Rascasse Audience Intelligence

Tom Holland Audience in Germany

A data profile of the people who buy, follow and care about Tom Holland in Germany — modelled from more than twelve digital signal sources. Tom Holland has an estimated audience of 1,834,802 people in Germany.

The average Tom Holland fan in Germany is 30.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Elizabeth Olsen, Josh Duhamel, Rachel McAdams, with strongest over-indexing on Elizabeth Olsen (146.71× the country average).

Demographically, the Tom Holland audience skews more female with an average age of 30.5, and over-indexes on personality traits such as Individualism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Tom Holland fan in Germany is more female, around 30.5 years old, with strong Individualism tendencies and a notable affinity for Elizabeth Olsen.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tom Holland profile in Germany.

Audience size
1.8M
in Germany
Gender
57.4%
42.6% male
Age
30.5
average years
Country rank
#3665
Person in Germany
Fig. 01

Search interest · 12-month trend

+36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tom Holland fans

57.4% are female, 42.6% are male, average age 30.5.

Fig. 02

Gender split

57.4%
Female
42.6%
Male
Demographic split for Tom Holland audience in Germany
MetricValue
Female57.4%
Male42.6%
Average age30.5
Estimated audience size1,834,802
Fig. 03

Age distribution

Ø 30.5
average years
Age distribution of the Tom Holland audience in Germany
Age bracketShare%
16-1942%
20-2923%
30-3917%
40-4913%
50+5%
Fig. 04

Worldwide distribution

5.3%

of the worldwide Tom Holland audience comes from Germany.

Worldwide audience distribution share by country for Tom Holland
CountryShare
United States29.7%
Brazil6.9%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tom Holland audience in Germany is strongest.

Fig. 05

Top regions by affinity

Tom Holland fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~90K1.19×
02Nordrhein-Westfalen~400K1.09×
03Hamburg~40K1.06×
04Hessen~100K1.04×
05Schleswig-Holstein~60K1.04×
06Rheinland-Pfalz~90K1.03×
07Sachsen~80K1.02×
08Bayern~300K1.01×
09Niedersachsen~200K1.00×
10Baden-Württemberg~200K0.99×
11Brandenburg~50K0.98×
12Bremen~10K0.98×
13Thüringen~40K0.92×
14Sachsen-Anhalt~40K0.89×
15Saarland~20K0.89×
16Mecklenburg-Vorpommern~30K0.88×
Fig. 06

Affinity by region

Affinity by region — Tom Holland, Germany
0.88×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tom Holland audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tom Holland audience
#·InterestCategoryAffinity×
01Elizabeth OlsenMovies & TV146.71×
02Josh DuhamelFashion & Accessoires133.10×
03Jason BatemanMovies & TV72.98×
04Joseph Gordon-LevittMovies & TV69.98×
05Rachel McAdamsMovies & TV60.87×
06Ben StillerMovies & TV50.98×
07Chris Evans (actor)Movies & TV38.84×
08Neil Patrick HarrisMovies & TV36.39×
09Maisie WilliamsMovies & TV35.27×
10Jeffrey Dean MorganMovies & TV33.33×
11Henry CavillMovies & TV29.31×
12Rambo (film series)Movies & TV27.10×
13Better Call SaulMovies & TV26.37×
14Jared PadaleckiMovies & TV25.26×
15Tom HiddlestonMovies & TV23.07×
16Gal GadotFashion & Accessoires18.65×
17David Garrett (musician)Music & Radio18.12×
18Jason MomoaMovies & TV10.73×
19SupermanMovies & TV7.83×
20BatmanMovies & TV4.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tom Holland audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tom Holland audience · What stands out
TraitClusterDeviationScore
IndividualismJOY2.05×
Early Adopter MentalityPOWER1.80×
Risk AppetiteTHRILL1.75×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tom Holland audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.22×
IndulgenceJOY0.57×
DIY MentalityTHRILL0.60×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Tom Holland have in Germany?

Tom Holland has an estimated audience of 1,834,802 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Tom Holland fans?

57.4% of Tom Holland fans are female, 42.6% are male, with an average age of 30.5 years.

03

Which brands do Tom Holland fans like most?

Tom Holland fans show strongest brand affinity for Elizabeth Olsen (146.71×), Josh Duhamel (133.1×), and Rachel McAdams (60.87×) over the country average.

04

Where do Tom Holland fans live in Germany?

Tom Holland fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Tom Holland fans also like?

Beyond Tom Holland itself, the audience over-indexes on Josh Duhamel (133.1×), Rachel McAdams (60.87×), Jason Bateman (72.98×), and Henry Cavill (29.31×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tom Holland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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