Men's Wearhouse Audience in United States

Men's Wearhouse logo

Men's Wearhouse has an estimated audience of 10,300,880 people in United States. 23.8% are female, 76.2% are male, average age 40.2. Top regions: Texas, California, Florida. Top brand affinities: Avan Jogia, Friends, Nathan for You, Touch of Modern, Jerry Seinfeld.

The average Men's Wearhouse fan in United States is 40.2 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Avan Jogia, Friends, Nathan for You, with strongest over-indexing on Avan Jogia (48.28× the country average). Demographically, the Men's Wearhouse audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of Men's Wearhouse fans

Demographic split for Men's Wearhouse audience in United States
MetricValue
Female23.8%
Male76.2%
Average age40.2
Estimated audience size10,300,880

Audience persona

The typical Men's Wearhouse fan in United States is more male, around 40.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Avan Jogia.

Top regions in United States

Top regions ranked by reach for Men's Wearhouse in United States
RegionReachAffinity
Texas1,178,9021.33×
California1,134,1271×
Florida892,8001.28×
New York679,2831.18×
Illinois449,5101.31×
Pennsylvania400,9751.16×
Georgia364,9491.15×
Ohio361,3371.14×
North Carolina341,5001.1×
Michigan318,5331.18×
New Jersey317,6371.21×
Virginia299,7261.19×
Washington246,8231.19×
Massachusetts231,9361.14×
Colorado223,6951.38×
Tennessee223,5171.08×
Maryland215,4551.22×
Indiana215,2831.14×
Arizona211,3351×
Wisconsin197,5731.27×
South Carolina192,8621.24×
Minnesota175,9951.19×
Missouri167,8511.01×
Alabama151,6221.05×
Louisiana134,9421.02×
Oregon125,3641.06×
Connecticut122,1471.18×
Kentucky116,1010.9×
Oklahoma95,6050.84×
Nevada92,3200.93×
Kansas85,7271.06×
Utah85,4670.93×
Iowa79,5490.94×
Mississippi64,3190.76×
Arkansas63,2850.75×
Nebraska59,3241.15×
New Hampshire48,0901.18×
Idaho42,9410.83×
New Mexico31,4670.61×
Rhode Island31,3450.96×
Maine30,3170.82×
Washington, District of Columbia30,2540.98×
Hawaii29,5480.67×
Delaware29,4711.04×
West Virginia21,6960.45×
South Dakota18,4120.77×
North Dakota15,5400.73×
Alaska14,6240.66×
Vermont13,4040.74×
Montana13,0790.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Men's Wearhouse audience
BrandAffinityCategory
Avan Jogia48.28×Movies & TV
Friends7.83×Movies & TV
Nathan for You62.1×Movies & TV
Touch of Modern38.56×Fashion & Accessoires
Jerry Seinfeld18.38×Movies & TV
Emily Osment14.39×Movies & TV
Chuck Norris5.39×Movies & TV
Tyler Posey20.21×Movies & TV
Arby's5.25×Food & Beverages
Champs Sports12.54×Sports
Remember Me (2010 film)20.62×Movies & TV
Dylan O’Brien7.28×Movies & TV
Movies1.51×Movies & TV
Addison Rae7.43×Movies & TV
Ice hockey3.53×Sports
Stanley Cup playoffs8.81×Sports
Bauer Hockey15.7×Sports
Peacemaker2×Movies & TV
Suitsupply17.09×Fashion & Accessoires
Stanley Cup6.56×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Men's Wearhouse audience
TraitClusterScore
Luxury OrientationPREMIUM2.62
LGBTQ+ IdentityOPEN2.38
Family OrientationCONSERVATISM2.01
Early Adopter MentalityPOWER1.58
Design AffinityPREMIUM1.47
Quality AwarenessPREMIUM1.37

Worldwide distribution

Worldwide audience distribution share by country for Men's Wearhouse
CountryShare
United States95.4%
China0.9%
Japan0.2%

See Men's Wearhouse audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Men's Wearhouse have in United States?

Men's Wearhouse has an estimated audience of 10,300,880 people in United States, concentrated in Texas and California.

What is the gender split and age of Men's Wearhouse fans?

23.8% of Men's Wearhouse fans are female, 76.2% are male, with an average age of 40.2 years.

Which brands do Men's Wearhouse fans like most?

Men's Wearhouse fans show strongest brand affinity for Avan Jogia (48.28×), Friends (7.83×), and Nathan for You (62.1×) over the country average.

Where do Men's Wearhouse fans live in United States?

Men's Wearhouse fans in United States are most concentrated in Texas (reach 1,178,902), California (reach 1,134,127), and Florida (reach 892,800). These three regions account for the largest share of the active audience.

What other brands do Men's Wearhouse fans also like?

Beyond Men's Wearhouse itself, the audience over-indexes on Friends (7.83×), Nathan for You (62.1×), Touch of Modern (38.56×), and Jerry Seinfeld (18.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Men's Wearhouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.