Superman Audience in Germany

Superman logo

Superman has an estimated audience of 1,412,302 people in Germany. 44.1% are female, 55.9% are male, average age 27.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Peacemaker, Superman (TV series), Supergirl, Pedro Pascal, Harry Potter.

The average Superman fan in Germany is 27.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Peacemaker, Superman (TV series), Supergirl, with strongest over-indexing on Peacemaker (11.55× the country average). Demographically, the Superman audience skews more male with an average age of 27.8, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Superman fans

Demographic split for Superman audience in Germany
MetricValue
Female44.1%
Male55.9%
Average age27.8
Estimated audience size1,412,302

Audience persona

The typical Superman fan in Germany is more male, around 27.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Peacemaker.

Top regions in Germany

Top regions ranked by reach for Superman in Germany
RegionReachAffinity
Nordrhein-Westfalen387,6361.25×
Bayern239,5521.06×
Baden-Württemberg211,7871.1×
Niedersachsen141,9831.04×
Hessen134,4341.25×
Rheinland-Pfalz74,5691.05×
Berlin72,9461.16×
Sachsen58,5100.84×
Schleswig-Holstein48,3290.95×
Brandenburg37,3770.85×
Hamburg34,4021.08×
Sachsen-Anhalt29,3300.8×
Thüringen28,6750.8×
Mecklenburg-Vorpommern20,7300.77×
Saarland16,9480.98×
Bremen12,4031.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Superman audience
BrandAffinityCategory
Peacemaker11.55×Movies & TV
Superman (TV series)19.92×Movies & TV
Supergirl13.61×Movies & TV
Pedro Pascal11.43×Movies & TV
Harry Potter3.36×Movies & TV
Wonder Woman10.32×Movies & TV
Stranger Things4.65×Movies & TV
Action figure8.85×Kids & Family
TikTok2.67×Internet & Social Media
Millie Bobby Brown5.98×Movies & TV
Otaku7.29×Literature
Comic bookLiterature
Daredevil (film)15.03×Movies & TV
Euphoria2.68×Movies & TV
The Witcher8.67×Games
Superhero6.55×Movies & TV
One Piece4.89×Movies & TV
Tom Holland7.83×Movies & TV
Movies1.69×Movies & TV
Game of Thrones2.99×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Superman audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.63
Pet OwnershipJOY1.4
SustainabilityBALANCE1.37
Early Adopter MentalityPOWER1.36
PatriotismCONSERVATISM1.23
DIY MentalityTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Superman
CountryShare
United States37.9%
Brazil8.8%
India7.4%

See Superman audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Superman have in Germany?

Superman has an estimated audience of 1,412,302 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Superman fans?

44.1% of Superman fans are female, 55.9% are male, with an average age of 27.8 years.

Which brands do Superman fans like most?

Superman fans show strongest brand affinity for Peacemaker (11.55×), Superman (TV series) (19.92×), and Supergirl (13.61×) over the country average.

Where do Superman fans live in Germany?

Superman fans in Germany are most concentrated in Nordrhein-Westfalen (reach 387,636), Bayern (reach 239,552), and Baden-Württemberg (reach 211,787). These three regions account for the largest share of the active audience.

What other brands do Superman fans also like?

Beyond Superman itself, the audience over-indexes on Superman (TV series) (19.92×), Supergirl (13.61×), Pedro Pascal (11.43×), and Harry Potter (3.36×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Superman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.