Siberian Husky Audience in United States

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Siberian Husky has an estimated audience of 18,902,580 people in United States. 63.9% are female, 36.1% are male, average age 36.4. Top regions: California, Texas, Florida. Top brand affinities: Maltese (dog), Dog lovers, Pug, Shih Tzu, Beagle.

The average Siberian Husky fan in United States is 36.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Maltese (dog), Dog lovers, Pug, with strongest over-indexing on Maltese (dog) (6.23× the country average). Demographically, the Siberian Husky audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Pet Ownership, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

Demographics of Siberian Husky fans

Demographic split for Siberian Husky audience in United States
MetricValue
Female63.9%
Male36.1%
Average age36.4
Estimated audience size18,902,580

Audience persona

The typical Siberian Husky fan in United States is more female, around 36.4 years old, with strong Pet Ownership tendencies and a notable affinity for Maltese (dog).

Top regions in United States

Top regions ranked by reach for Siberian Husky in United States
RegionReachAffinity
California2,212,9071.06×
Texas1,804,0881.11×
Florida1,273,5501×
New York988,8300.94×
Pennsylvania644,7781.01×
Georgia632,8731.09×
North Carolina628,0771.1×
Illinois615,3730.98×
Ohio595,7421.02×
Michigan533,7501.08×
Washington458,2901.21×
Virginia458,0260.99×
Arizona446,8961.16×
New Jersey438,4510.91×
Tennessee416,7371.1×
Indiana377,4021.09×
Missouri325,0051.07×
Massachusetts320,8100.86×
Maryland310,7220.96×
Alabama294,3401.11×
South Carolina289,4081.02×
Colorado281,8240.95×
Wisconsin263,4870.93×
Kentucky259,6131.1×
Louisiana251,2161.03×
Minnesota244,1990.9×
Oklahoma230,8191.1×
Oregon218,1391.01×
Connecticut185,1070.98×
Nevada175,4680.96×
Utah172,1941.02×
Arkansas168,5871.08×
Mississippi161,9351.04×
Kansas144,7030.97×
Iowa140,4260.9×
West Virginia106,5301.21×
Idaho101,1621.07×
New Mexico97,2401.03×
Nebraska86,8890.92×
Maine65,6990.97×
New Hampshire64,7330.87×
Hawaii63,3670.78×
Alaska57,7871.43×
Montana53,6051.02×
Rhode Island47,5500.79×
Delaware42,0040.81×
South Dakota41,8500.96×
Washington, District of Columbia41,1940.73×
North Dakota37,3530.96×
Vermont26,2450.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Siberian Husky audience
BrandAffinityCategory
Maltese (dog)6.23×Pets & Animals
Dog lovers5.18×Pets & Animals
Pug5.54×Pets & Animals
Shih Tzu5.86×Pets & Animals
Beagle5.71×Pets & Animals
Boxer (dog)5.86×Pets & Animals
French Bulldog4.83×Pets & Animals
Border Collie6×Pets & Animals
Rottweiler5.64×Pets & Animals
Yorkshire Terrier4.86×Pets & Animals
Poodle4.94×Pets & Animals
Bulldog4.43×Pets & Animals
American Pit Bull Terrier5.47×Pets & Animals
Chihuahua (dog)4.6×Pets & Animals
Dachshund4.59×Pets & Animals
Doberman Pinscher5.73×Pets & Animals
Labrador Retriever4.18×Pets & Animals
Welsh Corgi5.96×Pets & Animals
Dog breeding5.31×Pets & Animals
Golden Retriever4.05×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Siberian Husky audience
TraitClusterScore
Pet OwnershipJOY1.73
SustainabilityBALANCE1.48
DIY MentalityTHRILL1.36
Early Adopter MentalityPOWER1.35
Sports ActivityPOWER1.26
PatriotismCONSERVATISM1.22

Worldwide distribution

Worldwide audience distribution share by country for Siberian Husky
CountryShare
United States24.7%
Japan16.3%
Germany7.7%

See Siberian Husky audiences in other countries

More Dog breed audiences in United States

Frequently asked questions

How many fans does Siberian Husky have in United States?

Siberian Husky has an estimated audience of 18,902,580 people in United States, concentrated in California and Texas.

What is the gender split and age of Siberian Husky fans?

63.9% of Siberian Husky fans are female, 36.1% are male, with an average age of 36.4 years.

Which brands do Siberian Husky fans like most?

Siberian Husky fans show strongest brand affinity for Maltese (dog) (6.23×), Dog lovers (5.18×), and Pug (5.54×) over the country average.

Where do Siberian Husky fans live in United States?

Siberian Husky fans in United States are most concentrated in California (reach 2,212,907), Texas (reach 1,804,088), and Florida (reach 1,273,550). These three regions account for the largest share of the active audience.

What other brands do Siberian Husky fans also like?

Beyond Siberian Husky itself, the audience over-indexes on Dog lovers (5.18×), Pug (5.54×), Shih Tzu (5.86×), and Beagle (5.71×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Siberian Husky. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.