A data profile of the people who buy, follow and care about The Dark Knight Rises in United States — modelled from more than twelve digital signal sources. The Dark Knight Rises has an estimated audience of 2,213,461 people in United States.
The average The Dark Knight Rises fan in United States is 33.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Superman (TV series), Jon Hamm, Ed Harris, with strongest over-indexing on Superman (TV series) (21.13× the country average).
Demographically, the The Dark Knight Rises audience skews more male with an average age of 33.0, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Dark Knight Rises fan in United States is more male, around 33.0 years old, with strong Extroversion tendencies and a notable affinity for Superman (TV series).
The key figures that characterise the The Dark Knight Rises profile in United States.
35.7% are female, 64.3% are male, average age 33.0.
| Metric | Value |
|---|---|
| Female | 35.7% |
| Male | 64.3% |
| Average age | 33.0 |
| Estimated audience size | 2,213,461 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 20% | |
| 30-39 | 17% | |
| 40-49 | 14% | |
| 50+ | 11% |
of the worldwide The Dark Knight Rises audience comes from United States.
| Country | Share |
|---|---|
| United States | 26.8% |
| India | 8.7% |
| United Kingdom | 7.8% |
Where the The Dark Knight Rises audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~30K | 1.41× | |
| 02 | Idaho | ~10K | 1.17× | |
| 03 | Oklahoma | ~30K | 1.16× | |
| 04 | Texas | ~200K | 1.15× | |
| 05 | Arizona | ~50K | 1.10× | |
| 06 | Indiana | ~50K | 1.10× | |
| 07 | California | ~300K | 1.09× | |
| 08 | Kansas | ~20K | 1.09× | |
| 09 | Illinois | ~80K | 1.08× | |
| 10 | Missouri | ~40K | 1.08× | |
| 11 | Kentucky | ~30K | 1.08× | |
| 12 | Iowa | ~20K | 1.07× | |
| 13 | Colorado | ~40K | 1.06× | |
| 14 | Arkansas | ~20K | 1.06× | |
| 15 | New Mexico | ~10K | 1.06× | |
| 16 | North Dakota | ~5K | 1.06× | |
| 17 | Tennessee | ~50K | 1.05× | |
| 18 | Nebraska | ~10K | 1.05× | |
| 19 | Ohio | ~70K | 1.03× | |
| 20 | Montana | ~6K | 1.03× | |
| 21 | Wyoming | ~3K | 1.03× | |
| 22 | Michigan | ~60K | 1.02× | |
| 23 | Alabama | ~30K | 1.02× | |
| 24 | Pennsylvania | ~80K | 1.00× | |
| 25 | Oregon | ~30K | 1.00× | |
| 26 | Georgia | ~70K | 0.99× | |
| 27 | North Carolina | ~70K | 0.99× | |
| 28 | Washington | ~40K | 0.98× | |
| 29 | Nevada | ~20K | 0.98× | |
| 30 | West Virginia | ~10K | 0.98× | |
| 31 | South Dakota | ~5K | 0.98× | |
| 32 | Alaska | ~5K | 0.97× | |
| 33 | Wisconsin | ~30K | 0.96× | |
| 34 | South Carolina | ~30K | 0.96× | |
| 35 | Virginia | ~50K | 0.95× | |
| 36 | Maryland | ~40K | 0.94× | |
| 37 | Minnesota | ~30K | 0.94× | |
| 38 | New Hampshire | ~8K | 0.94× | |
| 39 | Florida | ~100K | 0.93× | |
| 40 | New Jersey | ~50K | 0.93× | |
| 41 | Connecticut | ~20K | 0.92× | |
| 42 | Mississippi | ~20K | 0.92× | |
| 43 | Rhode Island | ~7K | 0.92× | |
| 44 | New York | ~100K | 0.91× | |
| 45 | Massachusetts | ~40K | 0.91× | |
| 46 | Louisiana | ~30K | 0.91× | |
| 47 | Maine | ~7K | 0.87× | |
| 48 | Delaware | ~5K | 0.86× | |
| 49 | Washington, District of Columbia | ~5K | 0.78× | |
| 50 | Hawaii | ~7K | 0.77× |
The strongest cross-interests of the The Dark Knight Rises audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Paul Bettany | Movies & TV | 38.74× | ||
| 02 | Dominic West | Movies & TV | 37.84× | ||
| 03 | Catwoman (film) | Movies & TV | 36.38× | ||
| 04 | The Batman (TV series) | Movies & TV | 34.23× | ||
| 05 | Gotham (TV series) | Movies & TV | 30.65× | ||
| 06 | Catch Me If You Can | Movies & TV | 26.68× | ||
| 07 | Batman: The Animated Series | Movies & TV | 24.59× | ||
| 08 | Jon Hamm | Movies & TV | 24.43× | ||
| 09 | Miles Teller | Movies & TV | 22.97× | ||
| 10 | Ed Harris | Movies & TV | 21.58× | ||
| 11 | Superman (TV series) | Movies & TV | 21.13× | ||
| 12 | Stripes (film) | Movies & TV | 19.10× | ||
| 13 | Smallville | Movies & TV | 18.74× | ||
| 14 | Ryan Gosling | Movies & TV | 16.65× | ||
| 15 | Green Lantern | Movies & TV | 16.18× | ||
| 16 | Arrow | Movies & TV | 14.17× | ||
| 17 | Uma Thurman | Movies & TV | 10.29× | ||
| 18 | Godzilla | Movies & TV | 7.16× | ||
| 19 | Peacemaker | Movies & TV | 5.00× | ||
| 20 | Superman | Movies & TV | 4.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.69× | |
| Early Adopter Mentality | POWER | 1.10× | |
| Healthy Lifestyle | BALANCE | 1.08× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.77× | |
| Quality Awareness | PREMIUM | 0.81× | |
| Convenience Orientation | PREMIUM | 0.83× |
The Dark Knight Rises has an estimated audience of 2,213,461 people in United States, concentrated in California and Texas.
35.7% of The Dark Knight Rises fans are female, 64.3% are male, with an average age of 33.0 years.
The Dark Knight Rises fans show strongest brand affinity for Superman (TV series) (21.13×), Jon Hamm (24.43×), and Ed Harris (21.58×) over the country average.
The Dark Knight Rises fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond The Dark Knight Rises itself, the audience over-indexes on Jon Hamm (24.43×), Ed Harris (21.58×), The Batman (TV series) (34.23×), and Stripes (film) (19.1×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Dark Knight Rises. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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