Rascasse Audience Intelligence

Tom Holland Audience in United States

A data profile of the people who buy, follow and care about Tom Holland in United States — modelled from more than twelve digital signal sources. Tom Holland has an estimated audience of 10,364,663 people in United States.

#51among Actor Actress or TV Star in United States#179among Person in United States#252in Movies & TV

The average Tom Holland fan in United States is 31.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Josh Brolin, Rachel McAdams, Mads Mikkelsen, with strongest over-indexing on Josh Brolin (57.86× the country average).

Demographically, the Tom Holland audience skews balanced with an average age of 31.8, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tom Holland fan in United States is balanced, around 31.8 years old, with strong Patriotism tendencies and a notable affinity for Josh Brolin.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tom Holland profile in United States.

Audience size
10.4M
in United States
Gender
51.5%♀
48.5% male
Age
31.8
average years
Country rank
#3455
Person in United States
Fig. 01

Search interest · 12-month trend

+92%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tom Holland fans

51.5% are female, 48.5% are male, average age 31.8.

Fig. 02

Gender split

51.5%
Female
48.5%
Male
Demographic split for Tom Holland audience in United States
MetricValue
Female51.5%
Male48.5%
Average age31.8
Estimated audience size10,364,663
Fig. 03

Age distribution

Ø 31.8
average years
Age distribution of the Tom Holland audience in United States
Age bracketShare%
16-1940%
20-2924%
30-3915%
40-4912%
50+10%
Fig. 04

Worldwide distribution

29.7%

of the worldwide Tom Holland audience comes from United States.

Worldwide audience distribution share by country for Tom Holland
CountryShare
United States29.7%
Brazil6.9%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tom Holland audience in United States is strongest.

Fig. 05

Top regions by affinity

Tom Holland fans by region: top regions in United States
#RegionReachAffinity×
01Utah~100K1.35×
02Idaho~50K1.17×
03Texas~900K1.14×
04Oklahoma~100K1.13×
05California~1M1.08×
06Arizona~200K1.08×
07Washington~200K1.08×
08Oregon~100K1.08×
09Missouri~200K1.06×
10Arkansas~80K1.06×
11Colorado~100K1.04×
12Massachusetts~200K1.03×
13Kentucky~100K1.03×
14Illinois~300K1.02×
15Georgia~300K1.02×
16Tennessee~200K1.02×
17Indiana~200K1.02×
18Kansas~70K1.02×
19North Carolina~300K1.01×
20Minnesota~100K1.01×
21Florida~600K1.00×
22Ohio~300K1.00×
23New Jersey~200K1.00×
24Virginia~200K1.00×
25Maryland~200K1.00×
26Connecticut~90K1.00×
27Nevada~90K1.00×
28Montana~20K1.00×
29Pennsylvania~300K0.99×
30Michigan~200K0.99×
31New Mexico~40K0.99×
32New York~500K0.98×
33South Carolina~100K0.98×
34Iowa~70K0.98×
35Nebraska~40K0.98×
36South Dakota~20K0.98×
37Wisconsin~100K0.96×
38Mississippi~70K0.96×
39Louisiana~100K0.94×
40New Hampshire~30K0.94×
41Maine~30K0.94×
42Alaska~20K0.94×
43Alabama~100K0.93×
44West Virginia~40K0.91×
45Hawaii~30K0.91×
46North Dakota~20K0.90×
47Rhode Island~30K0.89×
48Washington, District of Columbia~20K0.88×
49Delaware~20K0.86×
50Vermont~10K0.85×
Fig. 06

Affinity by region

Affinity by region — Tom Holland, United States
0.85×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tom Holland audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tom Holland audience
#·InterestCategoryAffinity×
01Josh BrolinMovies & TV57.86×
02Mads MikkelsenMovies & TV33.05×
03Toni ColletteMovies & TV28.34×
04George OrwellLiterature24.93×
05Rachel McAdamsMovies & TV22.61×
06Dumb and DumberMovies & TV21.55×
07Larry PagePolitics & Society21.46×
08Jack NicholsonMovies & TV20.16×
09The Big LebowskiMovies & TV16.96×
10Winona RyderMovies & TV16.34×
11Peter ThielBusiness & Career16.17×
12Chris Evans (actor)Movies & TV14.85×
13Elizabeth OlsenMovies & TV13.52×
14ZendayaMovies & TV11.62×
15Miles TellerMovies & TV11.18×
16IGNMovies & TV10.22×
17Madison BeerMusic & Radio9.91×
18Twin PeaksMovies & TV8.70×
19Millie Bobby BrownMovies & TV5.59×
20SupermanMovies & TV4.77×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tom Holland audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tom Holland audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.70×
Early Adopter MentalityPOWER1.36×
Social Media UsageJOY1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tom Holland audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.60×
Family OrientationCONSERVATISM0.68×
Price SensitivityPREMIUM0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tom Holland have in United States?

Tom Holland has an estimated audience of 10,364,663 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tom Holland fans?

51.5% of Tom Holland fans are female, 48.5% are male, with an average age of 31.8 years.

03

Which brands do Tom Holland fans like most?

Tom Holland fans show strongest brand affinity for Josh Brolin (57.86×), Rachel McAdams (22.61×), and Mads Mikkelsen (33.05×) over the country average.

04

Where do Tom Holland fans live in United States?

Tom Holland fans in United States are most concentrated in California (reach ~1M), Texas (reach ~900K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Tom Holland fans also like?

Beyond Tom Holland itself, the audience over-indexes on Rachel McAdams (22.61×), Mads Mikkelsen (33.05×), Superman (4.77×), and Winona Ryder (16.34×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Tom Holland audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Tom Holland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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