Idaho~100K0.91×
40West Virginia~100K0.90×
41Colorado~300K0.89×
42Rhode Island~60K0.89×
43Wisconsin~300K0.88×
44South Dakota~50K0.88×
45Hawaii~80K0.86×
46New Hampshire~70K0.84×
47Washington, District of Columbia~50K0.80×
48Maine~60K0.79×
49Montana~50K0.77×
50Vermont~30K0.75×
Fig. 06

Affinity by region

Affinity by region — Poodle, United States
0.75×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Poodle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Poodle audience
#·InterestCategoryAffinity×
01Maltese (dog)Pets & Animals7.26×
02Shih TzuPets & Animals6.81×
03Dog loversPets & Animals6.79×
04Siberian HuskyPets & Animals6.63×
05BeaglePets & Animals6.46×
06PugPets & Animals6.39×
07French BulldogPets & Animals6.19×
08Border ColliePets & Animals6.12×
09Yorkshire TerrierPets & Animals6.06×
10Boxer (dog)Pets & Animals5.92×
11Doberman PinscherPets & Animals5.84×
12RottweilerPets & Animals5.73×
13Chihuahua (dog)Pets & Animals5.69×
14Labrador RetrieverPets & Animals5.36×
15Scooby-DooMovies & TV5.32×
16DachshundPets & Animals5.30×
17Pomeranian (dog)Pets & Animals5.22×
18Dog collarPets & Animals4.93×
19BulldogPets & Animals4.72×
20Dog breedPets & Animals3.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Poodle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Poodle audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.35×
Healthy LifestyleBALANCE1.68×
Luxury OrientationPREMIUM1.62×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Poodle audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.99×
Family OrientationCONSERVATISM1.04×
TraditionCONSERVATISM1.05×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Poodle have in United States?

Poodle has an estimated audience of 22,630,792 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Poodle fans?

65.6% of Poodle fans are female, 34.4% are male, with an average age of 36.7 years.

03

Which brands do Poodle fans like most?

Poodle fans show strongest brand affinity for Dog lovers (6.79×), Maltese (dog) (7.26×), and French Bulldog (6.19×) over the country average.

04

Where do Poodle fans live in United States?

Poodle fans in United States are most concentrated in California (reach ~3M), Texas (reach ~2.5M), and Florida (reach ~2M). These three regions account for the largest share of the active audience.

05

What other brands do Poodle fans also like?

Beyond Poodle itself, the audience over-indexes on Maltese (dog) (7.26×), French Bulldog (6.19×), Shih Tzu (6.81×), and Yorkshire Terrier (6.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Dog breed audiences in United States

See Poodle audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Poodle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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