Rascasse Audience Intelligence

Beagle Audience in United States

A data profile of the people who buy, follow and care about Beagle in United States — modelled from more than twelve digital signal sources. Beagle has an estimated audience of 19,116,373 people in United States.

#7among Dog breed in United States#1191among Topic in United States#43in Pets & Animals

The average Beagle fan in United States is 36.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Russian Blue, Dog lovers, Maltese (dog), with strongest over-indexing on Russian Blue (51.28× the country average).

Demographically, the Beagle audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Beagle fan in United States is more female, around 36.9 years old, with strong Pet Ownership tendencies and a notable affinity for Russian Blue.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Beagle profile in United States.

Audience size
19.1M
in United States
Gender
64.6%♀
35.4% male
Age
36.9
average years
Country rank
#1736
Topic in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Beagle fans

64.6% are female, 35.4% are male, average age 36.9.

Fig. 02

Gender split

64.6%
Female
35.4%
Male
Demographic split for Beagle audience in United States
MetricValue
Female64.6%
Male35.4%
Average age36.9
Estimated audience size19,116,373
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Beagle audience in United States
Age bracketShare%
16-1928%
20-2919%
30-3916%
40-4919%
50+18%
Fig. 04

Worldwide distribution

24.0%

of the worldwide Beagle audience comes from United States.

Worldwide audience distribution share by country for Beagle
CountryShare
United States24.0%
Japan17.3%
Germany6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Beagle audience in United States is strongest.

Fig. 05

Top regions by affinity

Beagle fans by region: top regions in United States
#RegionReachAffinity×
01Texas~2M1.24×
02Arkansas~200K1.23×
03Indiana~400K1.19×
04Oklahoma~300K1.19×
05North Carolina~700K1.14×
06California~2.5M1.13×
07Alabama~300K1.13×
08Tennessee~400K1.12×
09Kentucky~300K1.12×
10Utah~200K1.12×
11West Virginia~100K1.10×
12Virginia~500K1.08×
13Arizona~400K1.08×
14Mississippi~200K1.08×
15Idaho~100K1.08×
16South Carolina~300K1.07×
17Kansas~200K1.07×
18Florida~1.5M1.05×
19Missouri~300K1.05×
20Louisiana~300K1.05×
21Georgia~600K1.04×
22Washington~400K1.02×
23Illinois~600K1.01×
24Nebraska~100K1.01×
25Nevada~200K1.00×
26Iowa~200K1.00×
27Alaska~40K1.00×
28Wisconsin~300K0.99×
29Oregon~200K0.99×
30New Mexico~90K0.98×
31New Jersey~500K0.97×
32Ohio~600K0.96×
33Connecticut~200K0.96×
34Massachusetts~400K0.95×
35Montana~50K0.95×
36North Dakota~40K0.95×
37New York~1M0.94×
38South Dakota~40K0.94×
39Pennsylvania~600K0.93×
40Maryland~300K0.92×
41Colorado~300K0.92×
42Minnesota~300K0.91×
43Michigan~400K0.90×
44Delaware~40K0.85×
45Rhode Island~50K0.83×
46Washington, District of Columbia~50K0.82×
47New Hampshire~60K0.80×
48Vermont~30K0.80×
49Hawaii~70K0.79×
50Maine~50K0.79×
Fig. 06

Affinity by region

Affinity by region — Beagle, United States
0.79×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Beagle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Beagle audience
#·InterestCategoryAffinity×
01Russian BluePets & Animals51.28×
02Maltese (dog)Pets & Animals6.38×
03Siberian HuskyPets & Animals6.21×
04Shih TzuPets & Animals6.12×
05PugPets & Animals5.78×
06Border ColliePets & Animals5.76×
07Pomeranian (dog)Pets & Animals5.71×
08Boxer (dog)Pets & Animals5.52×
09Dog loversPets & Animals5.47×
10RottweilerPets & Animals5.37×
11American Pit Bull TerrierPets & Animals5.30×
12PoodlePets & Animals5.21×
13French BulldogPets & Animals5.09×
14Yorkshire TerrierPets & Animals5.04×
15DachshundPets & Animals4.92×
16Chihuahua (dog)Pets & Animals4.87×
17Pit bullPets & Animals4.44×
18Labrador RetrieverPets & Animals4.33×
19BulldogPets & Animals4.26×
20Golden RetrieverPets & Animals4.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Beagle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Beagle audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.23×
Healthy LifestyleBALANCE1.68×
Luxury OrientationPREMIUM1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Beagle audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.99×
TraditionCONSERVATISM0.99×
Need for SecurityCONSERVATISM1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Beagle have in United States?

Beagle has an estimated audience of 19,116,373 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Beagle fans?

64.6% of Beagle fans are female, 35.4% are male, with an average age of 36.9 years.

03

Which brands do Beagle fans like most?

Beagle fans show strongest brand affinity for Russian Blue (51.28×), Dog lovers (5.47×), and Maltese (dog) (6.38×) over the country average.

04

Where do Beagle fans live in United States?

Beagle fans in United States are most concentrated in California (reach ~2.5M), Texas (reach ~2M), and Florida (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Beagle fans also like?

Beyond Beagle itself, the audience over-indexes on Dog lovers (5.47×), Maltese (dog) (6.38×), Pomeranian (dog) (5.71×), and Siberian Husky (6.21×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Dog breed audiences in United States

See Beagle audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Beagle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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