Superman Audience in Spain

Superman has an estimated audience of 1,186,215 people in Spain. 42.9% are female, 57.1% are male, average age 32.4. Top regions: Andalusia, Community of Madrid, Catalonia. Top brand affinities: Harry Potter, Euphoria, Food and drink, Jenna Ortega, Consumer electronics.

The average Superman fan in Spain is 32.4 years old, more male, and lives primarily in Andalusia. The audience is concentrated in Andalusia, Community of Madrid, Catalonia. Top brand affinities include Harry Potter, Euphoria, Food and drink, with strongest over-indexing on Harry Potter (3.41× the country average). Demographically, the Superman audience skews more male with an average age of 32.4, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Superman fans

Demographic split for Superman audience in Spain
MetricValue
Female42.9%
Male57.1%
Average age32.4
Estimated audience size1,186,215

Audience persona

The typical Superman fan in Spain is more male, around 32.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Harry Potter.

Top regions in Spain

Top regions ranked by reach for Superman in Spain
RegionReachAffinity
Andalusia260,0211.12×
Community of Madrid251,2591.26×
Catalonia243,9471.14×
Comunidad Valenciana154,3721.16×
Galicia59,2521.07×
Canary Islands57,2320.97×
Castilla-La Mancha52,7441.1×
Castile and León49,8750.96×
Region of Murcia49,5581.22×
Basque Autonomous Country43,0710.97×
Aragon32,0681.03×
Balearic Islands29,6410.89×
Principality of Asturias25,1380.9×
Extremadura21,3270.83×
Cantabria12,4990.84×
Navarre10,5540.71×
La Rioja6,5900.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Superman audience
BrandAffinityCategory
Harry Potter3.41×Movies & TV
Euphoria2.62×Movies & TV
Food and drink1.75×Food & Beverages
Jenna Ortega5.58×Movies & TV
Consumer electronics1.86×Technology & Electronics
Food1.76×Food & Beverages
Games1.92×Games
Wonder Woman5.95×Movies & TV
Entertainment1.57×Movies & TV
TikTok2.06×Internet & Social Media
Computers1.92×Technology & Electronics
Comics3.33×Literature
Movies1.66×Movies & TV
Peacemaker5.36×Movies & TV
Next (TV series)5.08×Movies & TV
Beauty1.57×Beauty & Wellness
Stranger Things2.92×Movies & TV
Beverages1.71×Food & Beverages
Cuisine1.84×Food & Beverages
FilmAffinity2.8×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Superman audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.8
Early Adopter MentalityPOWER1.61
Luxury OrientationPREMIUM1.37
ExtroversionTHRILL1.36
Pet OwnershipJOY1.26
IndividualismJOY1.23

Worldwide distribution

Worldwide audience distribution share by country for Superman
CountryShare
United States37.9%
Brazil8.8%
India7.4%

See Superman audiences in other countries

More TV series audiences in Spain

Frequently asked questions

How many fans does Superman have in Spain?

Superman has an estimated audience of 1,186,215 people in Spain, concentrated in Andalusia and Community of Madrid.

What is the gender split and age of Superman fans?

42.9% of Superman fans are female, 57.1% are male, with an average age of 32.4 years.

Which brands do Superman fans like most?

Superman fans show strongest brand affinity for Harry Potter (3.41×), Euphoria (2.62×), and Food and drink (1.75×) over the country average.

Where do Superman fans live in Spain?

Superman fans in Spain are most concentrated in Andalusia (reach 260,021), Community of Madrid (reach 251,259), and Catalonia (reach 243,947). These three regions account for the largest share of the active audience.

What other brands do Superman fans also like?

Beyond Superman itself, the audience over-indexes on Euphoria (2.62×), Food and drink (1.75×), Jenna Ortega (5.58×), and Consumer electronics (1.86×) compared to the Spain average.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Superman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.