Rascasse Audience Intelligence

Batman Audience in Germany

A data profile of the people who buy, follow and care about Batman in Germany — modelled from more than twelve digital signal sources. Batman has an estimated audience of 11,599,647 people in Germany.

The average Batman fan in Germany is 38.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Pedro Pascal, Superman, TikTok, with strongest over-indexing on Pedro Pascal (15.71× the country average).

Demographically, the Batman audience skews balanced with an average age of 38.5, and over-indexes on personality traits such as Mindfulness, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Batman fan in Germany is balanced, around 38.5 years old, with strong Mindfulness tendencies and a notable affinity for Pedro Pascal.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Batman profile in Germany.

Audience size
11.6M
in Germany
Gender
50.5%
49.5% male
Age
38.5
average years
Country rank
#238
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-42%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Batman viewers

50.5% are female, 49.5% are male, average age 38.5.

Fig. 02

Gender split

50.5%
Female
49.5%
Male
Demographic split for Batman audience in Germany
MetricValue
Female50.5%
Male49.5%
Average age38.5
Estimated audience size11,599,647
Fig. 03

Age distribution

Ø 38.5
average years
Age distribution of the Batman audience in Germany
Age bracketShare%
16-1925%
20-2916%
30-3918%
40-4921%
50+19%
Fig. 04

Worldwide distribution

10.9%

of the worldwide Batman audience comes from Germany.

Worldwide audience distribution share by country for Batman
CountryShare
United States33.3%
Brazil13.6%
Germany10.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Batman audience in Germany is strongest.

Fig. 05

Top regions by affinity

Batman fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~3.5M1.19×
02Hamburg~300K1.18×
03Hessen~1M1.15×
04Niedersachsen~1.5M1.07×
05Thüringen~400K1.06×
06Berlin~600K1.05×
07Bremen~100K1.04×
08Baden-Württemberg~2M1.02×
09Schleswig-Holstein~500K1.02×
10Rheinland-Pfalz~600K1.00×
11Bayern~2M0.99×
12Saarland~100K0.89×
13Brandenburg~400K0.88×
14Sachsen~600K0.87×
15Sachsen-Anhalt~300K0.83×
16Mecklenburg-Vorpommern~200K0.80×
Fig. 06

Affinity by region

Affinity by region — Batman, Germany
0.80×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Batman audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Batman audience
#·InterestCategoryAffinity×
01Pedro PascalMovies & TV15.71×
02Kristen WiigMovies & TV14.94×
03Daredevil (film)Movies & TV9.52×
04SupermanMovies & TV6.97×
05Spider-ManMovies & TV6.11×
06Computer animationBusiness & Career5.82×
07DC ComicsLiterature5.77×
08OtakuLiterature4.19×
09Tabletop gameGames4.18×
10Anime and manga fandomLiterature4.00×
11Anime conventionLiterature3.70×
12One PieceMovies & TV3.65×
13MangaLiterature3.08×
14ComicsLiterature2.93×
15Stranger ThingsMovies & TV2.75×
16TikTokInternet & Social Media2.73×
17HugendubelShopping2.66×
18Harry PotterMovies & TV2.56×
19Game of ThronesMovies & TV2.43×
20Mobile gameGames2.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Batman audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Batman audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.44×
Pet OwnershipJOY1.41×
ExtroversionTHRILL1.39×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Batman audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.74×
Career OrientationPOWER0.88×
Healthy LifestyleBALANCE0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Batman have in Germany?

Batman has an estimated audience of 11,599,647 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Batman viewers?

50.5% of Batman fans are female, 49.5% are male, with an average age of 38.5 years.

03

Which brands do Batman fans like most?

Batman fans show strongest brand affinity for Pedro Pascal (15.71×), Superman (6.97×), and TikTok (2.73×) over the country average.

04

Where do Batman fans live in Germany?

Batman fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~3.5M), Bayern (reach ~2M), and Baden-Württemberg (reach ~2M). These three regions account for the largest share of the active audience.

05

What other brands do Batman fans also like?

Beyond Batman itself, the audience over-indexes on Superman (6.97×), TikTok (2.73×), Harry Potter (2.56×), and Kristen Wiig (14.94×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Batman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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