Boxer (dog) Audience in United States

Boxer (dog) has an estimated audience of 17,788,128 people in United States. 63.7% are female, 36.3% are male, average age 37.1. Top regions: California, Texas, Florida. Top brand affinities: Kia Sportage, Dog agility, Pet insurance, Honda HR-V, Luxury Travel.

The average Boxer (dog) fan in United States is 37.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kia Sportage, Dog agility, Pet insurance, with strongest over-indexing on Kia Sportage (34.44× the country average). Demographically, the Boxer (dog) audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Luxury Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Boxer (dog) fans

Demographic split for Boxer (dog) audience in United States
MetricValue
Female63.7%
Male36.3%
Average age37.1
Estimated audience size17,788,128

Audience persona

The typical Boxer (dog) fan in United States is more female, around 37.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Boxer (dog) in United States
RegionReachAffinity
California3,198,0201.63×
Texas2,207,6181.44×
Florida1,318,1591.09×
New York1,273,9041.28×
Illinois697,6911.18×
Pennsylvania657,1791.1×
North Carolina596,1851.11×
Georgia586,6251.07×
Ohio545,6781×
New Jersey542,4921.2×
Arizona508,3161.4×
Virginia459,2741.06×
Michigan420,7370.9×
Washington412,9991.16×
Massachusetts346,7030.99×
Maryland339,4291.11×
Tennessee322,2800.9×
Indiana310,4040.96×
Colorado291,6271.04×
Missouri277,4450.97×
Nevada271,2421.58×
South Carolina244,1200.91×
Louisiana234,6261.02×
Minnesota231,0380.91×
Oregon217,8951.07×
Kentucky214,0980.96×
Alabama213,5960.86×
Wisconsin211,1470.79×
Oklahoma206,6461.05×
Connecticut185,6851.04×
Kansas138,3380.99×
Utah135,8770.85×
Arkansas132,9080.91×
Mississippi124,6160.85×
Iowa115,2020.79×
New Mexico111,5121.25×
Hawaii92,5301.21×
Nebraska77,2150.87×
West Virginia76,1490.92×
Idaho74,9070.84×
Maine58,9500.93×
Washington, District of Columbia52,9260.99×
Rhode Island52,6490.93×
New Hampshire46,9370.67×
Delaware44,8830.91×
Alaska33,8040.89×
Montana33,3310.68×
North Dakota28,9560.79×
South Dakota27,1380.66×
Vermont20,8900.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Boxer (dog) audience
BrandAffinityCategory
Kia Sportage34.44×Cars & Mobility
Dog agility15.78×Pets & Animals
Pet insurance20.61×Pets & Animals
Honda HR-V22.96×Cars & Mobility
Luxury Travel11.14×Travel & Leisure
Horoscope7.26×Health
Pre-school playgroup25.66×Kids & Family
Houston Astros6.32×Sports
Prepackaged meal10.98×Food & Beverages
Boston Marathon10.38×Sports
Do it yourself (DIY)2.22×Home & Garden
Cross-country skiing10.12×Sports
Luxury Bags13.82×Fashion & Accessoires
Whole grain9.39×Food & Beverages
Rottweiler4.54×Pets & Animals
American Pit Bull Terrier4.57×Pets & Animals
Bulldog3.65×Pets & Animals
Superman1.64×Movies & TV
Pet store3.31×Pets & Animals
Siberian Husky4.15×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Boxer (dog) audience
TraitClusterScore
Luxury OrientationPREMIUM3.33
Pet OwnershipJOY2
Risk AppetiteTHRILL1.56
DIY MentalityTHRILL1.4
Early Adopter MentalityPOWER1.39
SustainabilityBALANCE1.31

Worldwide distribution

Worldwide audience distribution share by country for Boxer (dog)
CountryShare
United States25.0%
Japan19.3%
Germany6.1%

See Boxer (dog) audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Boxer (dog) have in United States?

Boxer (dog) has an estimated audience of 17,788,128 people in United States, concentrated in California and Texas.

What is the gender split and age of Boxer (dog) fans?

63.7% of Boxer (dog) fans are female, 36.3% are male, with an average age of 37.1 years.

Which brands do Boxer (dog) fans like most?

Boxer (dog) fans show strongest brand affinity for Kia Sportage (34.44×), Dog agility (15.78×), and Pet insurance (20.61×) over the country average.

Where do Boxer (dog) fans live in United States?

Boxer (dog) fans in United States are most concentrated in California (reach 3,198,020), Texas (reach 2,207,618), and Florida (reach 1,318,159). These three regions account for the largest share of the active audience.

What other brands do Boxer (dog) fans also like?

Beyond Boxer (dog) itself, the audience over-indexes on Dog agility (15.78×), Pet insurance (20.61×), Honda HR-V (22.96×), and Luxury Travel (11.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Boxer (dog). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.