Rascasse Audience Intelligence

Benedict Cumberbatch Audience in United States

A data profile of the people who buy, follow and care about Benedict Cumberbatch in United States — modelled from more than twelve digital signal sources. Benedict Cumberbatch has an estimated audience of 2,928,960 people in United States.

#570among Actor Actress or TV Star in United States#1629among Person in United States#1405in Movies & TV

The average Benedict Cumberbatch fan in United States is 39.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Rachel McAdams, Elizabeth Olsen, Superman (TV series), with strongest over-indexing on Rachel McAdams (36.07× the country average).

Demographically, the Benedict Cumberbatch audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Benedict Cumberbatch fan in United States is balanced, around 39.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Rachel McAdams.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Benedict Cumberbatch profile in United States.

Audience size
2.9M
in United States
Gender
49.9%♀
50.1% male
Age
39.0
average years
Country rank
#10504
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Benedict Cumberbatch fans

49.9% are female, 50.1% are male, average age 39.0.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for Benedict Cumberbatch audience in United States
MetricValue
Female49.9%
Male50.1%
Average age39.0
Estimated audience size2,928,960
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Benedict Cumberbatch audience in United States
Age bracketShare%
16-1928%
20-2914%
30-3915%
40-4917%
50+26%
Fig. 04

Worldwide distribution

25.2%

of the worldwide Benedict Cumberbatch audience comes from United States.

Worldwide audience distribution share by country for Benedict Cumberbatch
CountryShare
United States25.2%
United Kingdom9.6%
Germany6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Benedict Cumberbatch audience in United States is strongest.

Fig. 05

Top regions by affinity

Benedict Cumberbatch fans by region: top regions in United States
#RegionReachAffinity×
01Utah~40K1.39×
02Oregon~40K1.32×
03Idaho~20K1.23×
04Washington~70K1.21×
05Massachusetts~70K1.14×
06Maine~10K1.13×
07Montana~9K1.11×
08Colorado~50K1.10×
09New Hampshire~10K1.09×
10Alaska~7K1.08×
11Vermont~6K1.08×
12Missouri~50K1.06×
13Oklahoma~30K1.05×
14Arizona~60K1.04×
15Tennessee~60K1.04×
16Kansas~20K1.04×
17Minnesota~40K1.02×
18Illinois~100K1.01×
19Kentucky~40K1.01×
20Connecticut~30K1.01×
21California~300K1.00×
22Wisconsin~40K1.00×
23Pennsylvania~100K0.98×
24Indiana~50K0.98×
25New Mexico~10K0.98×
26Michigan~80K0.97×
27Virginia~70K0.97×
28Arkansas~20K0.97×
29South Dakota~7K0.97×
30New York~200K0.96×
31Ohio~90K0.96×
32Iowa~20K0.96×
33Nebraska~10K0.96×
34Texas~200K0.95×
35North Carolina~90K0.95×
36Rhode Island~9K0.95×
37Maryland~50K0.94×
38Florida~200K0.92×
39Georgia~80K0.91×
40New Jersey~70K0.91×
41South Carolina~40K0.91×
42Nevada~30K0.91×
43West Virginia~10K0.91×
44Alabama~40K0.89×
45Delaware~7K0.89×
46North Dakota~5K0.89×
47Hawaii~10K0.87×
48Washington, District of Columbia~8K0.84×
49Louisiana~30K0.82×
50Mississippi~20K0.76×
Fig. 06

Affinity by region

Affinity by region — Benedict Cumberbatch, United States
0.76×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Benedict Cumberbatch audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Benedict Cumberbatch audience
#·InterestCategoryAffinity×
01Elizabeth OlsenMovies & TV39.08×
02Rachel McAdamsMovies & TV36.07×
03Dan StevensMovies & TV32.86×
04Nina DobrevMovies & TV30.36×
05Chiwetel EjioforMovies & TV27.03×
06Maisie WilliamsMovies & TV26.82×
07Tom HiddlestonMovies & TV26.19×
08David HarbourMovies & TV24.68×
09Hugh GrantMovies & TV22.73×
10Chloë Grace MoretzMovies & TV20.16×
11Philadelphia (film)Movies & TV19.22×
12Superman (TV series)Movies & TV18.09×
13Jude LawMovies & TV17.66×
14Ed HarrisMovies & TV16.59×
15Jennifer ConnellyMovies & TV15.99×
16Wolverine (comic book)Literature15.77×
17Sadie SinkMovies & TV12.55×
18Millie Bobby BrownMovies & TV11.04×
19Tom HollandMovies & TV10.63×
20SupermanMovies & TV3.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Benedict Cumberbatch audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Benedict Cumberbatch audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.08×
PatriotismCONSERVATISM1.06×
SustainabilityBALANCE1.05×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Benedict Cumberbatch audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.84×
Quality AwarenessPREMIUM0.88×
ExtroversionTHRILL0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Benedict Cumberbatch have in United States?

Benedict Cumberbatch has an estimated audience of 2,928,960 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Benedict Cumberbatch fans?

49.9% of Benedict Cumberbatch fans are female, 50.1% are male, with an average age of 39.0 years.

03

Which brands do Benedict Cumberbatch fans like most?

Benedict Cumberbatch fans show strongest brand affinity for Rachel McAdams (36.07×), Elizabeth Olsen (39.08×), and Superman (TV series) (18.09×) over the country average.

04

Where do Benedict Cumberbatch fans live in United States?

Benedict Cumberbatch fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Benedict Cumberbatch fans also like?

Beyond Benedict Cumberbatch itself, the audience over-indexes on Elizabeth Olsen (39.08×), Superman (TV series) (18.09×), David Harbour (24.68×), and Nina Dobrev (30.36×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Benedict Cumberbatch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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