Friends Audience in United States

Friends has an estimated audience of 8,844,214 people in United States. 43.5% are female, 56.5% are male, average age 43.3. Top brand affinities: Two and a Half Men, Sex and the City, Jerry Seinfeld, Yvonne Strahovski, Political satire.
Top brand affinities include Two and a Half Men, Sex and the City, Jerry Seinfeld, with strongest over-indexing on Two and a Half Men (51.52× the country average). Demographically, the Friends audience skews more male with an average age of 43.3, and over-indexes on personality traits such as Convenience Orientation, Individualism.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Friends fans
| Metric | Value |
|---|---|
| Female | 43.5% |
| Male | 56.5% |
| Average age | 43.3 |
| Estimated audience size | 8,844,214 |
Audience persona
The typical Friends fan in United States is more male, around 43.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Two and a Half Men.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Two and a Half Men | 51.52× | Movies & TV |
| Sex and the City | 7.45× | Movies & TV |
| Jerry Seinfeld | 20.3× | Movies & TV |
| Yvonne Strahovski | 20.0× | Movies & TV |
| Political satire | 13.43× | Literature |
| Men's Wearhouse | 7.83× | Fashion & Accessoires |
| BoJack Horseman | 14.1× | Movies & TV |
| Zoolander | 13.75× | Movies & TV |
| Good Will Hunting | 9.25× | Movies & TV |
| Catch Me If You Can | 12.93× | Movies & TV |
| Pizza Hut | 2.37× | Food & Beverages |
| Subway | 2.35× | Food & Beverages |
| Roseanne | 13.88× | Movies & TV |
| True Detective | 3.38× | Movies & TV |
| Jim Carrey | 3.8× | Movies & TV |
| Gilmore Girls | 6.8× | Movies & TV |
| The Wolf of Wall Street (2013 film) | 10.13× | Movies & TV |
| The Sopranos | 3.96× | Movies & TV |
| The Big Bang Theory | 3.21× | Movies & TV |
| Borat | 9.96× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.53 |
| Individualism | JOY | 1.4 |
| Patriotism | CONSERVATISM | 1.39 |
| Early Adopter Mentality | POWER | 1.32 |
| Risk Appetite | THRILL | 1.25 |
| Urban Lifestyle | OPEN | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 43.7% |
| India | 15.6% |
| Brazil | 8.3% |
See Friends audiences in other countries
More TV series audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Peacemaker (68,050,277)
- Survival skills (36,160,023)
- The Gilded Age (35,295,971)
How to read this data
Audience size is the estimated number of people in United States who actively search for Friends. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.