A data profile of the people who buy, follow and care about Dylan O’Brien in United States — modelled from more than twelve digital signal sources. Dylan O’Brien has an estimated audience of 7,556,763 people in United States.
Dylan O’Brien has an estimated audience of 7,556,763 people in United States. 62.6% are female, 37.4% are male, average age 37.1. Top brand affinities: Dylan O'Brien, Maze Runner (film series), Tyler Posey, Beetlejuice, Eyes Wide Shut.
Top brand affinities include Dylan O'Brien, Maze Runner (film series), Tyler Posey, with strongest over-indexing on Dylan O'Brien (47.43× the country average).
Demographically, the Dylan O’Brien audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Patriotism, Tradition.
The typical Dylan O’Brien fan in United States is more female, around 37.1 years old, with strong Patriotism tendencies and a notable affinity for Dylan O'Brien.
The key figures that characterise the Dylan O’Brien profile in United States.
62.6% are female, 37.4% are male, average age 37.1.
| Metric | Value |
|---|---|
| Female | 62.6% |
| Male | 37.4% |
| Average age | 37.1 |
| Estimated audience size | 7,556,763 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 14% | |
| 30-39 | 14% | |
| 40-49 | 16% | |
| 50+ | 22% |
of the worldwide Dylan O’Brien audience comes from United States.
| Country | Share |
|---|---|
| United States | 46.1% |
| Brazil | 7.7% |
| United Kingdom | 4.9% |
The strongest cross-interests of the Dylan O’Brien audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tyler Posey | Movies & TV | 59.99× | ||
| 02 | Maze Runner (film series) | Movies & TV | 50.56× | ||
| 03 | Dylan O'Brien | Movies & TV | 47.43× | ||
| 04 | Eyes Wide Shut | Movies & TV | 20.65× | ||
| 05 | Michael Sheen | Movies & TV | 19.87× | ||
| 06 | Planet of the Apes | Movies & TV | 17.65× | ||
| 07 | Revenge (TV series) | Movies & TV | 17.64× | ||
| 08 | Sarah Michelle Gellar | Movies & TV | 14.03× | ||
| 09 | Avan Jogia | Movies & TV | 13.73× | ||
| 10 | Claire's | Fashion & Accessoires | 11.53× | ||
| 11 | Andrew Garfield | Movies & TV | 11.36× | ||
| 12 | George Clooney | Movies & TV | 10.07× | ||
| 13 | 28 Days Later | Movies & TV | 9.98× | ||
| 14 | Beetlejuice | Movies & TV | 9.80× | ||
| 15 | Emma Watson | Movies & TV | 9.56× | ||
| 16 | Arrow | Movies & TV | 8.91× | ||
| 17 | Men's Wearhouse | Fashion & Accessoires | 7.28× | ||
| 18 | Anne Hathaway | Movies & TV | 5.58× | ||
| 19 | Sabrina Carpenter | Music & Radio | 5.20× | ||
| 20 | Superman | Movies & TV | 2.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.77× | |
| Tradition | CONSERVATISM | 1.73× | |
| Indulgence | JOY | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.77× | |
| Family Orientation | CONSERVATISM | 0.78× | |
| Luxury Orientation | PREMIUM | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dylan O’Brien. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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