Rascasse Audience Intelligence

Siberian Husky Audience in United States

A data profile of the people who buy, follow and care about Siberian Husky in United States — modelled from more than twelve digital signal sources. Siberian Husky has an estimated audience of 18,902,580 people in United States.

#8among Dog breed in United States#1214among Topic in United States#44in Pets & Animals

The average Siberian Husky fan in United States is 36.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Maltese (dog), Dog lovers, Pug, with strongest over-indexing on Maltese (dog) (6.23× the country average).

Demographically, the Siberian Husky audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Siberian Husky fan in United States is more female, around 36.4 years old, with strong Pet Ownership tendencies and a notable affinity for Maltese (dog).

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Siberian Husky profile in United States.

Audience size
18.9M
in United States
Gender
63.9%♀
36.1% male
Age
36.4
average years
Country rank
#1766
Topic in United States
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Siberian Husky fans

63.9% are female, 36.1% are male, average age 36.4.

Fig. 02

Gender split

63.9%
Female
36.1%
Male
Demographic split for Siberian Husky audience in United States
MetricValue
Female63.9%
Male36.1%
Average age36.4
Estimated audience size18,902,580
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Siberian Husky audience in United States
Age bracketShare%
16-1929%
20-2919%
30-3916%
40-4918%
50+17%
Fig. 04

Worldwide distribution

24.7%

of the worldwide Siberian Husky audience comes from United States.

Worldwide audience distribution share by country for Siberian Husky
CountryShare
United States24.7%
Japan16.3%
Germany7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Siberian Husky audience in United States is strongest.

Fig. 05

Top regions by affinity

Siberian Husky fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~70K1.83×
02West Virginia~100K1.19×
03Louisiana~300K1.17×
04Washington~400K1.12×
05Kentucky~300K1.12×
06Arkansas~200K1.10×
07North Carolina~600K1.08×
08Indiana~400K1.08×
09Oklahoma~200K1.08×
10Arizona~400K1.07×
11Alabama~300K1.07×
12Idaho~100K1.07×
13South Dakota~50K1.07×
14Montana~60K1.06×
15Georgia~600K1.05×
16Tennessee~400K1.05×
17Texas~1.5M1.04×
18Michigan~500K1.04×
19Missouri~300K1.04×
20Mississippi~200K1.04×
21New Mexico~100K1.02×
22North Dakota~40K1.02×
23Ohio~600K1.01×
24Pennsylvania~600K1.00×
25Maine~70K1.00×
26South Carolina~300K0.99×
27Utah~200K0.99×
28California~2M0.98×
29Oregon~200K0.97×
30Kansas~100K0.97×
31Virginia~400K0.96×
32Connecticut~200K0.96×
33Nebraska~90K0.96×
34Nevada~200K0.95×
35Illinois~600K0.94×
36Florida~1M0.92×
37Colorado~300K0.92×
38Wisconsin~300K0.92×
39Minnesota~200K0.92×
40Iowa~100K0.92×
41New Jersey~400K0.91×
42Maryland~300K0.91×
43New Hampshire~70K0.90×
44New York~900K0.89×
45Delaware~50K0.88×
46Vermont~30K0.88×
47Rhode Island~50K0.84×
48Massachusetts~300K0.82×
49Hawaii~60K0.80×
50Washington, District of Columbia~40K0.70×
Fig. 06

Affinity by region

Affinity by region — Siberian Husky, United States
0.70×1.00×1.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Siberian Husky audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Siberian Husky audience
#·InterestCategoryAffinity×
01Maltese (dog)Pets & Animals6.23×
02Border ColliePets & Animals6.00×
03Welsh CorgiPets & Animals5.96×
04Shih TzuPets & Animals5.86×
05Boxer (dog)Pets & Animals5.86×
06Doberman PinscherPets & Animals5.73×
07BeaglePets & Animals5.71×
08RottweilerPets & Animals5.64×
09PugPets & Animals5.54×
10American Pit Bull TerrierPets & Animals5.47×
11Dog breedingPets & Animals5.31×
12Dog loversPets & Animals5.18×
13PoodlePets & Animals4.94×
14Yorkshire TerrierPets & Animals4.86×
15French BulldogPets & Animals4.83×
16Chihuahua (dog)Pets & Animals4.60×
17DachshundPets & Animals4.59×
18BulldogPets & Animals4.43×
19Labrador RetrieverPets & Animals4.18×
20Golden RetrieverPets & Animals4.05×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Siberian Husky audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Siberian Husky audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.23×
Healthy LifestyleBALANCE1.77×
Urban LifestyleOPEN1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Siberian Husky audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL1.01×
TraditionCONSERVATISM1.03×
Need for SecurityCONSERVATISM1.07×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Siberian Husky have in United States?

Siberian Husky has an estimated audience of 18,902,580 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Siberian Husky fans?

63.9% of Siberian Husky fans are female, 36.1% are male, with an average age of 36.4 years.

03

Which brands do Siberian Husky fans like most?

Siberian Husky fans show strongest brand affinity for Maltese (dog) (6.23×), Dog lovers (5.18×), and Pug (5.54×) over the country average.

04

Where do Siberian Husky fans live in United States?

Siberian Husky fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Siberian Husky fans also like?

Beyond Siberian Husky itself, the audience over-indexes on Dog lovers (5.18×), Pug (5.54×), Shih Tzu (5.86×), and Beagle (5.71×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Dog breed audiences in United States

See Siberian Husky audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Siberian Husky. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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